Burger King burnt over offensive tweet on International Women’s Day

Fast-food chain Burger King found itself on the griddle and getting burnt over an offensive tongue-in-cheek tweet on International Women’s Day that backfired massively on the burger brand. (File/AFP)
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Updated 09 March 2021
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Burger King burnt over offensive tweet on International Women’s Day

  • “Women belong in the kitchen,” the now-deleted tweet by Burger King UK read on Monday
  • While the thread was meant to reference the male-dominated UK kitchens and attempt to help women break through by awarding culinary scholarships, the chain deleted the tweet and issued an apology instead

LONDON: Fast-food chain Burger King found itself on the griddle and getting burnt over an offensive tongue-in-cheek tweet on International Women’s Day that backfired massively on the burger brand.

“Women belong in the kitchen,” the now-deleted tweet by Burger King UK read on Monday.

While the thread was meant to reference the male-dominated UK kitchens and attempt to help women break through by awarding culinary scholarships, the chain deleted the tweet and issued an apology instead. 

“We hear you. We got our initial tweet wrong and we’re sorry. Our aim was to draw attention to the fact that only 20% of professional chefs in UK kitchens are women and to help change that by awarding culinary scholarships,” the apology read. “We will do better next time.”

There was a large backlash on social media as the original tweet had to be deleted due to “abusive comments in the thread and we don't want to leave the space open for that.”


Asharq Business with Bloomberg, Nasdaq to bring real-time US equities data to MENA

Updated 13 January 2026
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Asharq Business with Bloomberg, Nasdaq to bring real-time US equities data to MENA

  • Nasdaq to deliver exclusive real-time US equities market data
  • Real-time updates fully integrated into Asharq Business’ data infrastructure and available across all platforms

RIYADH: Asharq Business with Bloomberg, the region’s leading business and financial news multi-platform channel, announced Tuesday a strategic three-year collaboration with Nasdaq, to deliver exclusive real-time US equities market data and updates to investors and decision-makers across the Middle East. 

Through access to Nasdaq’s official data product, Nasdaq Last Sale (NLS), Asharq Business with Bloomberg will receive real-time last-sale trade updates and calculated insights across major US exchanges directly from the Nasdaq Market Center. The collaboration strengthens market transparency, enhances data-driven storytelling, and provides audiences and partners with deeper insight into global financial activity. 

With a rapidly growing investor base in the region — and with Nasdaq serving as a primary destination for many Arab and regional investors — Asharq Business with Bloomberg reinforces its mission to deliver timely, accurate, and exclusive financial updates by integrating NLS data into its digital platforms, live markets coverage, and broader data ecosystem. 

Leveraging its partnership with Bloomberg Media — which grants access to reporting from over 2,700 journalists and analysts worldwide — Asharq Business with Bloomberg continues to build on its reputation as the region’s most trusted and credible multi-platform business news source. The collaboration with Nasdaq underscores its commitment to providing reliable, data-backed content across social, digital, and streaming platforms, available for audiences anytime and anywhere. 

Dr Nabeel Al Khatib, General Manager of Asharq News Network, commented: “It has been five years since the inception of Asharq Business with Bloomberg, and our audience has always been at the center of everything we do. We invest time and effort to understand what matters to them, ensuring we deliver data and stories that genuinely support informed decision-making. With growing regional interest in global markets, our collaboration with Nasdaq marks a strategic step toward offering a clearer, more comprehensive view of international financial activity. Through Nasdaq Last Sale, we aim to further empower our audience with transparent, real-time insights, strengthening their ability to navigate an increasingly interconnected global investment landscape.” 

The Nasdaq leadership team added: “We are pleased to collaborate with Asharq Business with Bloomberg to broaden access to high-quality US market data in the Middle East. Through Nasdaq Last Sale, we aim to enhance transparency, support informed decision-making, and contribute to a more connected global investor community.”