DUBAI: Fox News has dropped its much-mocked slogan “Fair and Balanced” in favor of a new tagline.
The channel, which is known for its rightwing reporting, has instead opted for the slogan “Most watched. Most Trusted.”
The previous tagline was introduced in 1996 by founder Roger Ailes, who died last month aged 77.
A Fox News spokesperson said “fair and balanced” had not been used in marketing since August 2016 and added that “the shift has nothing to do with programming or editorial decisions”.
New York Magazine, which first reported the news on Wednesday, wrote: “It is hard to overstate the significance of what shedding ‘Fair and Balanced’ means for Fox News. (It would be like the New York Times giving up ‘All the News That’s Fit to Print.’)
“In the annals of modern advertising, 'Fair and Balanced' will be considered a classic. The slogan was Ailes’s cynical genius at its most successful. While liberals mocked the tagline, it allowed Ailes to give viewers the appearance of both sides being heard, when in fact he made sure producers staged segments so that the conservative viewpoint always won.”
Fox News drops ‘Fair and Balanced’ slogan
Fox News drops ‘Fair and Balanced’ slogan
Foreign media group slams Israel for refusing to lift Gaza press ban
- Foreign Press Association expresses 'profound disappointment' with Israeli government’s response to a Supreme Court appeal
- Israel has barred foreign journalists from independently entering the devastated territory since the war started
JERUSALEM: An international media association on Tuesday criticized the Israeli government for maintaining its ban on unrestricted media access to Gaza, calling the move disappointing.
The government had told the Supreme Court in a submission late Sunday that the ban should remain in place, citing security risks in the Gaza Strip.
The submission was in response to a petition filed by the Foreign Press Association (FPA) — which represents hundreds of journalists in Israel and Palestinian territories — seeking immediate and unrestricted access for foreign journalists to the Gaza Strip.
“The Foreign Press Association expresses its profound disappointment with the Israeli government’s latest response to our appeal for full and free access to the Gaza Strip,” the association said on Tuesday.
“Instead of presenting a plan for allowing journalists into Gaza independently and letting us work alongside our brave Palestinian colleagues, the government has decided once again to lock us out” despite the ceasefire in the territory, it added.
Since the outbreak of the Gaza war in October 2023, triggered by an attack on Israel by the Palestinian militant group Hamas, the government has barred foreign journalists from independently entering the devastated territory.
Instead, Israel has allowed only a limited number of reporters to enter Gaza on a case-by-case basis, embedded with its military inside the blockaded Palestinian territory.
The FPA filed its petition in 2024, after which the court granted the government several extensions to submit its response.
Last month, however, the court set January 4 as a final deadline for the government to present a plan for allowing media access to Gaza.
In its submission, the government maintained that the ban should remain in place.
“This is for security reasons, based on the position of the defense establishment, which maintains that a security risk associated with such entry still exists,” the government submission said.
The government also said that the search for the remains of the last hostage held in Gaza was ongoing, suggesting that allowing journalists in at this stage could hinder the operation.
The remains of Ran Gvili, whose body was taken to Gaza after he was killed during Hamas’s 2023 attack, have still not been recovered despite the ceasefire.
The FPA said it planned to submit a “robust response” to the court, and expressed hope the “judges will put an end to this charade.”
“The FPA is confident that the court will provide justice in light of the continuous infringement of the fundamental principles of freedom of speech, the public’s right to know and free press,” the association added.
The Supreme Court is expected to issue a ruling on the matter, though it is unclear when a decision will be handed down.
An AFP journalist sits on the board of the FPA.









