Saudi Icon stands out at Future Hospitality Summit

Saudi Icon’s participation at the Future Hospitality Summit in Riyadh signifies a new era of possibility for the hospitality sector.
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Updated 14 May 2024
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Saudi Icon stands out at Future Hospitality Summit

Saudi Icon showcased its comprehensive ecosystem at the prestigious Future Hospitality Summit in Riyadh, in a testament to its pioneering spirit and commitment to innovation. This marked a significant milestone for the company as it continues to redefine the landscape of the hospitality industry.

Established in 2014 as a beacon of excellence in construction and design, Saudi Icon’s presence at FHS underscored its unwavering dedication to providing end-to-end solutions for hospitality ventures. With a diverse range of services in its repertoire, the company has emerged as a one-stop destination, revolutionizing the traditional approach to project execution.

At its core, Saudi Icon is more than just a construction company; it embodies a complete ecosystem designed to streamline the development process from conception to completion. With a robust infrastructure comprising reliable subcontractors and suppliers, Saudi Icon ensures vertical growth while maintaining unparalleled quality standards.

Central to this ecosystem are subsidiary entities specializing in key areas such as steelworks, landscape architecture, aluminum and glass fabrication, wood and millwork, facility management, MEP, and furniture manufacturing. This holistic approach allows Saudi Icon to orchestrate projects seamlessly, minimizing complexities and maximizing efficiency.

Furthermore, Saudi Icon’s ecosystem extends beyond traditional construction services to encompass interior and architectural design, project management, industries, engineering design, furniture, fixture, and equipment procurement, as well as fit-out services. This integrated approach not only streamlines operations but also fosters creativity and collaboration across disciplines.

What sets Saudi Icon apart is its unwavering commitment to delivering added value to the hospitality industry. By leveraging its comprehensive ecosystem, Saudi Icon offers unparalleled agility, flexibility, and scalability to meet the evolving needs of clients. Whether it is designing immersive guest experiences, optimizing operational efficiency, or ensuring sustainable development, Saudi Icon’s ecosystem serves as a catalyst for innovation and excellence.

In essence, Saudi Icon’s participation at FHS signifies a new era of possibility for the hospitality sector. As the industry navigates unprecedented challenges and opportunities, Saudi Icon stands ready to lead the charge toward a future defined by creativity, collaboration, and transformative design. With its integrated ecosystem as its cornerstone, Saudi Icon is poised to shape the hospitality landscape for generations to come.


Muzz helps GCC to embrace modern marriage without compromising faith

Updated 18 December 2025
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Muzz helps GCC to embrace modern marriage without compromising faith

In an era where digital platforms shape nearly every aspect of modern life, many Muslims across the world are turning to technology not for casual interactions, but for something far more meaningful: marriage. Among the platforms leading this shift is Muzz, the world’s largest Muslim marriage app, which has established itself as a trusted space for young professionals, families, and faith-minded individuals seeking genuine, value-aligned connections.

With a global community of more than 15 million members and over 600,000 marriages facilitated through the platform, Muzz has redefined how Muslims meet and communicate while honoring cultural expectations and Islamic principles. Its rapid growth reflects an increasing demand for tools that offer modern convenience without compromising traditional values.

Muzz’s origins trace back to 2011, when founder Shahzad Younas created a simple website from his London bedroom. What started as a small personal project soon evolved into a pioneering venture. In 2017, the platform became the first Muslim-focused startup to be accepted into Y Combinator, the Silicon Valley accelerator known for backing giants such as Airbnb and Dropbox. This milestone marked a turning point that propelled Muzz from a grassroots idea into a global technology brand.

Today, the company operates with more than 150 employees across several regions, serving diverse Muslim communities throughout the Middle East, Southeast Asia, Europe, and North America. Despite its global footprint, the platform remains rooted in a clear mission: to offer Muslims a safe, respectful, and intentional way to pursue marriage.

In contrast to mainstream dating apps that cater largely to casual relationships, Muzz’s guiding philosophy is that “Muslims don’t date — they marry.” This principle shapes the platform’s user experience and distinguishes it from competitors. The app incorporates features designed specifically to reflect Islamic values, including privacy tools, optional chaperone modes, verified profiles, and a strong emphasis on safety and conduct. These elements resonate particularly strongly with users in the GCC, where cultural expectations around courtship remain firmly tied to modesty, family involvement, and serious intentions.

“We built Muzz to empower Muslims with a tool that fits their lives and their values,” said CEO Younas. “Our users want modern convenience, but they also seek sincerity and intention. Muzz brings both together.”

Beyond impressive numbers and global reach, the platform’s impact is evident in the personal stories shared by couples who found each other through it. Omar and Noura, a Saudi–Jordanian couple who married last year, credit Muzz for creating the opportunity that brought them together. Living in different countries, they never expected their paths to cross naturally. “Conversations on Muzz felt sincere from the start,” Omar said. “Within weeks, we realized this was something real.”

For individuals like Sara, a single mother from the Gulf region, the app provided a renewed chance at companionship after years of hesitation. Concerns about trust and privacy initially held her back, but the platform’s respectful environment helped her feel comfortable enough to explore the process. “Muzz felt intentional,” she said. “I met someone who understood my journey, someone I didn’t expect to find.”

Stories like these, now numbering in the hundreds of thousands, highlight how thoughtfully designed technology can support tradition rather than undermine it. The platform’s growing adoption in Saudi Arabia and the UAE reflects this balance, combining technological ease with the cultural sensitivity deeply valued in the region. According to a spokesperson for the company, this growth demonstrates a widespread desire for tools that honor authenticity and respect while offering users an accessible way to pursue marriage.

In addition to its role as a matchmaking platform, Muzz has emerged as a socially conscious brand committed to humanitarian initiatives. The company has raised more than $1.2 million in charitable contributions, supporting essential projects in Sudan, Pakistan, Türkiye, Palestine, and other regions. Its donations have helped fund bakeries, mobile clinics, temporary shelters, and emergency relief efforts, reinforcing its commitment to community support and ethical responsibility.

As digital tools continue to influence how people work, communicate, and build relationships, Muzz’s success illustrates how technology can harmonize with religious and cultural values. By offering a platform grounded in sincerity, safety, and faith-centered design, Muzz is shaping a new chapter in Muslim matchmaking, one where innovation and tradition work hand in hand to help people build lasting connections.