Facebook rolls out new messaging, business tools for brands

Facebook will begin testing the ability for brands to send emails through Facebook Business Suite
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Updated 17 September 2021
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Facebook rolls out new messaging, business tools for brands

  • Facebook rolls out new feature that allows businesses to find and chat with potential customers on the app
  • The new features will help Facebook offer personalized shopping experiences to its users

LONDON: Facebook Inc. is rolling out new ways for businesses to find and chat with potential customers on its apps, the social media company said Thursday, as it seeks to become an online shopping destination.
The new features will help Facebook, already a leader in digital advertising, offer personalized shopping experiences to its users, said Karandeep Anand, vice president of business products at Facebook.
Businesses will now be able to add a button on their Instagram profiles to let people send a WhatsApp message to the company with one click.
Integrating WhatsApp is particularly important for customers in countries such as India and Brazil, where the Facebook-owned messaging app is widely used, Anand said.
Facebook said it will begin testing the ability for brands to send emails through Facebook Business Suite, a feature that lets businesses manage their presence across the social media site’s apps, in order to simplify how companies reach customers.
It will also test new work accounts to let employees manage business pages without needing to log in with their personal accounts.
The new business tools come a day after WhatsApp began testing a new feature in São Paulo, Brazil, to let users find shops and services through a directory in the app for the first time, part of an effort to bolster ecommerce on the service.


Israeli court overturns conviction of officer who assaulted Palestinian journalist, citing ‘Oct. 7 PTSD’

Updated 25 February 2026
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Israeli court overturns conviction of officer who assaulted Palestinian journalist, citing ‘Oct. 7 PTSD’

  • Judge sentenced Yitzhak Sofer to 300 hours of community service, saying officer “devoted his life to Israel’s security” and conviction was “disproportionate to severity of his actions”
  • Footage shows Sofer throwing photojournalist Mustafa Alkharouf to the ground, and repeatedly beating and kicking him while he covered Palestinian gatherings near Al-Aqsa Mosque

LONDON: An Israeli court overturned the conviction of a border police officer who assaulted a Palestinian journalist, ruling his actions were influenced by post-traumatic stress disorder from serving during the Oct. 7 2023 attacks.

On Tuesday, the Jerusalem Magistrate’s Court sentenced officer Yitzhak Sofer to 300 hours of community service for assaulting Anadolu Agency photojournalist Mustafa Alkharouf in occupied East Jerusalem in December 2023.

Footage shows Sofer and other officers drawing weapons, throwing Alkharouf to the ground, and repeatedly beating and kicking him while he covered Palestinian gatherings near Al-Aqsa Mosque amid heavy restrictions.

Alkharouf was hospitalized with facial and body injuries. His cameraman, Faiz Abu Ramila, was also attacked.

Sofer had been convicted in September 2024 of assault causing bodily harm (acquitted of threats) and initially faced six months’ community service, as recommended by Mahash, the Justice Ministry’s police misconduct unit.

Judge Amir Shaked accepted the defense request to cancel the conviction, replacing it with community service.

He cited Sofer’s PTSD from responding to the Oct. 7 Hamas-led attack, noting the officer had “no prior criminal record” and had “devoted his life to Israel’s security.”

“The court cannot ignore this when considering whether the defendant’s conviction should stand,” he said, adding that while the incident is “serious and does cross the criminal threshold,” the conviction in place could cause Sofer harm “disproportionate to the severity of his actions.”

The ruling comes amid surging attacks on journalists in the West Bank, East Jerusalem and Gaza since Israel’s war on Gaza began.

The Committee to Protect Journalists reported Israel responsible for two-thirds of the 129 media workers killed worldwide in 2025, the deadliest year on record, citing a “persistent culture of impunity” and lack of transparent probes.

Reporters Without Borders called the Israeli army the “worst enemy of journalists” in its 2025 report, with nearly half of global reporter deaths in Gaza.

Foreign journalists face raids, arrests and intimidation. In late January 2026, Israel’s Supreme Court granted a delay on ruling a ban on foreign media access to Gaza.