Canadian publishers seek antitrust probe of Meta blocking news

This picture taken on January 12, 2023 in Toulouse, southwestern France shows a tablet displaying the logo of the company Meta. (AFP)
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Updated 09 August 2023
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Canadian publishers seek antitrust probe of Meta blocking news

  • A Meta spokesperson referred to a statement issued last week, in which the company said the Canadian law was based on “the incorrect premise that Meta benefits unfairly from news content shared on our platforms”

OTTAWA: Canadian news industry groups on Tuesday asked the country’s antitrust regulator to investigate Meta Platforms’ decision to block news on its platforms in the country, accusing the Facebook parent of abusing its dominant position.
Meta started blocking news on its Facebook and Instagram platforms for all users in Canada last week in response to a law requiring Internet giants to pay for news articles.
Canada’s Online News Act, part of a global trend to make tech firms pay for news, became law in June but has not yet come into effect. The government is finalizing rules that would require the platforms to share some advertising revenue when the law is implemented by the end of this year.
“Through its decision to block news content from its digital platforms, Meta seeks to impair Canadian news organizations’ ability to compete effectively in the news publishing and online advertising markets,” news industry groups said in an application with Canada’s Competition Bureau.
The application was filed by industry bodies News Media Canada and the Canadian Association of Broadcasters, along with public broadcaster CBC/Radio-Canada, and asks the Competition Bureau to investigate Meta and stop it from blocking news.
“Meta’s anticompetitive conduct, which has attracted the attention of regulators around the world, will strengthen its already dominant position in advertising and social media distribution and harm Canadian journalism,” the applicants said in a statement.
A spokesperson for the Competition Bureau confirmed that it had received a complaint from Canadian news industry groups and that it was in the process of conducting a preliminary review of the matter.
“The Bureau is gathering information to consider whether this conduct may fall under the Competition Act, including ways that this specific conduct may harm competition,” the spokesperson said.
A Meta spokesperson referred to a statement issued last week, in which the company said the Canadian law was based on “the incorrect premise that Meta benefits unfairly from news content shared on our platforms.”
Meta has said users do not come to its platform for news and forcing the company to pay for content shared on its platforms is unsustainable for its business.
Ottawa has said the company has no obligation under the law right now and accused Meta of refusing to partake in discussions while final rules are being drafted.
Canada’s media industry had called for tighter regulation of Internet giants to allow news businesses to recoup financial losses suffered in the years that Facebook and Alphabet-owned Google gained a greater share of the online advertising market. Google has also said it will block news in Canada by the time the rules come into effect.

 


Meta to charge Arab advertisers extra fee for reaching European audiences

Updated 11 March 2026
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Meta to charge Arab advertisers extra fee for reaching European audiences

  • US tech giant told advertisers it will add fees ranging from 2 to 5 percent on image and video ads delivered on its platforms to offset digital service taxes
  • Charges are determined by where the audience is located, not where the advertiser is based

LONDON: Meta will from July 1 impose location-based surcharges on advertisers targeting audiences in six European countries, a move that will directly affect Arab businesses that run campaigns across the continent.

The US tech giant announced it will add fees ranging from 2 to 5 percent on image and video ads delivered on its platforms, including Facebook, Instagram and WhatsApp, to offset digital service taxes imposed by individual governments.

Crucially, the charges are determined by where the audience is located, not where the advertiser is based.

That means Saudi, Emirati, Egyptian or other Arab companies paying to reach consumers in the UK, France or Italy will face the additional costs regardless of their own country’s tax arrangements with Meta.

Fees will apply at 2 percent for ads reaching UK audiences, 3 percent for France, Italy and Spain, and 5 percent for Austria and Turkiye.

“If you deliver $100 in ads to Italy, where there is a 3% location fee, you will be charged $100 (ad delivery), plus $3 (location fee), for $103 total,” the company wrote in an email to an advertiser initially reported by Bloomberg. “Note that any applicable VAT will be calculated on top of the total amount.”

The taxes have been introduced at different points, starting with France in 2019, though not the EU as a bloc.

Many tech companies report substantial sales in Europe and millions of users but pay minimal tax on profits. The goal is to claw back locally derived economic value, Bloomberg reported.

The move follows similar decisions by Google and Amazon, which have also begun passing European digital tax costs on to advertisers.

For Arab brands with growing European footprints, particularly in fashion, travel, hospitality and media, the new fees add another layer of cost to campaigns already subject to currency and targeting complexities.

Digital services taxes, levied as a percentage of revenues earned by major tech platforms in individual countries, have drawn criticism from Washington, which argues they unfairly target US companies.

Meta has been reached for comments.