Millie Bobby Brown spotted in new advert for Yas Island in Abu Dhabi

British actress Millie Bobby Brown is starring in a new advert for entertainment destination Yas Island in Abu Dhabi. (Supplied)
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Updated 16 December 2025
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Millie Bobby Brown spotted in new advert for Yas Island in Abu Dhabi

DUBAI: British actress Millie Bobby Brown is starring in a new advert for entertainment destination Yas Island in Abu Dhabi.

With a nod to “Stranger Things,” Brown is seen buckling into Formula Rossa, the world’s fastest rollercoaster alongside her husband Jake Bongiovi.

Moments before launch, she asks him about the speed, and when he replies “240 km an hour,” she makes a quick exit. The advert continues with lights flickering and Brown and other characters glitching with effects reminiscent of the hit Netflix series.

Created by the Duffer Brothers, “Stranger Things” debuted in 2016 and quickly became one of Netflix’s most popular series, with its fourth season amassing more than 140.7 million views globally.

The series has garnered over 70 awards worldwide, including Emmys and the Screen Actors Guild Award for Outstanding Performance by an Ensemble in a Drama Series.

Brown was announced as a brand ambassador for Yas Island in November.

The Netflix show’s final season five is being released in stages. The first four episodes streamed on Nov. 26, and will be followed by three on Dec. 25, and the finale on New Year’s Eve.

In her first promotional clip for Yas Island, she is seen back in the Byers’ living room, made famous on the show, framed by the glow of the iconic alphabet wall that is a key element of the “Stranger Things” storyline.

In the video, she jokes about taking a holiday after five seasons of the show as the lights begin to flicker, illuminating one by one until they spell out “YAS.”

Brown is the latest celebrity to take on a role with Yas Island, following Ryan Reynolds, Kevin Hart and Jason Momoa, who were all “Chief Island Officers.”

The actors starred in a series of amusing adverts for the entertainment destination, including Reynolds appearing to skydive over Abu Dhabi.


Imaan Hammam stars in festive campaign for Estee Lauder

Updated 16 December 2025
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Imaan Hammam stars in festive campaign for Estee Lauder

DUBAI: Dutch-Egyptian-Moroccan model Imaan Hammam is starring in a new festive-season campaign for Estee Lauder.

The model took to Instagram recently to share three photos from the campaign, in which she poses in a red gown alongside models Karlie Kloss and Paulina Porizkova, amid oversized Christmas decorations and baubles.

Hammam was announced as a global ambassador for the US cosmetics giant in 2023.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by Imaan Hammam (@imaanhammam)

She spoke about the appointment in an interview with Estee Lauder: “This is the most amazing opportunity to represent and empower girls around the world.

“As a Moroccan-Egyptian woman, I am incredibly honored to take on this role as with such a long-standing brand that promotes diversity and women’s empowerment in the beauty space.”

In 2024, she was the face of a campaign promoting Estee Lauder’s collaboration with acclaimed Indian designer Sabyasachi Mukherjee.

The brands launched a lipstick collection — each lipstick is encased in packaging adorned with the signature Sabyasachi Tiger medallion, crafted from 24 karat gold.

One of the most in-demand models in the industry, she was scouted in Amsterdam’s Centraal Station before making her catwalk debut in 2013 by walking in Jean Paul Gaultier’s couture show.

Hammam has appeared on the runway for major fashion houses including Burberry, Fendi, Prada, Marc Jacobs, Moschino, Balenciaga and Carolina Herrera.

And starred in international campaigns for DKNY, Celine, Chanel, Versace, Givenchy, Giorgio Armani, Tiffany & Co. and more.

The model is also making waves outside the world of fashion with her cultural archival platform, Ayni.

Launched earlier this year, Ayni is a social media platform dedicated to preserving and celebrating Arab artistic expression by highlighting significant contributions to film, art, music and literature.

In a video she previously shared on the Ayni Instagram account, she said: “For me, it’s always been so much deeper than just fashion. It is about staying connected to my roots, telling stories that move me and shining a light on the voices that need to be heard.”

She said her hope for Ayni is for it to grow beyond a personal vision and become a “real community.”