Neymar dons Saudi attire to celebrate Founding Day

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Neymar takes a selfie with teammate Salman Al-Faraj, left, and Hilal coach Jorge Jesus. (Al-Hilal)
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Neymar poses for a Founding Day portrait. (Al-Hilal)
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Salman Al-Faraj and head of Hilal Jorge Jesus pose for a Founding Day portrait. (Al-Hilal)
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Hilal head coach Jorge Jesus poses for a Founding Day portrait. (Al-Hilal)
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Salman Al-Faraj poses for a Founding Day portrait. (Al-Hilal)
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Esteve Calzada poses for a Founding Day portrait. (Al-Hilal)
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Al-Shabab’s Croatian star Ivan Rakitic wearing traditional Saudi clothes amid celebrations of the Saudi Founding Day. (X/@ivanrakitic)
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Rakitic wearing traditional Saudi clothes on Saudi Founding Day. (X/@ivanrakitic)
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Updated 23 February 2024
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Neymar dons Saudi attire to celebrate Founding Day

RIYADH: Brazilian football star Neymar caught everyone’s attention when he appeared wearing traditional Saudi clothes during preparations for the Kingdom’s Founding Day celebrations.

His club, Al-Hilal, shared photographs of the player wearing the thobe, shemagh and headband famously associated with the late King Abdulaziz, showcasing the general atmosphere ahead of the day.

Neymar was accompanied by Esteve Calzada, the CEO of Al-Hilal, and Portuguese coach Jorge Jesus, along with other teammates, and trended on social media platform X dancing the Ardah, Saudi’s national dance.

The widely adopted white thobe in the Kingdom, favored for its comfort in the hot climate and desert setting, is complemented by other traditional attire for special occasions. This includes Almorudan, worn over the thobe, distinguished by its long arms and commonly donned during Ardah performances.




Karim Benzema. (X/@Benzema)

The 32-year-old recently returned to Riyadh to continue his rehabilitation after undergoing surgery for a ruptured cruciate ligament in his left knee. He sustained the injury during Brazil’s loss to Uruguay in the 2026 World Cup qualifiers last October.

Founding Day is celebrated in the Kingdom on Feb. 22 each year to commemorate its establishment by Imam Mohammed bin Saud in 1727 CE.

The Saudi Ministry of Sports recently announced the 21st round of the Roshan Professional League tournament would be named the Founding Round to symbolize the day’s significance.

Neymar is not the only player to celebrate Founding Day with his Saudi fans. Last year, Portuguese star Cristiano Ronaldo was shown wearing traditional attire along with his Al-Nassr teammates.

Meanwhile, Al-Shabab’s Croatian star Ivan Rakitic also celebrated the Founding Day in a similar style and posted on X: “Happy Saudi Foundation Day! Let’s honor the solid roots of the Saudi state and celebrate the unity, security, and cultural development it has achieved.”
He also posted pictures of him wearing traditional Saudi clothes.


Curtain rises on Qiddiya studios in boost for Kingdom's film industry 

Updated 06 December 2025
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Curtain rises on Qiddiya studios in boost for Kingdom's film industry 

  • The studios feature two high-spec, purpose-built soundstages, flexible workshops, and fully integrated production facilities designed for large-scale international and regional productions

JEDDAH: Qiddiya Investment Co. has announced the opening of PlayMaker Studios in Qiddiya City, marking the launch of Saudi Arabia’s latest film production hub. 

The opening is a milestone for the Kingdom’s rapidly growing film and creative industries, adding strategically to the production infrastructure available in the country. 

The studios feature two high-spec, purpose-built soundstages, flexible workshops, and fully integrated production facilities designed for large-scale international and regional productions. 

Modern production offices and on-site support amenities are also available, providing a seamless, end-to-end production environment, the Saudi Press Agency reported on Saturday. 

With strong demand for studio space, construction has begun on two additional world-class soundstages, scheduled for completion in 2026, which will expand PlayMaker Studios’ capacity and allow it to host multiple major productions simultaneously. 

The company has established a dedicated on-the-ground team to support producers with permitting, logistics, and operations. 

PlayMaker Studios also offers streamlined access to Saudi Arabia’s 40 percent production cash rebate, one of the world’s most competitive incentives, the SPA added. 

As part of its long-term strategy, the studio will introduce dedicated post-production, visual effects, volumetric, and music facilities, further strengthening the Kingdom’s creative and production ecosystem. 

The complex is set to become both a creative powerhouse and a central pillar of Qiddiya City’s entertainment offering. 

Abdullah Aldawood, managing director of Qiddiya Investment Co., said: “PlayMaker Studios is a cornerstone of Qiddiya City’s ambition and builds on Saudi Arabia’s growing success in the creative industries. 

"It strengthens this momentum and advances our vision to create a world-class destination where innovation, culture, and entertainment converge, and where the global film industry can find a new home in the Kingdom.” 

Located at the heart of Qiddiya City — the world’s first destination where culture, sport, and creativity converge — PlayMaker Studios sits just 40 minutes from Riyadh, offering producers integrated logistics, premium accommodation for production teams, and direct access to a dynamic entertainment environment designed to inspire world-class content creation.