Red Sea rebrands itself as it takes on more vibrant hues

In June, the company revealed a rich diversity of habitats, flora and fauna in one of the world’s most extensive environmental surveys of wildlife ecosystems, carried along the Saudi coastline. File
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Updated 26 December 2022
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Red Sea rebrands itself as it takes on more vibrant hues

  • Promotes the concept of regenerative tourism and contributes to the national economy

RIYADH: Ever since its inception five years ago, Red Sea Global was set to build a tourism project that provides responsible tourism while developing pristine islands that were untouched for centuries.

It introduced the concept of regenerative tourism, where the developers and operators should focus on preserving what is there and adding to it.

RSG announced this year that it plans to contribute, upon completion, up to SR33 billion ($8.78 billion) to the Kingdom’s economy each year.

In May 2022, during the Future Hospitality Summit in Riyadh, RSG inked three new hotel management agreements with international hotel brands to operate resorts in the first phase of development at The Red Sea Project.

The Ritz-Carlton Reserve is situated at the destination’s idyllic Ummahat Islands, while Miraval and Rosewood are located on Shura Island, the main hub for the resort. The new collection of hospitality brands collectively features nearly 500 hotel keys of the 3,000 planned in the first phase.

“Together with our collection of globally recognized and respected partners, we are excited to play our part in opening up this unique and undiscovered part of the world, setting new benchmarks for sustainable development along the way,” John Pagano, CEO of RSG, said.

In June, the company revealed a rich diversity of habitats, flora and fauna in one of the world’s most extensive environmental surveys of wildlife ecosystems, carried along the Saudi coastline.

The 11-month study has included several endangered species, such as the halavi guitarfish, hawksbill sea turtle and sooty falcon.

Released at the UN World Ocean Conference in Lisbon, the research also included an 8-meter-high single coral colony estimated to be around 600 years old.

Conducted from January to November 2021, it revealed that many threatened and endangered species inhabit the area, which shows the region’s environmental protection and regeneration efforts.

“We want to prove to the world and our peers in the tourism industry that creating world-class destinations can go hand in hand with protecting and enhancing the environment,” Pagano said.

In the lap of hospitality

Another deal the RSG announced in July is its first joint venture investment with Almutlaq Real Estate Investment Co., valued at over SR1.5 billion.

Together, they will develop Jumeirah The Red Sea, a luxury resort situated on Shura Island, currently under construction and expected to open in early 2024.

AREIC, a master developer in Saudi Arabia, has strong confidence in TRSP as it eyes further collaboration with RSG.

In an exclusive interview with Arab News, Abdullah Almazrou, CEO of AREIC, said that the group’s association with RSG would benefit the firm and enrich the hospitality sector in Saudi Arabia.

Under the joint venture agreement, the two companies will develop the Jumeirah Red Sea, a 159-key luxury resort situated on Shura Island.

It followed another significant development as RSG reached a financial close on an SR14.12 billion term loan facility and revolving credit facility with Banque Saudi Fransi, Riyad Bank, Saudi British Bank and Saudi National Bank. It represents the first-ever riyal-denominated green finance credit facility.

Hot on hydrogen

In July, RSG signed a memorandum of understanding with ZeroAvia, a British-American hydrogen-electric aviation firm, to test and develop zero-emission travel across its new luxury tourism destination focusing on environmental sustainability and regeneration.

Signed during the Farnborough International Airshow in London, the deal will explore options to retrofit a fleet of around 30 seaplane variants of the Cessna Caravan using ZeroAvia hydrogen-electric propulsion technology to fly without emissions.

RSG and ZeroAvia will work together to develop the technology, including collaborating on a roadmap for delivering the production, supply and infrastructure necessary to support hydrogen-powered air travel in Saudi Arabia, said ZeroAvia in a statement.

The aviation company aims to install a 600-kilowatt system in the Cessna Caravan, which is expected to start flying by 2024.

