LONDON: Arabian Business, the UAE-based business-focused news site, is set to launch a Russian language edition aimed at the growing Russian population in the region, the brand announced on Monday.
The site will be accessible from the English website and will feature the latest news and features translated from English to Russian. It will also provide video content and newsletters.
The new Russian site will be free of charge for the first three months, after which a fee will be introduced, similar to the English site.
“Arabian Business now has a digital audience close to 5 million unique users each month in English and Arabic. Given the strong and growing presence of Russians in the UAE — many of them now amongst the elite business community — this is a natural evolution of the brand,” Arabian Business Editor-in-Chief Matthew Amlot said.
“From October, Russians can access in their own language the very latest news within moments of it appearing on the English site. This new platform is also a great opportunity for our many commercial partners to gain direct access to a UAE-based Russian audience,” he added.
Launched in 2001, Arabian Business is a weekly business magazine and news site published in Dubai and focusing on global and regional news analysis.