Amer Abu Obeid has been the president of cargo ground handling at SAL Saudi Logistics Services since March this year. He manages and leads commercial and operational activities across all of Saudi Arabia’s 18 airports.  

As the head of operations, Abu Obeid oversees the daily requirements to ensure efficiency and effectiveness in cargo handling at the airports.

His responsibilities include supervising staff, coordinating with airlines and regulatory bodies, optimizing resource allocation, and implementing technology solutions to streamline processes and maintain high standards of safety and compliance.  

In addition to his operational role, Abu Obeid also serves as the head of commercial, where he is responsible for driving the company’s commercial strategy and revenue growth.

He oversees sales, customer relationships and business development, which includes identifying new business opportunities, negotiating contracts, developing pricing strategies and enhancing customer satisfaction.

He works closely with other departments to align commercial objectives with operational capabilities to ensure that the company meets its financial targets.   

Abu Obeid has a background in sales and marketing and a deep understanding of the cargo and logistics industry.  

Prior to joining SAL, Abu Obeid held executive positions at Saudia Airline, where he was tasked with leading the formulation and implementation of the commercial strategy to align with the company’s short, medium and long-term objectives.  

His business career began more than 26 years ago in the banking industry. In 2009, he transitioned to the air cargo industry, joining Saudia Cargo as a sales director.  

Demonstrating his ability to spur sales growth, he rapidly rose through the ranks, taking on roles such as regional director for Europe and global commercial executive director.  

Abu Obeid holds a degree in economics from Yarmouk University in Jordan.