“Trialing ZeroAvia’s 600kW hydrogen-electric powertrains for the Caravan means tourists could be taking these zero-emission flights to the destination by the middle of this decade,” said James Peck, vice president of business development at ZeroAvia.

The partnership is part of RSG’s plan to offer fully sustainable connectivity across its destination, including TRSP and the recently acquired AMAALA project, located further north on the Red Sea coast.

Flight testing held on July 20-21 at the Red Sea International Airport, which is under construction at TRSP, marks the beginning of a new era of tourism and travel in the Kingdom.

With over a five-hour drive from the nearest existing major international airports of Jeddah or Madinah and over two hours from the nearest regional international airports of Yanbu or AlUla, RSG airport will bring domestic and international guests to the doorstep of this new global tourism destination.

Another world’s first achievement during these five years is becoming the global asset owner to achieve the prestigious Building Information Modeling Project Kitemark for its digital project delivery and development of physical and functional characteristics of spaces.

Similar certifications include becoming one of the first developments in the Middle East to achieve accreditation for excellent quality management systems through ISO 9001: 2015 and the first regionally to secure the first stage of LEED Platinum certification for the destination’s plans and designs.

Leadership in Energy and Environmental Design is the rating system used by the US Green Building Council to measure a building’s sustainability and resource efficiency.

The Red Sea Development Co. rebranded to RSG on Oct. 25. It is currently overseeing the creation of two luxury tourism destinations in Saudi Arabia: The Red Sea and AMAALA. The developments will support the country’s ambitions to become a global tourism hub, in line with the goals set out in the Kingdom’s Vision 2030.

According to a press release, The Red Sea destination is expected to welcome its first visitors in early 2023. RSG’s mandate has expanded to oversee upward of a dozen projects stretching the length of the Red Sea coast of Saudi Arabia.

“With The Red Sea and AMAALA, we’ve proven our ability to realize mega-scale responsible developments that positively shape the futures of both the people who we welcome and employ and the places in which we operate,” said Pagano

According to the release, through the Red Sea and AMAALA projects, the company has awarded more than 1,300 contracts worth nearly SR32 billion, with some 70 percent of the total value awarded to Saudi companies.

HIGHLIGHTS

RSG announced this year that it plans to contribute, upon completion, up to SR33 billion ($8.78 billion) to the Kingdom’s economy each year.

In May 2022, during the Future Hospitality Summit in Riyadh, RSG inked three new hotel management agreements with international hotel brands to operate resorts in the first phase of development at The Red Sea Project.

Another deal the RSG announced in July is its first joint venture investment with Almutlaq Real Estate Investment Co., valued at over SR1.5 billion.

The company today sees itself as more than just a project developer, eyeing more tourist projects in addition to the Red Sea and AMAALA.

Amjaad Alangari, senior marketing manager, RSG, told Arab News: “We have a new mandate. We have an ambition that grew with us from the past and is still growing, which is to build for the people and the planet.

“We are visionaries; we are innovators… And we have more projects to come with an ambition to protect and to enhance the environment around us.”

In late November, RSG announced a partnership with The Ocean Race for the subsequent two race editions. In addition, RSG has also partnered with Warner Bros. Discovery which will amplify their stories around the world.

Known as “sailing’s greatest round-the-world challenge,” TOR has provided the ultimate test for sailing teams since 1973.

Beyond the race itself, TOR acts as a global platform to raise awareness of the environmental challenges facing the world’s marine environment and drive positive change.

The RSG is set to make history next year, as it plans to welcome its first guests.


Using space science to protect Saudi Arabia’s environment

Updated 9 sec ago
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Using space science to protect Saudi Arabia’s environment

  • Kingdom is harnessing satellite technology to forecast disasters, boost agriculture

RIYADH: Learning space science has delivered significant environmental benefits worldwide, helping many countries better understand and manage climate challenges. 

Saudi Arabia is now taking steps not only to explore the galaxy but also to invest in future generations who can apply space science to pressing environmental issues at home.

