TCL, a top three global television manufacturer and QLED technology innovator, has unveiled its smart TVs at IFA 2017: The supersized QLED flagship XESS Private Theatre X6 and the P6 TV from TCL’s Popular series bringing consumers AI and new content solutions.
“Today marks a significant milestone for TCL, as we continue to innovate on behalf of our sophisticated global customer base,” said Tomson Li, chairman and CEO of TCL Corporation, pledging to become a global leader in smart products and Internet services.
The Private Theatre XESS X6 employs Quantum Dot display technology and supports Dolby Vision high-dynamic-range (HDR).
It accurately represents 1.07 billion colors. The 85 QLED display hits 1,200 nits in peak brightness and has a color purity 58.3 percent better than traditional TVs. The contrast ratio (12 million:1) is increased by local dimming – supported by 1,200 LED backlights.
The X6 comes with a Harman Kardon sound system and supports Dolby Atmos sound technology and DTS: X 7.1.4 technology and its glossy walnut and copper finish gives a luxury touch. Being just 24.8mm wide, the XESS Private Theatre X6 is one of the thinnest supersized TVs and the thinnest of those above 80 inches in size that apply local dimming technology.
The mid-range P6 TV further elevates the TCL Popular Series’ trademark outstanding design and delivers HDR picture quality via 4K UHD display technology. Its micro-dimming achieves great contrast and its Sports Mode optimizes live-action images with the help of studio-level Dolby 5.1 surround sound.
The P6 has an ultra-slim body piece, elegant flow line and a 4.8mm narrow bezel. It is available in 43-65 sizes with black and silver color options, which will be launched in overseas markets from Q4 2017.
In the first quarter of 2017, TCL ranked in top three for global TV shipments, with a market share of 7.3 percent, according to IHS.
In the first half of 2017, TCL LCD TV total sales volume rose by 12.2 percent year-on-year to 9,603,392 sets (excluding commercial display).
LCD TV overseas sales volume reached 5.74 million units, up 34.1 percent year-on-year, while sales value rose 51.0 percent year-on-year. TCL ranked the third in France and the Philippines, fourth in Thailand and fifth in Vietnam, Australia and the US.
TCL launches expanded AI and smart TVs
TCL launches expanded AI and smart TVs
iCAUR V27 Saudi media test drive ignites excitement, conquering the Edge of the World!
iCAUR held a V27 media test drive event in Riyadh on Jan. 22.
Twelve local journalists and KOLs took four V27s to Saudi Arabia's famous natural landmark, the Edge of the World.
They got a hands-on experience of the Boxy Styled SUV’s classic style and advanced technology on challenging real-world roads.
In the morning, journalists and KOLs gathered in downtown Riyadh.
Through product briefings and interactive sessions, guests got an up-close look at the V27’s core technologies and design philosophy while enjoying a relaxed brunch, introducing iCAUR in detail.
Afterward, the test drive convoy left the city and drove roughly 200 km northwest to the Edge of the World.
During the drive, participants praised the V27’s smooth and quiet ride.
They also appreciated the 15.4-inch 3K HD touchscreen and the smart infotainment system powered by the 8155 chip.
Voice control for navigation, climate, and music was also highly appreciated.
The test drive destination, the Edge of the World, is located north of the Tuwaik Mountains, which stretches upto 1,000 km.
It is a steep cliff with a drop of about 300 meters and is one of Saudi Arabia’s most iconic natural wonders.
The nearly two-hour journey passes vast plains with almost no signal and few clear road signs. The desert is full of faint tire tracks and gullies eroded by rain.
In this environment, the V27’s power and off-road capability are fully showcased.
As iCAUR’s first mass-production model equipped with Golden REEV (Range-Extended Electric Vehicle), the V27 uses a 1.5T engine dedicated to range extension, with a thermal efficiency of 45.79% and the ability to generate 3.71kWh per liter of fuel.
This gives the V27 a combined range of over 1,000km, allowing it to handle long distances even in deserts and rugged terrains with limited refueling options.
The front and rear dual motors deliver a combined 455hp, enabling 0–100km/h acceleration in around 5 seconds, providing consistent and strong power on complex roads.
Tuned by the world-class Prodrive racing team and paired with the i-AWD (intelligent All-Wheel Drive) system, the V27 stays stable at high speeds.
It also delivers precise, controlled handling on gravel and uneven surfaces, delivering an exceptional driving feel for a 5-meter vehicle. This balance of performance and efficiency has been repeatedly highlighted by the media and KOLs during the event.
The first batch of iCAUR V27s has now been officially shipped to six Middle Eastern markets, including Saudi Arabia, the UAE, and Qatar.
The Middle East will serve as the global debut region for the V27, with launches in the UAE and Bahrain in February, followed by Saudi Arabia in March.
Before the official launch, iCAUR will roll out a series of activities in Saudi Arabia, including mall displays and showroom openings, allowing media and users to get up close with this new energy classic.
The showrooms will also feature the AiMOGA humanoid robot, powered by Chery Group’s latest AI technology. Stay tuned!
