Saudi fashion label KML joins LVMH Prize shortlist

Saudi menswear brand KML, by designer Ahmed Hassan, was named in the shortlist. (Supplied)
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Updated 14 February 2025
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Saudi fashion label KML joins LVMH Prize shortlist

DUBAI: Launched in 2013, The LVMH Prize has unveiled its semi-finalists for 2025, with creatives from Saudi Arabia, Lebanon and Egypt making the cut.

Saudi menswear brand KML, by co-founders Ahmed and Razan Hassan, was named in the shortlist. The brand is known for its sharp tailoring and minimalist designs and was recently flaunted by US celebrity stylist Law Roach when he attended the “1001 Seasons of Elie Saab” showcase in Riyadh.

Renaissance Renaissance, led by Beirut-based Cynthia Merhej,  is a returning contender from 2021 while Egyptian designer Yasmin Mansour’s eponymous brand earned her a spot on the semi-finalist list, as well as a 2024 Fashion Trust Arabia Prize.

The full list of semi-finalists includes Alainpaul by Alain Paul (France), All-in by Benjamin Barron (US), Bror August Vestbø (Norway), Boyedoe by David Boye-Doe Kusi (Ghana), Francesco Murano (Italy), Josh Tafoya (US), Meruert Tolegen by Meruert Planul-Tolegen (US), MFPEN by Sigurd Bank (Denmark), Nicklas Skovgaard (Denmark), Penultimate by Xiang Gao (China), Pillings by Ryota Murakami (Japan), Sinéad O’Dwyer (Ireland), Steve O Smith (United Kingdom), Tolu Coker (UK), Torisheju by Torishéju Dumi (UK), Young N Sang by Sang Lim Lee and Youngshin Hong (South Korea), and Zomer by Danial Aitouganov (The Netherlands) and Soshiotsuki by Soshi Otsuki (Japan).

The designers will present their latest collections on March 5 and 6 during Paris Fashion Week.

The LVMH Prize is open to international designers, aged 18 to 40, who have created at least two collections.

The winner of the LVMH Prize for Young Fashion Designers receives a $314,000 endowment and  a mentorship by LVMH. Meanwhile, the winner of the Karl Lagerfeld Prize receives a $157,000 prize and a one-year LVMH mentorship.

The jury includes designer Phoebe Philo and Louis Vuitton menswear creative director Pharrell Williams, Loewe designer Jonathan Anderson, Dior creative director Maria Grazia Chiuri, Louis Vuitton womenswear creative director Nicolas Ghesquière, designer Marc Jacobs and Dior CEO Delphine Arnault, among others.


Mona Tougaard wears bridal look at Dior’s Paris show

Updated 27 January 2026
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Mona Tougaard wears bridal look at Dior’s Paris show

  • Rihanna and Brigitte Macron among attendees at show
  • Design part of new director Jonathan Anderson’s vision

DUBAI/ PARIS: Model Mona Tougaard reportedly turned heads in a bridal-inspired look on the Christian Dior runway during the recent Paris Haute Couture Week.

The runway star, who has Danish, Turkish, Somali and Ethiopian ancestry, wore a sculptural white gown with a one-shoulder silhouette and layered petal-like appliques cascading from the bodice to the full skirt.

The asymmetrical bodice featured draped detailing across the torso, while the skirt flared into a voluminous, floor-length shape.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by Dior Official (@dior)

The look was finished with oversized floral statement earrings that echoed the dress’s petal motif.

The floral elements echoed the wider vision of Dior’s new creative director Jonathan Anderson, who drew inspiration from nature and his love of ceramics for his first Haute Couture collection since being appointed to the role.

The 41-year-old faces the rare challenge of overseeing all three fashion lines at the house — women’s and men’s ready-to-wear and Haute Couture — becoming the first designer to do so since Christian Dior himself.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

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Just days after presenting his latest men’s collection during Paris Men’s Fashion Week, the Northern Irish designer returned with his first couture offering.

The collection featured floral motifs on fabrics or as accessories, while sculptural bulbous dresses were inspired by the work of Kenya-born ceramicist Magdelene Odundo.

“When you copy nature, you always learn something,” Anderson declared in his show notes, which compared Haute Couture to a living ecosystem that is “evolving, adapting, enduring.”

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by Dior Official (@dior)

Other noteworthy pieces included dresses with spherical birdcage-inspired silhouettes, while other models wore vest tops with their dresses gathered around their waists.

The front row at the Rodin Museum reflected the scale of anticipation surrounding Anderson’s couture debut. France’s first lady Brigitte Macron arrived early, while Lauren Sanchez Bezos swept in shortly after.

Actor Parker Posey twirled briefly in a trench-style dress, playing to the room before settling in.

Then the space fell into a collective pause as celebrities and editors alike waited for Rihanna. When the pop star finally took her seat, the lights dropped and the show began.

Before the show, Anderson admitted in an interview with the Business of Fashion website that he previously thought couture was “irrelevant,” adding that he never really “understood the glamour behind it.”

“Now, I feel like I’m doing a Ph.D. in couture,” he explained.