Last November, the Space Academy, part of the Saudi Space Agency, launched a series of seminars designed to enhance knowledge and develop skills in space science and technology, with a particular focus on Earth observation.

Running for nearly a month, the program formed part of a broader strategy to nurture national talent, raise scientific awareness, and build data capabilities that support innovation and research across the Kingdom.

Developing space sector can eventually help reduce some of the critical climate issues such as drought and air pollution. (AFP)

As efforts to strengthen the sector continue, important questions remain: How can space science translate into tangible environmental benefits? And how large is the global space economy?

In an interview with Arab News, Fahad Alhussain, co-founder of SeedFord, highlighted the scale of the opportunity and its environmental impact.

“To be frank, the slogan that we always use in space is that ‘saving the Earth from the space.’ It is all about this,” Alhusain told Arab News.

“You can recall a lot of related environmental issues like global warming, related to forests, related to the damage that happens to the environment. Without space, it would be almost impossible to see the magnitude of these damages.”

According to Alhussain, satellites have transformed how experts observe environmental changes on Earth, offering a comprehensive view that was previously impossible.

“By collecting data and using satellites… You can better analyze and measure so many things that help the environment,” said Fahad Alhussain. (Supplied)

He said that “the transformation of technology allows even the non-optical ways of measuring, assessing, and discovering what is going on in the environment … you can even anticipate fire before it happens in the forest.”

“You can detect the ice-melt down, you can get huge amount of information and can see it through the weather maps…there is a huge section in the economy for the environment,” Alhussain commented.

A 2022 report by Ryan Brukardt, a senior partner at McKinsey & Company, published by McKinsey Quarterly, found that more than 160 satellites currently monitor Earth to assess the impacts of global warming and detect activities such as illegal logging.

Brukardt cited NASA as an example of how advanced satellite tools are used to track environmental changes, including shifts in ocean conditions, cloud cover, and precipitation patterns. He also noted that satellite data can help governments determine when immediate action is needed, particularly in response to wildfires.

FASTFACT

Did You Know?

  • Satellites collect massive amounts of data, and AI is used to help interpret this information more efficiently and predict future outcomes.
  • The global space economy surpassed $600 billion in 2024 and is projected to exceed $1 trillion by 2030.
  • Saudi Arabia has established three key entities: the Supreme Space Council, the Saudi Space Agency, and the Communications, Space, and Technology Commission.

Beyond disaster response, satellites offer vital insights for agriculture. According to Brukardt’s report, scientists can use space-based data to monitor crop development and anticipate threats to harvests, such as drought or insect infestations.

These wide-ranging applications explain the rapid growth of the global space economy. 

According to World Economic Forum research, the sector is projected to reach $1.8 trillion by 2035, nearly tripling from $630 billion in 2023.

A deeper understanding of space and its applications offers Saudi Arabia, and the world, better tools to anticipate climate challenges, protect ecosystems, and safeguard biodiversity. (Supplied)

For Saudi Arabia, expanding space science capabilities could help address the country’s arid conditions by monitoring desertification and identifying sources of air pollution. Early detection of droughts, heatwaves, and crop stress could support more effective environmental planning and response.

Space-based data could also play a critical role in tracking environmental changes in the Red Sea and surrounding coastal ecosystems, strengthening marine conservation efforts and supporting the Sustainable Development Agenda.

As Alhussain emphasized, advancing knowledge in space science and satellite technology enables experts to measure environmental damage accurately and predict disasters before they occur, allowing for more effective responses.

By investing in space science education and research, the Kingdom can build national expertise, strengthen environmental protection policies, enhance food and water security, and contribute to global efforts to combat climate change—while also benefiting from the rapidly expanding space economy.

Ultimately, a deeper understanding of space and its applications offers Saudi Arabia, and the world, better tools to anticipate climate challenges, protect ecosystems, and safeguard biodiversity.

“By collecting data and using satellites, you can better analyze and measure so many things that help the environment,” said Alhussain.
“There will be patterns where you can warn people, scientists and decision makers to do something about it.”