Reema Al-Asmari recently joined BNP Paribas as head of territory for Saudi Arabia, reinforcing BNP’s corporate and institutional banking (CIB) presence in the Kingdom.
In her new position, Al-Asmari will oversee the bank’s national commercial strategy, with a focus on strengthening relationships with strategic clients, multinational companies and government-related agencies.
She will also be responsible for expanding the bank’s product and service portfolio in all CIB segments, including sustainable finance.
Al-Asmari joined BNP Paribas from Natixis, where she held the position of CEO for Saudi Arabia.
Before joining Natixis, Reema worked for nine years with JPMorgan Chase & Co. in the Kingdom. Her last role in the US bank was treasury services country head. Before that, she was treasurer for Saudi Arabia, Bahrain and Johannesburg.
Discussing her anew position, Al-Asmari said: “I am honored to join BNP Paribas with the mission to grow the bank’s presence here in Saudi Arabia. As a dynamic bank which continues to evolve alongside Saudi’s ever-changing business environment, I am enthusiastic about the opportunities to build upon its current success.”
Al-Asmari takes over from Jean-Francois Sibille, who will become head of compliance for BNP Paribas Middle East and Africa.
She will work alongside Ammar Pharaon, who heads the BNP Paribas Regional Investment Company (BRIC), also located in Riyadh. BNP Paribas has operated in the Middle East and North Africa region for more than 45 years, offering corporate and institutional banking, and international financial services.
Who’s Who: Reema Al-Asmari, BNP Paribas head of territory for Saudi Arabia
https://arab.news/c7fs2
Who’s Who: Reema Al-Asmari, BNP Paribas head of territory for Saudi Arabia
Over 17,000 inspections conducted in Madinah ahead of Ramadan
- Ongoing operational plan involves more than 5,700 personnel, supported by over 1,230 pieces of equipment and machinery
- Work is focusing on health and commercial inspection tours - raising compliance levels with regulatory requirements
RIYADH: The Ministry of Municipalities and Housing, represented by the Madinah Regional Municipality, has intensified field and operational preparations to improve service readiness and ensure uninterrupted services for visitors to the holy city during Ramadan, which began Wednesday.
The ongoing operational plan involves more than 5,700 personnel, supported by over 1,230 pieces of equipment and machinery, reflecting the scale of the preparations and the municipality’s capacity to manage the expected crowds and increased activity.
The work is focusing on health and commercial inspection tours, raising compliance levels with regulatory requirements, and boosting oversight of activities related to public health and food safety to ensure a safe and healthy environment, reported the Saudi Press Agency.
The ministry has conducted more than 13,000 inspections targeting health-related activities and nearly 4,000 covering commercial activities.
In addition, 8,000 food and water samples are being collected to verify compliance with approved health standards, as part of an integrated inspection system based on precise performance indicators.
The ministry has enhanced the readiness of emergency teams by implementing 12 alternative plans to ensure rapid response to emergencies and the continued efficient delivery of municipal services during peak times through its executive arm, Madinah Municipality.
