Beyonce champions Georges Hobeika on tour for third time 

The award-winning singer wore a glitzy gown from the couturier’s Fall 2023 collection. (Instagram)
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Updated 22 September 2023
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Beyonce champions Georges Hobeika on tour for third time 

DUBAI: US pop superstar Beyonce championed Lebanese designer Georges Hobeika during her Renaissance World Tour stop in Dallas this week — the third time she has sported a Hobeika design during her current tour. 

The multi-award-winning singer selected a glitzy turquoise gown embellished with silver Swarovski crystals from the couturier’s Fall 2023 collection.

The first time Beyonce wore one of Hobeika’s designs was in June when she performed in Cologne, Germany. On that occasion, she wore a custom-made catsuit embellished with nude-illusion panels, pearls and silver sequins. The 41-year-old singer paired the ensemble with black velvet gloves, thick-heeled pumps and custom Tiffany & Co. jewelry.

In July, at her New Jersey show, Beyonce wore a fully embroidered dress — crafted from pink tulle — featuring shimmering crystals and completed the look with tulle gloves and a beaded headpiece made entirely of 3D embroidered flowers. 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by JAD HOBEIKA (@jadhobeika)

Hobeika is not the only Arab designer whose outfits Beyonce has selected for her tour. She also showed off a gown from Omani label Atelier Zuhra in Las Vegas and one from Lebanese designer Nicolas Jebran in St. Louis, Missouri. 


Ashi Studio returns to Paris Haute Couture Week with spring/summer 2026 collection

Updated 30 January 2026
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Ashi Studio returns to Paris Haute Couture Week with spring/summer 2026 collection

DUBAI: Ashi Studio, the Saudi haute couture label founded by Mohammed Ashi, presented its spring/summer 2026 collection in Paris as part of Paris Haute Couture Week, joining a growing number of Arab designers showing on the official calendar.

Look 1 by Ashi Studio. (Supplied)

Set against softly draped fabric, the show this week focused on structure and craftsmanship, with garments defined by corsetry, layered surfaces and precise construction.

Corseted bodices appeared throughout the collection, many extending outward at the hips to create architectural silhouettes that framed the body. These shapes were executed in materials ranging from matte fabric to polished, reflective finishes that resembled molded metal or lacquered leather.

Look 2 by Ashi Studio. (Supplied)

In several looks, corsets were paired with sheer skirts, fine tulle layers or elongated panels that exposed the garment’s underlying structure.

Dresses made from feather-like strands, fringe and shredded materials contrasted with the rigidity of sculpted bodices, while embroidery and beadwork were applied in bands and clustered formations across the torso and hem.

The color palette remained restrained, moving between ivory, sand, taupe, bronze, black and deep burgundy. Darker looks included structured gowns and tailored coats with exaggerated shoulders, while lighter tones were used for sculpted white dresses, sheer wrapped pieces and feathered designs.

Look 3 by Ashi Studio. (Supplied)

Accessories were kept minimal, with sculptural clutches and headpieces used sparingly to maintain focus on the garments themselves.

Ashi Studio’s presentation took place alongside shows by Arab designers including Elie Saab, Zuhair Murad, Georges Hobeika, Georges Chakra, Tony Ward and Rami Al-Ali, underscoring the region’s continued presence on the Paris Haute Couture Week schedule.

Look 4 by Ashi Studio. (Supplied)

Ashi’s creations have been worn by the likes of Beyonce, Lady Gaga, Jennifer Hudson, Kylie Minogue, Penelope Cruz, Deepika Padukone, Sonam Kapoor, Queen Rania of Jordan, and more.

Ashi became the first couturier from the Gulf region to join the Federation de la Haute Couture in Paris as a guest member in 2023. He also became the first designer from the Gulf to be included in the BoF 500 list, the Business of Fashion’s index of the people shaping the fashion industry in 2023.

Ashi designed the inaugural fashion line for the cabin crew of the Kingdom’s new airline, Riyadh Air, which is on track to make its maiden flight in 2025.