Samsung Electronics has signed a strategic partnership with Wadi.com, a leading e-commerce website. The new partnership anoints Wadi as one of Samsung’s official retail partners in the Kingdom, beginning July.
Wadi.com will be offering Samsung’s full range of smartphones and its accessories through its website. This partnership comes in line with Samsung’s efforts to facilitate the life of its customers and to make the purchasing of its phones in the Kingdom possible anywhere and anytime through the click of a button. Wadi.com ensures a secure website that allows safe purchasing online with an interactive and advanced platform.
Ismail Yoon, president of Samsung Electronics in the Kingdom, said: “We are very aware of the current changes that encourage customers to shop online in the Kingdom. That is why, we at Samsung, look forward to this partnership with Wadi.com as it allows our customers a secure and excellent platform to buy our products around the Kingdom.”
Pratik Gupta, cofounder and managing director of Wadi.com, said: “Wadi has always stood for original products and great customer experience. This partnership allows us to do even better by giving customers in Saudi Arabia direct access to original and latest products from Samsung at great prices.”
Samsung partners with e-commerce website Wadi.com
Samsung partners with e-commerce website Wadi.com
LuLu expands specialty coffee footprint in KSA with Sulalat
LuLu Group has signed a landmark MoU with Sulalat Coffee during the 5th edition of World of Coffee Dubai trade show. This exclusive retail partnership is designed to enhance the specialty coffee offerings across LuLu Hypermarkets in Saudi Arabia, meeting the growing demand for premium coffee experiences within the region.
The agreement was signed by Mohamed Haris, director, Saudi Arabia, LuLu Group, and Abdulelah Al-Murqi, marketing director, Sulalat Coffee. Through this collaboration, LuLu Group will provide a dedicated platform for Sulalat’s specialty-grade beans, which are globally sourced and roasted in Riyadh. This initiative ensures that world-class coffee quality, previously reserved for niche aficionados, is now readily accessible to coffee lovers throughout the Kingdom.
By partnering with Sulalat Coffee, LuLu Group is integrating artisanal expertise with large-scale retail excellence. Sulalat has been a pioneer in the specialty coffee movement in the region, and this partnership allows LuLu to showcase unique varieties and professional-grade roasting. The collaboration reflects a shared vision to celebrate the thriving local coffee culture and deliver an unparalleled selection of premium products to everyday consumers.
In alignment with Saudi Vision 2030, this partnership reinforces LuLu Group’s commitment to empowering homegrown brands and fostering economic diversification within the Kingdom. By providing a global stage for local excellence at events like World of Coffee Dubai, LuLu continues to support the growth of a vibrant private sector and a sustainable retail ecosystem.
As the premier platform for the industry, World of Coffee Dubai 2026 highlights the rapid growth and innovation within the regional coffee scene. With the event attracting more than 17,000 visitors and hundreds of global exhibitors, it provides a vital stage for industry leaders to connect.
