CARE KSA powers Saudi Arabia’s $266bn vision for sustainable future

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Updated 10 July 2025
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CARE KSA powers Saudi Arabia’s $266bn vision for sustainable future

Trescon has unveiled the Saudi edition of CARE — the Climate Action and Renewable Energy Expo, debuting in Riyadh on Dec. 8–9. This is in response to Saudi Arabia’s ambitious clean energy and sustainability vision and the global urgency for climate solutions.

As a cornerstone of the global CARE series — alongside editions in India and Dubai — the Saudi edition is dedicated to advancing climate action, clean energy adoption, and sustainable finance through meaningful public-private collaboration. With 10,000+ attendees, 950 investors, 225 sponsors, and 200+ global speakers expected across the series, CARE is built for action, driving transformative dialogue, deal-making, and cross-border partnerships across more than 100 countries.

The series opened with the CARE Dialogues on June 24 — an exclusive, invite-only session, held in Dubai under the theme “Green Finance and Beyond: Driving ESG Across Sectors.” Powered by Emtribe, the event convened senior leaders from finance, policy, and technology to explore practical strategies for embedding ESG into core business models. 

“As a partner of CARE, we’re proud to back a platform that focuses on what really matters — getting the right people in the room and driving honest, outcome-focused conversations,” said Mohammed Saleem, founder of Emtribe. He added: “There’s a lot of talk in this space. CARE stands out by pushing for action that’s practical, collaborative, and needed.”

As the first official prelude to CARE, the session set the tone for cross-sector collaboration and is helping shape a summit agenda grounded in real-world priorities and regional relevance.

Saudi Arabia is driving a transformative energy shift. Under Vision 2030, the Kingdom has committed more than $266 billion to renewable energy and sustainable development, aiming for 50 percent renewable electricity by 2030. From green hydrogen initiatives to expansive solar parks and giga-projects like NEOM, these efforts are redefining the region’s energy and economic future. CARE KSA emerges as a vital platform to amplify this progress, uniting key public and private sector players, accelerating project momentum, and showcasing global innovations aligned with Saudi Arabia’s sustainability ambitions. 

Naveen Bharadwaj, group CEO of Trescon, said: “CARE KSA will bring together global innovators and Saudi stakeholders to accelerate tangible outcomes in renewables, climate tech, and green finance. Our goal is to help turn the Kingdom’s bold vision into implemented, bankable projects.”

Each CARE edition features keynotes, panel discussions, policy roundtables and workshops, dialogues, and a dynamic exhibition floor showcasing next-gen solutions in solar, wind, green hydrogen, water, climate finance, and carbon markets. CARE KSA will also host the ClimateTech World Cup, a global pitch competition spotlighting early-stage innovations in climate adaptation, energy storage, carbon capture, and circular economy. Finalists will pitch live to international investors and corporates, accelerating the deployment of scalable, high-impact solutions.

CARE is guided by the Global CARE Alliance, a high-level advisory board featuring sustainability leaders including:

  • Dr. Waleed Alkalash, former deputy minister for labor policies/ CEO Ministry of Labour/ business consulting and services, Saudi Arabia
  • Adnan bin Abdulrahman Alalyani, director general environmental technologies, National Center of Environmental Compliance, Saudi Arabia
  • Nizar Kammourie, CEO SAWACO Water and board member — ESG Committee at The American Chamber of Commerce Saudi Arabia, Saudi Arabia
  • Julie Newman, director of sustainability, Massachusetts Institute of Technology, US
  • Erik Solheim, former minister of environment and former undersecretary general, UNEP, Norway
  • Dr. Abdullah Belhaif Al-Nuaimi, former minister of environment, UAE, and others

‘Wealth Grows Here’: Aljazira Bank launches new brand identity

Updated 23 December 2025
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‘Wealth Grows Here’: Aljazira Bank launches new brand identity

Aljazira Bank announced the launch of its new brand identity under the slogan “Wealth Grows Here,” marking a natural evolution in a growth journey spanning more than five decades. Over the years, successive phases of transformation have shaped the bank into what it is today, with the new identity serving as the culmination of a strategic chapter that strengthened the bank’s role within the Saudi banking sector.

As part of this milestone, the new brand launch also extended to Aljazira Capital, the bank’s investment arm, reflecting a unified vision and strategic alignment across the group. The updated identity of Aljazira Capital underscored its evolution as a specialized investment and wealth management institution, focused on delivering carefully structured investment solutions and strengthening its role as a trusted partner in building and growing long-term investment portfolios, fully aligned with the bank’s broader direction.

The announcement also included the launch of the new identity for Fawri, aligning it with the bank’s updated brand and reflecting its commitment to delivering reliable and seamless financial transfers within an advanced and integrated financial ecosystem.

Naif bin Abdulkareem Al-Abdulkareem, CEO and managing director of Aljazira Bank, said: “The new brand identity goes beyond a visual change; it is a true reflection of what the bank has become today. Since the strategic refresh in 2023, we have restructured how we operate, aligned our business lines around a shared objective, and strengthened execution. The progress we see today, in service quality and speed of delivery — confirms that we are moving in the right direction.”

The new identity reflects the outcomes of the bank’s 2023 strategic transformation, a pivotal milestone in its journey. This phase focused on developing an integrated banking ecosystem with a stronger emphasis on individual wealth management, supported by a more agile and efficient operating model led by digital channels. It balanced sustainable growth with strengthening the corporate portfolio, accelerating investment in digital infrastructure and human capital, and enhancing operational efficiency.

Since its establishment, Aljazira Bank has progressed through successive stages of growth, evolving from a traditional bank into a more innovative and specialized financial institution. Today, it places wealth management at the core of its proposition, offering a banking experience built on long-term relationships and a deep understanding of clients’ financial aspirations. In parallel, the bank has continued to reinforce its role as a trusted partner to the business sector, serving large corporates as well as small and medium-sized enterprises through solutions that support growth, sustainability, and the Kingdom’s broader economic development goals.

At the heart of this direction stands the bank’s new slogan, “Wealth Grows Here,” which captures its role as a key partner in building and preserving wealth for individuals and businesses alike, creating sustainable value beyond the delivery of traditional banking services.