Pakistani top sports goods maker Forward Sports plans Saudi expansion

Saudi Arabia's envoy to Pakistan, Nawaf bin Said Al-Malki (second-right) meeting representatives of Forward Sports in Islamabad, Pakistan, on January 8, 2025. (@KSAembassyPK/X)
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Updated 08 January 2026
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Pakistani top sports goods maker Forward Sports plans Saudi expansion

  • Forward Sports is a leading Pakistani sports goods manufacturer that produces Adidas’ official World Cup footballs
  • Saudi ambassador meets Forward Sports representatives to discuss opening company’s headquarters in Kingdom

ISLAMABAD: Prominent Pakistani sports goods manufacturer Forward Sports is set to open its headquarters in Saudi Arabia, the Kingdom’s embassy said on Thursday. 

Forward Sports, based in Pakistan’s eastern city of Sialkot, is famous for manufacturing and exporting high quality footballs. It produces Adidas’s official World Cup match balls and recently displaced a Chinese competitor as the German brand’s largest football supplier.

Pakistan’s Finance Minister told Arab News in November that Forward Sports’ representatives and Saudi officials met during the Future Investment Initiative summit in Riyadh in October. Both sides explored a model in which high-precision manufacturing takes place in Pakistan, with finishing, packaging and regional distribution shifted to Saudi Arabia as part of its industrial localization push, the minister said. 

“In the context of strengthening trade relations between the two friendly countries, the ambassador of the Custodian of the Two Holy Mosques to Pakistan, Nawaf bin Said Al-Malki, met representatives of Forward Sports Industries to discuss preparations for opening the company’s headquarters in the Kingdom of Saudi Arabia,” the Saudi embassy in Pakistan said. 

The collaboration in manufacturing footballs takes place as Saudi Arabia gears up to host the 2034 FIFA World Cup, which is driving demand for sports-related goods in the Kingdom.

Saudi businessmen have previously eyed collaboration with Pakistan, especially when it comes to importing sports goods and surgical instruments from the country. 

A Saudi business delegation in 2022 visited the manufacturing units of Forward Sports, Elmed Instruments (Pvt) Limited and Hilbro International (Pvt) Limited companies, all located in Sialkot, to assess the quality of sports and surgical instruments there.

The development takes place as Prime Minister Shehbaz Sharif directs his government to increase its focus on enhancing exports. Islamabad has sought to escape a prolonged economic crisis over the past few years, seeing increased exports and foreign investment as key drivers of sustainable economic growth.


Pakistan discovers new oil, gas reserves in push to cut costly imports

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Pakistan discovers new oil, gas reserves in push to cut costly imports

  • Exploration firm announces modest discovery of 225 barrels of oil, 1.01 MMSCFD of gas per day
  • Multiple discoveries together could boost domestic production and reduce reliance on imports

ISLAMABAD: Pakistan has announced a modest discovery of new oil and gas reserves in its northwestern Khyber Pakhtunkhwa (KP) province, state media reported on Friday, amid the country efforts to boost exploration to cut costly imports.

Pakistan faces a widening energy gap due to rising demand and limited domestic output, forcing reliance on costly fuel imports that expose the economy to global price swings. Its petroleum, oil, and lubricants import bill fell 4.39 percent to $9.046 billion in July 2025-January 2026.

The discovery was made at Lumshiwal Formation of Baragzai X-01 exploratory well. During Cased Hole Drill Stem Test (CHDST-04) conducted in the Hangu and Lumshiwal formations, the well produced 225 barrels of oil per day (BOPD) and 1.01 million standard cubic feet per day (MMSCFD) of gas through a 32/64’’ choke at a wellhead flowing pressure of 190 psig.

“Baragzai X-01 (Slant) was spudded on December 30, 2024, as an exploratory well to assess the hydrocarbon potential of multiple formations, including Lockhart, Hangu, Lumshiwal, Samana Suk, Shinawari, Datta and Kingriali.

The well was successfully drilled to a total depth of 5,170 meters into the Kingriali Formation,” the state-run APP news agency reported, citing the Oil and Gas Development Company (OGDC).

“Based on wireline log evaluations, three earlier cased hole drill stem tests were conducted in the Kingriali, Datta, and Samana Suk plus Shinawari formations, which also resulted in oil and gas discoveries. The latest test over Lumshiwal further confirms the commercial viability and hydrocarbon prospectivity of the block.”

The discovery was made under the Nashpa Exploration License. OGDC has a 65 percent working interest in the license, in partnership with Pakistan Petroleum Limited (30 percent) and Government Holdings Private Limited (5 percent).

“This discovery will strengthen Pakistan’s energy security by enhancing indigenous hydrocarbon production,” the exploration firm said. “It will add to the reserves base of OGDC and its joint venture partners while contributing toward narrowing the country’s energy supply-demand gap.”

Pakistan has reported several oil and gas discoveries recently. Although modest individually, their combined potential could boost domestic production and reduce reliance on imported energy.

In January, a discovery regarding an exploratory well, flowing at the rate of 4,100 barrels of oil per day (BOPD) and 10.5 million standard cubic feet per day (MMSCFD) of gas, was made in Kohat. In September 2025, Pakistan Petroleum Limited announced a discovery in Attock district, while Mari Energies reported a new gas find in North Waziristan.

Pakistan’s Sindh province dominates gas production with a 62 percent share and contributes 40 percent to oil output, while Khyber Pakhtunkhwa accounts for 41 percent of crude oil production. Punjab produces 18 percent of the nation’s oil, and Balochistan contributes just one percent, according to Topline Securities.