Saudi Arabia launches $234m funding program to boost Kingdom’s growing film sector

The packages will be broadly focused on small and medium enterprises in the sector. (Shutterstock)
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Updated 19 March 2023
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Saudi Arabia launches $234m funding program to boost Kingdom’s growing film sector

RIYADH: Saudi Arabia’s Cultural Development Fund has launched a $234 million Film Sector Financing Program to prop up the budding film sector in the Kingdom. 

As the name suggests, it is aimed at supporting the Saudi film industry by offering financial packages to local and foreign firms to empower the private sector and boost local content. 

The packages will be broadly focused on small and medium enterprises in the sector. 

“We are excited to announce that we have partnered with strategic financial institutions across the country to provide companies working in the film sector with the financial solutions to shore up the film sector, establish financial sustainability for film projects, and enable healthy market dynamics,” said the fund’s chief executive, Mohammed Bindayel.  

The financing packages will be divided into two types of funding: lending and investment.  

Bindayel launched the lending cycle by signing two agreements with the CDF’s financial partners Lendo and Sukuk Capital to provide financing packages to companies working in the Saudi film sector.  

The investment cycle will be launched later this year and will support SMEs and large companies in the sector.  

“We invite all financial and investment institutions to join this mission to build and empower this emerging sector,” Bindayel added  

The announcement took place at the “Ignite The Scene” event held in Riyadh between March 16 and 18, which was organized by the Ministry of Communications and Information Technology.  

The event served as a platform to celebrate films and creators locally and globally as well as connect storytellers and professionals within the industry.  

The CDF was founded in 2021 with the aim of enhancing the cultural landscape of Saudi Arabia.  

Organizationally linked to the National Development Fund, it was established as part of the Quality of Life Program’s initiatives to promote and empower the development of a self-reliant cultural sector.   

The fund actively supports a variety of cultural activities, facilitates investment and seeks to improve the domestic culture sector’s profitability, aligning with Saudi Vision 2030. 

The NDF boosted the Kingdom’s economy by approving financing and support worth over SR135 billion ($36 billion) in 2022, according to its recently published quarterly report.  

To enrich Arabic content, the CDF signed a partnership agreement with King Abdulaziz Center for World Culture to cooperate in developing cultural projects, spreading knowledge, and encouraging national talents locally and globally. 


PIF’s Humain invests $3bn in Elon Musk’s xAI prior to SpaceX acquisition

Updated 18 February 2026
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PIF’s Humain invests $3bn in Elon Musk’s xAI prior to SpaceX acquisition

JEDDAH: Humain, an artificial intelligence company owned by Saudi Arabia’s Public Investment Fund, invested $3 billion in Elon Musk’s xAI shortly before the startup was acquired by SpaceX.

As part of xAI’s Series E round, Humain acquired a significant minority stake in the company, which was subsequently converted into shares of SpaceX, according to a press release.

The transaction reflects PIF’s broader push to position Saudi Arabia as a central hub in the global AI ecosystem, as part of its Vision 2030 diversification strategy.

Through Humain, the fund is seeking to combine capital deployment with infrastructure buildout, partnerships with leading technology firms, and domestic capacity development to reduce reliance on oil revenues and expand into advanced industries.

The $3 billion commitment offers potential for long-term capital gains while reinforcing the company’s role as a strategic, scaled investor in transformative technologies.

CEO Tareq Amin said: “This investment reflects Humain’s conviction in transformational AI and our ability to deploy meaningful capital behind exceptional opportunities where long-term vision, technical excellence, and execution converge, xAI’s trajectory, further strengthened by its acquisition by SpaceX, one of the largest technology mergers on record, represents the kind of high-impact platform we seek to support with significant capital.” 

The deal builds on a large-scale collaboration announced in November at the US-Saudi Investment Forum, where Humain and xAI committed to developing over 500 megawatts of next-generation AI data center and computing infrastructure, alongside deploying xAI’s “Grok” models in the Kingdom.

In a post on his X handle, Amin said: “I’m proud to share that Humain has invested $3 billion into xAI’s Series E round, just prior to its historic acquisition by SpaceX. Through this transaction, Humain became a significant minority shareholder in xAI.”

He added: “The investment builds on our previously announced 500MW AI infrastructure partnership with xAI in Saudi Arabia, reinforcing Humain’s role as both a strategic development partner and a scaled global investor in frontier AI.”

He noted that xAI’s trajectory, further strengthened by SpaceX’s acquisition, exemplifies the high-impact platforms Humain aims to support through strategic investments.

Earlier in February, SpaceX completed the acquisition of xAI, reflecting Elon Musk’s strategy to integrate AI with space exploration.

The combined entity, valued at $1.25 trillion, aims to build a vertically integrated innovation ecosystem spanning AI, space launch technology, and satellite internet, as well as direct-to-device communications and real-time information platforms, according to Bloomberg.

Humain, founded in August, consolidates Saudi Arabia’s AI initiatives under a single entity. From the outset, its vision has extended beyond domestic markets, participating across the global AI value chain from infrastructure to applications.

The company represents a strategic initiative by PIF to diversify the Kingdom’s economy and reduce oil dependence by investing in knowledge-based and advanced technologies.