Shell Lubricants Saudi Arabia recently held a seminar about its latest transformer and turbine oils — Shell Diala and Shell Turbo with gas-to-liquids technology — in Alkhobar. The seminar was attended by representatives of more than 100 clients of the company.
Shell introduced its complete lineup of oil and lubricant products for the petrochemical, oil & gas and power sectors.
Shell’s gas-to-liquids (GTL) technology converts natural gas — the cleanest-burning fossil fuel — into high-quality liquid products that would otherwise be made from crude oil. GTL products are colorless and odorless. They contain almost none of the impurities — sulfur, aromatics and nitrogen — that are found in crude oil.
Shell Lubricants Saudi Arabia also highlighted its technical services to customers through Shell Lube Adviser, which can advise companies on which oil to use to improve efficiency and reduce operating costs. Shell Lube Analyst helps identify potential oil or equipment failures before they become critical. Shell Lube Coach delivers better performance through an in-depth lubrication training program. Shell Lube Match is a free online service enabling customers to find the right lubricants for vehicles and equipment in seconds. Shell Lube Video Check is a fiber-optic tool that allows inspection of the inside of an engine without dismantling it. Shell Lube Van is a quick and efficient diagnostic tool for lubricant applications. Customers can also monitor the condition of their lubricants, vehicles and equipment through Shell Lube Van.
Khalid Yassin, B2B general manager national sales Shell Lubricants Saudi Arabia, said: “The seminar has given us an opportunity to introduce our product lines, including our unique gas-to-liquids technology. The seminar also helps us stay in touch with our existing OEM customers and make contact with potential new ones.”
He added: “We have strategic partnerships with most OEMs, and we build strong relationships with our customers. That’s why our interaction with customers has been of great importance to us, as we seek to demonstrate the unique features of GTL technology and its ability to protect equipment while ensuring optimum performance, even in extreme operating conditions.”
Peter Smith, global technology manager for industrial speciality lubricants, made a presentation about GTL technology and its benefits.
Shell introduces latest transformer, turbine oils with GTL technology
Shell introduces latest transformer, turbine oils with GTL technology
iCAUR V27 Saudi media test drive ignites excitement, conquering the Edge of the World!
iCAUR held a V27 media test drive event in Riyadh on Jan. 22.
Twelve local journalists and KOLs took four V27s to Saudi Arabia's famous natural landmark, the Edge of the World.
They got a hands-on experience of the Boxy Styled SUV’s classic style and advanced technology on challenging real-world roads.
In the morning, journalists and KOLs gathered in downtown Riyadh.
Through product briefings and interactive sessions, guests got an up-close look at the V27’s core technologies and design philosophy while enjoying a relaxed brunch, introducing iCAUR in detail.
Afterward, the test drive convoy left the city and drove roughly 200 km northwest to the Edge of the World.
During the drive, participants praised the V27’s smooth and quiet ride.
They also appreciated the 15.4-inch 3K HD touchscreen and the smart infotainment system powered by the 8155 chip.
Voice control for navigation, climate, and music was also highly appreciated.
The test drive destination, the Edge of the World, is located north of the Tuwaik Mountains, which stretches upto 1,000 km.
It is a steep cliff with a drop of about 300 meters and is one of Saudi Arabia’s most iconic natural wonders.
The nearly two-hour journey passes vast plains with almost no signal and few clear road signs. The desert is full of faint tire tracks and gullies eroded by rain.
In this environment, the V27’s power and off-road capability are fully showcased.
As iCAUR’s first mass-production model equipped with Golden REEV (Range-Extended Electric Vehicle), the V27 uses a 1.5T engine dedicated to range extension, with a thermal efficiency of 45.79% and the ability to generate 3.71kWh per liter of fuel.
This gives the V27 a combined range of over 1,000km, allowing it to handle long distances even in deserts and rugged terrains with limited refueling options.
The front and rear dual motors deliver a combined 455hp, enabling 0–100km/h acceleration in around 5 seconds, providing consistent and strong power on complex roads.
Tuned by the world-class Prodrive racing team and paired with the i-AWD (intelligent All-Wheel Drive) system, the V27 stays stable at high speeds.
It also delivers precise, controlled handling on gravel and uneven surfaces, delivering an exceptional driving feel for a 5-meter vehicle. This balance of performance and efficiency has been repeatedly highlighted by the media and KOLs during the event.
The first batch of iCAUR V27s has now been officially shipped to six Middle Eastern markets, including Saudi Arabia, the UAE, and Qatar.
The Middle East will serve as the global debut region for the V27, with launches in the UAE and Bahrain in February, followed by Saudi Arabia in March.
Before the official launch, iCAUR will roll out a series of activities in Saudi Arabia, including mall displays and showroom openings, allowing media and users to get up close with this new energy classic.
The showrooms will also feature the AiMOGA humanoid robot, powered by Chery Group’s latest AI technology. Stay tuned!
