Snapchat launches new activation for Saudi National Day

Snapchat users in the Kingdom will be able to learn about Saudi’s existing landmarks and future projects, including the Red Sea Project. (Supplied)
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Updated 22 September 2023
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Snapchat launches new activation for Saudi National Day

  • Users can explore upcoming projects in the Kingdom through app 

RIYADH: Snapchat has launched a new augmented reality activation to celebrate Saudi Arabia’s 92nd National Day.

Last year, the platform introduced a first-of-its-kind activation, which saw the Snap Map of Saudi Arabia appearing in bright green to represent the national flag and the Kingdom highlighted from other countries, marking the first time Snap recolored a Middle East territory on the map.

Along with the color change, Snap also marked cultural and heritage sites — such as AlUla, Tabuk Castle, Alkhobar Water Tower, Rijal Almaa, Masmak Fort and Nassif House — on the map, allowing users to explore the Kingdom.

This year, the platform is building on the theme “This is our home,” by enabling users to access a world lens and explore the future of Saudi Arabia.

Users in the Kingdom will be able to learn about Saudi’s existing landmarks and future projects, including the Red Sea Project, a luxury destination that is set to customize experiences to the needs of each visitor, as well as NEOM’s new-age Oxagon city.

Users will also have the chance to explore Qiddiya, an entertainment megaproject to be established in Riyadh, as well as NEOM’s The Line project, which will see Saudi’s first smart linear city being built without cars, streets or carbon emissions.

Saudis can show their national spirit through the Face Lens experience and snap a photo with celebratory decorations featuring fireworks and confetti.

“Saudi Snapchatters are among the most engaged globally and in celebration of National Day we wanted to provide our community with a unique opportunity to mark this special day,” said Abdulla Alhammadi, regional business lead at Snap Inc.

“In addition to shedding light on several mega-projects that are set to shape the future of the Kingdom, this activation allows Snapchatters to express their love for the nation and celebrate National Day through an AR-powered and engaging experience,” he said.

Snapchat was ranked as the second most used social media platform in the Kingdom, according to the latest Arab Youth Survey.


Israel says ban on Gaza media access should stay: court document

Updated 05 January 2026
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Israel says ban on Gaza media access should stay: court document

  • Israeli authorities have told the Supreme Court that a ban on international media access to Gaza should remain in place, arguing it is necessary for security reasons

JERUSALEM: Israeli authorities have told the Supreme Court that a ban on international media access to Gaza should remain in place, arguing it is necessary for security reasons, according to a government submission filed by the public prosecutor.
Since the outbreak of the Gaza war in October 2023, Israeli authorities have barred foreign journalists from independently entering the devastated territory.
Instead, Israel has allowed only a limited number of reporters to enter Gaza on a case-by-case basis, embedded with its military forces inside the blockaded territory.
The Foreign Press Association (FPA), which represents hundreds of foreign journalists working in Israel and the Palestinian territories, filed a petition with the Supreme Court in 2024 seeking immediate and unrestricted access for international media to the Gaza Strip.
Since then the court has given several extensions to the Israeli authorities to come up with a plan, but at a hearing last month it set January 4 as a final deadline.
Late on Sunday, the Israeli authorities filed their response with the court, a copy of which was obtained by AFP.
In the submission, the government said the ban on media access to Gaza should continue, citing security risks in the territory.
“Even at this time, entry of journalists into the Gaza Strip without escort, as requested in the petition, should not be permitted,” said the government submission.
“This is for security reasons, based on the position of the defense establishment, which maintains that a security risk associated with such entry still exists.”
The Israeli authorities said the ceasefire in Gaza, which came into effect on October 10, continues to face regular threats.
At least 420 Palestinians have been killed in Gaza by Israeli forces since the ceasefire took effect, according to Gaza’s health ministry.
The Israeli military said three of its soldiers have also been killed by militants during the same period.
The Israeli authorities said in their submission that the search for the remains of the last hostage held in Gaza is ongoing, suggesting that allowing journalists into the territory at this stage could hinder the operation.
The remains of Ran Gvili, whose body was taken to Gaza after he was killed during the Hamas attack on October 7, 2023, have still not been recovered despite the ceasefire.
All other 250 hostages seized on that day — both the living and the deceased — have been returned to Israel.
The Supreme Court is expected to issue a ruling on the matter, though it is unclear when a decision will be handed down.
An AFP journalist sits on the board of the FPA.