Cenomi Centers hosts grand opening of U Walk Jeddah

The grand opening of U Walk Jeddah was attended by Cenomi Centers officials and guests. (Supplied)
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Updated 19 February 2024
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Cenomi Centers hosts grand opening of U Walk Jeddah

Cenomi Centers, the largest owner, operator and developer of contemporary lifestyle centers in Saudi Arabia, is delighted to host the grand opening of U Walk Jeddah, the city’s first hybrid mall concept that seamlessly integrates indoor and outdoor experiences and a watershed moment in the future of retail.

Bringing together trendy eateries and leading brands, U Walk Jeddah is redefining the city’s retail landscape by offering a next-generation shopping experience. The hybrid mall features an indoor retail boulevard, its own leisure district and a nearly 2km-long, open-air promenade with landscaped gardens, shaded terraces and a dancing fountain.

Leading F&B and lifestyle brands such as Nike, Bershka, Starbucks and 19V69 Versace opened their doors ahead of the grand opening, with a host of additional stores still to come – including Victoria’s Secret, Adidas, Zara and Lululemon.  

At 60,000-square-meter  GLA, UWalk Jeddah is already 80 percent pre-let with a number of brands opening over the coming weeks as the center gears up for pre-Ramadan trading.

As the city’s premier lifestyle destination for shopping dining and entertainment, U Walk Jeddah embodies Cenomi Centers’ vision to create the next generation of lifestyle destinations in Saudi Arabia, delivering best-in-class experiences for the local and International visitor. The recent publication of Cenomi Center’s footfall and occupancy results for 2023 reflect the strength of the business’ growth trajectory, with footfall reaching 124 million and occupancy rising to 92.9 percent. 

To celebrate the Grand Opening, U Walk Jeddah is hosting its hotly anticipated Cenomi Urban Festival – which brings childhood nostalgia to life with captivating, Instagram-worthy neon-lit installations, and a variety of immersive games and activities. The Urban Festival runs until the end of February 2024.

The launch follows the soft opening of U Walk Jeddah in December, which was marked by the launch of the Adidas FIFA Fan Zone by Cenomi, a Football Festival to coincide with the FIFA Club World Cup tournament taking place in Jeddah.

Alison Rehill-Erguven, Cenomi Centers CEO said: “We are delighted to host the much-anticipated Grand Opening of U Walk Jeddah – the city’s premier lifestyle destination for shopping, dining and entertainment. U Walk Jeddah is redefining the mall experience with its next-generation design and offering, representing everything Cenomi Centers seeks to achieve in offering the retail experiences of tomorrow. This milestone is further evidence of our bold ambitions for the future.”

U Walk Jeddah can be found conveniently located in the heart of the dynamic Al-Zahar district, with direct access via major roads, and a parking facility to accommodate 1,250 vehicles.


ALJ Motors champions Toyota SUVs’ off-road legacy

Updated 07 January 2026
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ALJ Motors champions Toyota SUVs’ off-road legacy

Abdul Latif Jameel Motors, the authorized distributor of Toyota vehicles in Saudi Arabia since 1955, has launched the second edition of its off-road initiative — an immersive driving experience designed to engage guests and showcase the real-world capabilities of Toyota’s SUV lineup in the Kingdom’s desert terrains. The activation takes place on weekends, starting initially in Riyadh and continuing through Jeddah, before concluding in Dammam on Jan. 24.
The multi-city activation is designed to engage guests through Toyota’s SUV lineup in fun and exciting ways, offering a hands-on opportunity to experience vehicle performance, control, and versatility. The lineup features a wide range of Toyota SUV models, including the Land Cruiser HEV Max, a hybrid vehicle built for performance. Beyond the off-road drives, the activation offers a welcoming weekend setting with supporting activities suitable for families and younger guests, creating a well-rounded experience for visitors of all ages.
Building on the success of its inaugural edition, which welcomed more than 4,500 participants and attracted over 10,000 attendees, the second edition continues to focus on meaningful guest engagement through interactive and experiential driving activities while emphasizing safety, trust, and enjoyment. Through this approach, ALJ Motors champions Toyota’s off-road legacy while creating an experience that further connects guests with Toyota’s renowned SUV lineup.
Shahad Nassier, managing director of marketing communications at ALJ Motors, said: “Following the strong response to the inaugural season, the return of this off-road experience allows us to continue engaging our guests in an authentic and exciting way. In this second edition, we have further refined the driving routes and elevated the overall experience to better serve our guests and their families. By bringing Toyota’s SUV lineup into real desert environments, we provide an opportunity for guests to experience vehicle performance firsthand, while reinforcing the values of reliability and capability that have long defined Toyota’s presence in the Kingdom.”
The experiential initiative deepens guest relationships, supports informed vehicle choice, and reflects ALJ Motors’ ongoing role in delivering reliable and diversified mobility solutions across the Kingdom, in line with Saudi Vision 2030. 
Guests interested in participating in the off-road experience can register for the upcoming activations in Jeddah on Jan. 9-10, followed by Dammam on Jan. 16-17 and 23-24, through ALJ Motors’ official social channels.