The Indian Premier League (IPL) cricket tournament, suspended for a week amid fighting between India and Pakistan, will resume on May 17 following the announcement of a ceasefire between the nuclear-armed neighbors, organizers said on Monday.
The IPL governing council took the decision to suspend the tournament last Friday after consulting franchises and players as India and Pakistan extended their worst fighting in nearly three decades.
The IPL still has 12 group matches left, which will be played in the cities of Bengaluru, Jaipur, Delhi, Lucknow, Mumbai and Ahmedabad.
“After extensive consultations with government and security agencies, and with all the key stakeholders, the Board has decided to proceed with the remainder of the season,” India’s cricket board, BCCI, said in a statement.
“A total of 17 matches will be played across 6 venues, starting May 17, 2025, and culminating in the final on June 3, 2025. The revised schedule includes two double-headers, which will be played on two Sundays.
“Venue details for the playoff matches will be announced at a later stage.”
An IPL match in Dharamsala on May 8 was abandoned midway through, with organizers citing a power outage, while another game at the same north Indian city was shifted to Ahmedabad because of the border tensions before being postponed.
A number of non-Indian players left the country after the league’s suspension.
The Pakistan Super League has yet to announce a date for its resumption.
The Pakistan Cricket Board (PCB) initially decided to move the last eight PSL games to the United Arab Emirates, but last week said it had postponed the matches on the advice of Pakistan Prime Minister Shehbaz Sharif.
India and Pakistan have clashed since India struck multiple locations in Pakistan that it said were “terrorist camps” in retaliation for the deadly attack in Indian-administered Kashmir last month, in which it said Islamabad was involved.
Pakistan denied the accusation but both countries exchanged cross-border firing and shelling, sent drones and missiles into each other’s airspace and left dozens of people dead.
A fragile ceasefire was holding between the neighbors after the agreement was reached on Saturday, following diplomacy and pressure from the United States.
IPL to resume on May 17 after India-Pakistan ceasefire
https://arab.news/j6xsb
IPL to resume on May 17 after India-Pakistan ceasefire
- The Pakistan Super League has yet to announce a date for resumption
- Pakistan initially decided to move the last eight PSL games to the UAE
Footballco launches new Riyadh studio to boost creator-led content boom
- Football media company’s venture caters for its Arabic video-first brands
- Footballco also plans to create in-studio formats for its fan-driven series, Yalla Fans, previously shot on location at football stadiums
RIYADH: Football media and culture company Footballco have opened a new production studio in Riyadh.
The move allows it to boost the volume of in-studio content created for its leading Arabic video-first football brands — Yalla Goal, Yalla Fans and Yalla Girl, as well as branded content for commercial partners.
The new studio complements Footballco’s Riyadh office, which opened in December 2024 as its Middle East headquarters. Footballco’s move to the city was driven by a desire to better serve clients in Saudi Arabia and to bring it closer to the country’s burgeoning football industry. The company now has 20 full-time staff in the Kingdom.
Footballco currently operates three video-first Arabic-language football brands in the region, all targeting Gen-Z and Gen-Alpha fans and fronted by experienced content creators. Yalla Goal combines spirited discussions, bold challenges and fun games, while Yalla Girl celebrates the growth of women’s football in Saudi Arabia and the region, with a focus on talent, personality, laughter and friendship. Footballco also plans to create in-studio formats for its fan-driven series, Yalla Fans, previously shot on location at football stadiums.
The company’s decision to invest in creator-led, in-studio video formats is backed by its own research which found that, for young fans, brand partnerships with creators are seen as more valuable than official tournament partnerships.
Footballco’s new studio will increase the frequency of video content created for its channels, supported by two full-time hosts for Yalla Goal — Mohammed Bargat and Waleed Al-Shargi (better known as Shargi), who have a combined following of over 900,000 on their personal channels.
Andy Jackson, Footballco’s Middle East senior vice president, said: “With seven national teams from the region set to appear at the 2026 FIFA World Cup, eight if Iraq qualify through the play-offs, these new facilities and increasing video output sets our brands up for success at a time where we know there will be an unprecedented demand for fun, creator-led video content.
“We’re also excited to welcome both Bargat and Shargi to the team, with both having more than proved themselves as understanding how to create content that resonates with young fans and they are already familiar to our audiences.”
He added: “In December, our Arabic social channels generated over 1.7 billion video views, so we are building from an incredibly strong base to further cement our position as the clear market leader both in Saudi Arabia and the wider region. Our creator-led video formats have proved incredibly popular with brands, and this investment will see us able to offer a broader range of opportunities to our many commercial partners.”
While the World Cup this summer will see Footballco’s new studio in constant use, the company is also readying a slate of programming across Ramadan, with a 30-show spread culminating in an Eid special.
Taha Imani, Footballco’s head of video and social in the Middle East and North Africa region, said: “With YouTube becoming the number one place for fans to enjoy longform and short-form football content, and based on success across Footballco brands such as The Front Three in other markets, we’re expecting to grow at speed as we approach the World Cup giving fans exactly what they want from us on a daily basis.”
