What We Are Reading Today: Ignore Everybody by Hugh MacLeod

Short Url
Updated 03 March 2021
Follow

What We Are Reading Today: Ignore Everybody by Hugh MacLeod

When Hugh MacLeod was a struggling young copywriter living in a YMCA, he started to doodle on the backs of business cards while sitting at a bar. 

Those cartoons eventually led to a popular blog — gapingvoid.com — and a reputation for pithy insight and humor, in both words and pictures.

MacLeod has opinions on everything from marketing to the meaning of life, but one of his main subjects is creativity. 

How do new ideas emerge in a cynical, risk-averse world? Where does inspiration come from? What does it take to make a living as a creative person?

Ignore Everybody expands on MacLeod’s sharpest insights, wittiest cartoons, and most useful advice. 

For example: Selling out is harder than it looks. Diluting your product to make it more commercial will just make people like it less. Don’t try to stand out from the crowd; avoid crowds altogether. There’s no point trying to do the same thing as 250,000 other young hopefuls, waiting for a miracle. 

After learning MacLeod’s forty keys to creativity, you will be ready to unlock your own brilliance and unleash it on the world.


What We Are Reading Today: Basic Equality

Updated 17 April 2024
Follow

What We Are Reading Today: Basic Equality

Author: Paul Sagar

What makes human beings one another’s equals? That we are “basic equals” has become a bedrock assumption in Western moral and political philosophy. 

And yet establishing why we ought to believe this claim has proved fiendishly difficult, floundering in the face of the many inequalities that characterise the human condition. 

In this provocative work, Paul Sagar offers a novel approach to explaining and justifying basic equality. Rather than attempting to find an independent foundation for basic equality, he argues, we should instead come to see our commitment to this idea as the result of the practice of treating others as equals. 

Moreover, he continues, it is not enough to grapple with the problem through philosophy alone — by just thinking very hard, in our armchairs; we must draw insights from history and psychology as well.


What We Are Reading Today: ‘Lord of the Flies’

Photo/Supplied
Updated 16 April 2024
Follow

What We Are Reading Today: ‘Lord of the Flies’

  • The novel explores themes of human nature, civilization, power and the inherent darkness within individuals

Author: William Golding

“Lord of the Flies” is a coming of age novel by British novelist William Golding. First published in 1954, the title has since become a classic of modern literature.

It tells the story of a group of British boys who find themselves stranded on an uninhabited island after their plane crashes during a wartime evacuation.

The novel explores themes of human nature, civilization, power and the inherent darkness within individuals. As the boys struggle to survive and establish order on the island, their society gradually descends into chaos and savagery.

The title refers to a severed pig’s head, symbolizing the evil and primitive instincts that take hold of the boys.

The main characters in the novel include Ralph, a charismatic and responsible boy who tries to maintain order and establish a signal fire to attract rescuers; Jack, a power-hungry and savage boy who becomes the leader of a group of hunters; Piggy, an intelligent but socially marginalized boy who serves as Ralph’s adviser; and Simon, a quiet and introspective boy who experiences a deep connection with nature.

As the story progresses, the boys’ civilization erodes, and they succumb to their primal instincts, engaging in violence and tribal warfare.

“Lord of the Flies” explores the destructive potential of unchecked power, the loss of innocence, and the conflict between civilization and savagery.

The novel has always been subject to various interpretations and perspectives by different readers and scholars. Much of it has been analyzed through the lens of allegorical human nature, political and social commentary, and even Freudian psychology.

“Lord of the Flies” has left a lasting impact on literature and popular culture through its exploration of universal themes, and its enduring relevance in contemporary society.

Its portrayal of the human condition and the fragility of civilization continues to resonate with readers, making it a classic that is worthy of being read again.

 


What We Are Reading Today: ‘Provenance and Possession’ by K. J. P. Lowe

Updated 15 April 2024
Follow

What We Are Reading Today: ‘Provenance and Possession’ by K. J. P. Lowe

In the 15th and 16th centuries, Renaissance Italy received a bounty of “goods” from Portuguese trading voyages—fruits of empire that included luxury goods, exotic animals and even enslaved people.

Many historians hold that this imperial “opening up” of the world transformed the way Europeans understood the global.

In this book, K.J.P. Lowe challenges such an assumption, showing that Italians of this era cared more about the possession than the provenance of their newly acquired global goods.


What We Are Reading Today: ‘Particle Cosmology and Astrophysics’

Photo/Supplied
Updated 14 April 2024
Follow

What We Are Reading Today: ‘Particle Cosmology and Astrophysics’

Author: DAN HOOPER

This book explores the exciting interface between the fields of cosmology, high-energy astrophysics, and particle physics, at a level suitable for advanced undergraduate- to graduate-level students as well as active researchers.

Without assuming a strong background in particle physics or quantum field theory, the text is designed to be accessible to readers from a range of backgrounds and presents both fundamentals and modern topics in a modular style that allows for flexible use and easy reference.

 


What We Are Reading Today: ‘Puerto Rico: A National History’

Photo/Supplied
Updated 13 April 2024
Follow

What We Are Reading Today: ‘Puerto Rico: A National History’

Author: JORELL MELENDEZ-BADILLO

Puerto Rico is a Spanish-speaking territory of the United States with a history shaped by conquest and resistance. For centuries, Puerto Ricans have crafted and negotiated complex ideas about nationhood.

Jorell Meléndez-Badillo provides a new history of Puerto Rico that gives voice to the archipelago’s people while offering a lens through which to understand the political, economic, and social challenges confronting them today.