In the presence of Prince Saud bin Nayef Al-Saud, governor of the Eastern Province, ROSHN Group launched an initiative to restore homes across the Kingdom, as part of its social responsibility program “YUHYEEK.”
This initiative comes within the goals of YUHYEEK to build development partnerships with leading entities in the nonprofit sector, with the aim of raising the quality of life and supporting underprivileged families in the Kingdom.
“This reflects the leading role that ROSHN Group plays as one of the major projects of the Public Investment Fund in crystallizing its values of responsibility and sustainability in the housing sector,” the company said.
The program, launched in cooperation with the leading charity association Tarmeem Charity, is in its first phase, targeting seven regions, 75 families, and more than 400 beneficiaries across Saudi Arabia. In addition, supportive development programs will be provided to beneficiary families, along with the contribution of ROSHN’s employees through the “YUHYEEK Ambassadors” volunteer program.
Group Chief Marketing and Communications Officer at ROSHN Group Ghada Alrumayan said: “We’re honored by Prince Saud bin Nayef Al-Saud’s support, which comes as part of the integration between the private sector and the nonprofit sector, and government efforts to raise the level of the quality of life and root the principle of social responsibility in the Kingdom.”
She added: “At ROSHN, we are proud of our commitment to social responsibility with the aim of raising the level of human experience in the Kingdom, in line with the goals of Saudi Vision 2030. The initiative of the ROSHN Group and Tarmeem Charity is part of our commitment to giving back through our corporate social responsibility program YUHYEEK.”
ROSHN is keen to launch a variety of effective community initiatives and projects in various regions of the Kingdom, in addition to encouraging voluntary participation within the framework of the group’s vision.