ISLAMABAD: Google on Wednesday launched two new programs to support Pakistan’s gaming and app industry by teaching local developers how to create high-quality games, Pakistani state-run media reported.
The two programs include Game Design Masterclass and Google Ads Academy, which have been introduced across major Pakistani cities to train the country’s talented game developers as part of a six-month initiative.
The programs were launched at a Google-hosted tech event, Think Apps 2024, in the eastern city of Lahore that brought together nearly 350 of Pakistan’s top developers alongside global industry leaders and experts.
The event focused on empowering developers to harness artificial intelligence (AI) to drive innovation, growth and sustainability in the expanding app industry in the South Asian country, the state-run APP news agency reported.
“Pakistan’s app and gaming industry has a high potential for long-term future growth,” Google Director for Pakistan Farhan Qureshi was quoted as saying. “Several Pakistani studios are leading the charge in mobile app development, such as Vyro.”
He said AI, Hazel Mobile, Games District, GeniTeam, and Finz Games were consistently generating millions of downloads daily, employing hundreds of Pakistanis, and garnering global attention.
Pakistan could achieve a $6.6 billion annual increase in revenue potential by 2030 by focusing on digital exports, with the gaming and app industry identified as one of the key growth opportunity areas, according to a recent report by Access Partnership, a global technology-focused public policy consultancy firm.
Pakistan’s gaming and app industry has demonstrated impressive growth, including a compound annual growth rate (CAGR) of 32 percent in global downloads of locally-made apps from 2018 to 2023, in recent years, the APP reported. The industry remained resilient as in-app purchase (IAP) revenue soared by 50 percent when overall app downloads dipped slightly in 2023, placing the country at number 17 globally.
Qureshi said Google aimed to help Pakistani developers create exceptional games and apps, drive profitability and build sustainable businesses by providing access to its AI-powered products and resources.
“This will subsequently unlock the opportunity to improve the country’s economy through digital export proceeds and provide high-value employment,” he said. “Google remains dedicated to investing in Pakistan’s developer ecosystem and supporting its journey to global success.”
Different Google programs like the Google Ads Academy and ‘Google App Academy’ have reached over 800 participants to date, apart from offering in-person offline hackathon workshops in Lahore and Islamabad, according to the APP.
Google is also deepening engagement at key events like the Google Developer Conference (US), CXO meetups in Asia Pacific Accreditation Cooperation (APAC), and APAC’s App Summit, connecting leaders of Pakistan’s top gaming and app studios’ talent with global peers, state media said.
Google launches two new programs to boost Pakistan’s gaming industry
https://arab.news/rzfpv
Google launches two new programs to boost Pakistan’s gaming industry
- ‘Google Design Masterclass’ and ‘Google Ads Academy’ will help train Pakistani game developers as part of a six-month initiative
- The programs were launched at a Google-hosted event, ‘Think Apps 2024,’ bringing together Pakistani developers, global experts
Pakistan warns Afghanistan of ‘necessary defense measures’ if it fails to rein in ‘terrorists’
- Pakistan’s UN ambassador accuses Afghan Taliban of supporting “terrorist” groups in Afghanistan at latest Security Council meeting
- Kabul denies Islamabad’s allegations it supports cross-border militancy, saying it cannot be responsible for Pakistan’s security issues
ISLAMABAD: Pakistan’s UN Ambassador Asim Iftikhar Ahmad this week warned Afghanistan that Islamabad would take “all necessary defense measures” if Kabul failed to take action against militants that he alleged operate from Afghan soil.
Ahmad was speaking during a UN Security Council meeting on Afghanistan during which he said Pakistan had lost 1,200 lives to “terrorism” this year that were planned, financed and orchestrated under the Afghan government’s watch.
The development takes place as tensions persist between Islamabad and Kabul after deadly October clashes between the two that killed dozens of people on both sides. Pakistan routinely blames Afghanistan for not taking action against Pakistani Taliban militants allegedly present on Afghan soil. Kabul denies the allegation and says it cannot be held responsible for Pakistan’s security challenges.
Tensions escalated in late November after two rounds of failed talks in Doha and Istanbul between the two sides. Afghanistan accused Pakistan of carrying out strikes on its territory. Pakistan’s military denied the claims as the Taliban vowed to retaliate.
“The Taliban must take concrete and verifiable action against terrorist groups based on their soil, failing which; Pakistan will take all necessary defensive measures for the protection of its citizens, territory and sovereignty,” Ahmad said on Wednesday.
“We also expect UNAMA [United Nations Assistance Mission in Afghanistan] to provide an objective assessment of the security situation at the border. Incidents related to border clashes are primarily an issue of terrorism and peace and security.”
https://x.com/PakistanUN_NY/status/1998837227053572565
The Pakistani UN ambassador hoped the Taliban-led government in Afghanistan would promote a “conducive environment for sincere dialogue” that addresses Islamabad’s security concerns instead of working at cross purposes.
He said elements within the Afghan Taliban rank and file are supporting “terrorist groups” in Afghanistan such as the Tehreek-e-Taliban Pakistan, Balochistan Liberation Army, Al-Qaeda, Daesh and other outfits. He alleged that the Taliban were allowing these militants “safe passage” to operate with impunity.
“There is also credible evidence of collaboration among these terrorist groups through joint training, illicit weapons trade, refuge to terrorists, and coordinated attacks against Pakistan using the Afghan soil,” he said.
Heightened tensions between Afghanistan and Pakistan saw cross-border clashes between the two sides last week, which according to Afghan officials, claimed five lives. Both accused each other of violating the ceasefire via unprovoked firing.
