DUBAI: British retailer WH Smith is coming to King Abdulaziz International Airport in Jeddah.
Tihama Advertising, Public Relations and Marketing Company has agreed a deal with the General Authority of Civil Aviation to lease two units at the airport, it said in a Saudi stock exchange filing.
Tihama Education, a unit of the Tadawul-listed company, will operate two outlets under the WH Smith brand franchise, covering arrivals and departures.
Tihama has an existing partnership with WH Smith at Riyadh Airport and in the UAE.
WH smith did not respond to a request for comment.
Founded in 1792, WH Smith is one of the oldest names on the British high street and has also become one of the world’s leading travel retailers operating over 1,100 stores in 31 countries.
Retailers have suffered from the impact of more than a year of intermittent lockdowns worldwide but the transport-focused end of the retail business may stand to benefit from a resumption of international air travel.
Analysts at RBC upgraded WH Smith to ‘outperform’ from ‘sector perform’ last week and lifted their price target on the stock to 2,200p from 2,100p.
WH Smith to open at King Abdulaziz International Airport in Jeddah
https://arab.news/jczky
WH Smith to open at King Abdulaziz International Airport in Jeddah
- Airport retail may rebound on travel resumption
- Pandemic culls names across retail sector
Saudi Arabia sets first-ever rules for beach operators on Red Sea coast
RIYADH: Saudi Arabia’s Red Sea tourism regulator has issued its first set of beach operating rules, laying out licensing, safety and environmental standards as the Kingdom moves to commercialize its coastline.
The Saudi Red Sea Authority said the new Beach Operators’ Requirements and Conditions establish a regulatory framework for beach operations, covering areas such as security, public health, environmental protection and infrastructure standards.
The rules are intended to support investment in coastal tourism while ensuring compliance with sustainability and safety benchmarks, as Saudi Arabia expands leisure and hospitality offerings along its western coast as part of Vision 2030.
The move builds on earlier efforts to position coastal tourism as a key economic pillar. In 2024, the authority and the Ministry of Investment released an “Invest in Coastal Tourism” report that identified the Red Sea coastline as central to Vision 2030 plans, including a target of attracting 19 million visitors.
In a release, the authority stated: “These requirements serve as a comprehensive operational and regulatory framework for issuing beach operation licenses. They define conditions related to security, safety, public health, and environmental protection, establishing a new phase governed by high-quality standards aligned with international best practices and experiences.”
It added: “This framework aims to deliver an optimal beach experience for visitors and, in the long term, enhance service quality, safety standards, beach sustainability, marine environmental protection, and overall attractiveness. The requirements are designed to act as an official reference for operators seeking to develop or operate beaches.”
The requirements also address beach design, development, and construction in line with the Saudi Building Code, ensuring architectural and structural compliance. They include accessibility for people with disabilities, enforcement of safety, security, and environmental measures, and alignment with high-quality standards, including those of the Blue Flag eco-label.
The regulations outline licensing procedures and documentation requirements, including commercial registration, environmental permits, marine zoning approvals, beach safety plans and capacity assessments. Operators must also separate swimming areas from other marine activities, provide safety and rescue equipment, ensure trained lifeguards are on duty and install clear signage.
“The requirements further impose strict environmental controls, including the prevention of pollutant discharge, effective waste management, the use of environmentally friendly materials, activation of environmental monitoring mechanisms, and immediate reporting of any environmental incident to preserve ecological balance,” it added.
The rules will come into force one month after their announcement, with existing beach operators granted a one-year transition period to comply with the new technical and environmental standards.
Saudi Arabia aims for coastal tourism in the Red Sea region to contribute about SR85 billion ($22.6 billion) to gross domestic product by 2030, generate more than 210,000 jobs, and capture a significant share of leisure tourism and entertainment spending.
