Spotify announces Taylor Swift as Saudi’s most-streamed artist for second successive year

Ayed Yousef tops the list of most-streamed Arab artists in Saudi Arabia, with his songs “Lammah” and “Rdy” ranking among Spotify’s most-streamed Arabic songs in the Kingdom. (Supplied)
Short Url
Updated 05 December 2024
Follow

Spotify announces Taylor Swift as Saudi’s most-streamed artist for second successive year

  • Ayed Yousef most-streamed Arab artist in the Kingdom in 2024

DUBAI: Spotify has released its annual Wrapped report, a roundup of the most popular artists, songs, albums and podcasts streamed in each country over the past year, as well as a personalized experience for each user based on their own activity on the platform during that time.

Taylor Swift has topped the chart as the most-streamed artist in Saudi Arabia for the second year in a row.

Saudi listening habits are consistent with global trends with Swift ranking first, followed by Canadian artist The Weeknd in the Kingdom and globally.

Billie Eilish comes in third, followed by Travis Scott and Drake who rank fourth and fifth as the most-streamed artists of 2024 in the Kingdom.

Globally, Puerto Rican sensation Bad Bunny comes in third, followed by Eilish and Drake.

This year, podcasts have grown in popularity in the Kingdom with “Finjan Ma’ Abdel El Rahman Abo Maleh” topping the charts for the second consecutive year.

“Each year, the podcast landscape in Saudi Arabia increasingly reflects the country’s cultural shifts,” said Rhea Chedid, Spotify’s editorial lead and senior podcast manager for the Middle East, North Africa and South Asia.

The report revealed “a resounding preference for Arabic podcasts, particularly those that weave long stories, highlighting Saudis’ love for rich, narrative-driven content,” she told Arab News.

There has been a surge in the popularity of music-related podcasts reflecting the burgeoning music scene in the Kingdom and ongoing efforts to nurture it, Chedid added.

Ayed Yousef tops the list of most-streamed Arab artists in Saudi Arabia, with his songs “Lammah” and “Rdy” ranking among Spotify’s most-streamed Arabic songs in the Kingdom.

He is followed by Abdul Majeed Abdullah and Rashed Al-Majed in second and third place, and Assala and Majid Al-Mohandis in fourth and fifth place respectively.

Most-streamed Arab artists in Saudi Arabia:

1. Ayed

2. Abdul Majeed Abdullah

3. Rashed Al-Majed

4. Assala

5. Majid Al-Mohandis

Most-streamed artists in Saudi Arabia:

1. Taylor Swift

2. The Weeknd

3. Billie Eilish

4. Travis Scott

5. Drake

Most-streamed songs in Saudi Arabia:

1. “Who” by Jimin

2. “Birds of a Feather” by Billie Eilish

3. “Espresso” by Sabrina Carpenter

4. “Love Me Again” by V

5. “End of Beginning” by Djo

Most popular podcasts in Saudi Arabia:

1. “Finjan Ma’ Abdel El Rahman Abo Maleh”

2. “Jinaayah”

3.. “Areeka”

4. “Sahib”

5. “Yasir Khair”

Spotify users can access their personalized Wrapped experience on its mobile app and website.


Saudi gaming industry has promising future, says Qiddiya executive

Updated 04 February 2026
Follow

Saudi gaming industry has promising future, says Qiddiya executive

  • Mike Milanov said that the industry had surpassed the combined industries of film, television, music and sports worldwide
  • Milanov added that Saudi Arabia had talented teams with strong skills in esports and game development

RIYADH: Saudi Arabia is uniquely positioned for a highly promising future in the gaming sector, which is valued at $323 billion globally, according to the head of gaming at Saudi entertainment megaproject Qiddiya.

Mike Milanov, the company’s head of gaming and esports, spoke during the session “The Global Era of Gaming: How It Became the New Frontier for Media and Entertainment” at the Saudi Media Forum 2026 in Riyadh.

The industry, he said, had surpassed the combined industries of film, television, music and sports worldwide and was growing globally at an annual rate of 3 percent to 9 percent, expected to reach about $623 billion by 2035

He added that future generations held different perspectives and levels of engagement, as gaming represented a form of digital advancement and a powerful tool for connection.

Milanov also highlighted how Saudi Arabia had talented teams with strong skills in esports and game development, along with significant creative and innovative energy that supported building relationships both locally and globally.

He further noted that Qiddiya City spanned nearly 330 sq. km, and that more than 86 percent of Saudis identified themselves as gamers, reinforcing the Kingdom’s position as one of the world’s largest gaming and esports markets.

Karen Starr, vice president of marketing, branding and creative at Activision Publishing, also spoke during the panel and emphasized the major role gaming played across social media platforms.

She described this influence as positive for brand building, especially given the young audiences that followed gaming brands.

Starr added that the sustainability of major gaming brands depended on continuous engagement, community-building, and adapting content locally to maintain cultural relevance.

She explained that gaming had evolved into an ongoing media experience based on constant interaction and long-term audience connection.

She also said that gaming today had become a global media force that had surpassed traditional channels, shaping culture, content and audience engagement over time.

Meanwhile, Shelley Williams, executive vice president of sales at F1 Arcade Simulation, spoke about how gaming experiences were built on a sense of belonging and participation, which helped to create stronger infrastructure and extended media experiences.

She said that shared audience experiences opened the door to new ecosystems and further game development, supporting long-term content sustainability.