Huge global golf broadcast interest for strongest Saudi International to date

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More than 60 countries across six continents will broadcast the tournament, taking place at Saudi Arabia’s Royal Greens Golf and Country Club. (Supplied)
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More than 60 countries across six continents will broadcast the tournament, taking place at Saudi Arabia’s Royal Greens Golf and Country Club. (Supplied)
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Updated 02 February 2021
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Huge global golf broadcast interest for strongest Saudi International to date

  • Saudi International will be broadcast in 60 countries and across 329m households
  • Majed Al Sorour – ‘In terms of strength of field and profile, the tournament feels bigger than ever’

LONDON: Saudi Arabia’s Red Sea coastline will once again be beamed across the golfing world during this week’s 2021 Saudi International, played on Feb. 4-7 .

More than 60 countries across six continents will broadcast the tournament, taking place at Saudi Arabia’s Royal Greens Golf and Country Club - a venue boasting panoramic views of the Red Sea in King Abdullah Economic City (KAEC).

The event that has attracted one of strongest and most prestigious regular season fields on the European Tour to date – and will be made available in over 329 million households.

Viewers will witness 12 Major winning champions and a field that boasts over 350 European Tour and PGA Tour tournament winners competing for $3.5m prize money that is one of the largest on the European Tour.

Thirty different global broadcasters across Europe, the Americas, MENA, Asia and Oceana will showcase the tournament that last year saw 2,622 hours of global coverage shown.

Due to COVID-19 restrictions no spectators will be present on the course at the European Tour event in KAEC - but fans will have several ways to witness the event through in addition to TV coverage a range of behind-the-scenes content from the tournament’s digital channels.

A number of sports and lifestyle influencers will be attending the tournament and showcasing the action through their respective social media channels. Some of the well-known influencers attending include, lifestyle influencer and fashion model Yara Alnamlah, Al-Hilal and National Team Captain Salem Aldosari, sport influencers and commentators such as Abdulrahman Alsadhan and Alaa Saeed.

Local Saudi Arabia broadcast KSA Sports will be showing 20 hours of live coverage for the tournament in Saudi Arabia with a dedicated presentation team on-site at Royal Greens as Saudi Arabia’s interest in golf continues to grow.

“We’re now in our third year of the tournament and in terms of strength of field and profile, we’re bigger than ever. We of course would have loved to have spectators there, but millions across the globe will have the chance to witness the very best players on the planet playing some brilliant golf at a spectacular venue. Getting as many eyeballs as possible on golf supports our long-term vision of getting Saudi Arabia firmly on the world sporting map - and unveiling the universal appeal of this special game to people here,” Majed Al-Sorour, CEO of both Golf Saudi and the Saudi Golf Federation, said.


Real Madrid victory in Super Cup semi-final sets up fourth consecutive El Clásico in Saudi Arabia

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Real Madrid victory in Super Cup semi-final sets up fourth consecutive El Clásico in Saudi Arabia

  • Early Valverde rocket set the tone for a physical encounter in front of a packed Al-Inma Stadium
  • 55,651 fans attended the match, topping Barcelona-Athletic Bilbao’s crowd by more than 5,000

JEDDAH: While Wednesday saw a sea of blue and red take over Al-Inma Stadium, Thursday belonged almost entirely to the colour white. The second semi-final of the 2026 Spanish Super Cup pitted Madrid Derby rivals Real Madrid and Atlético Madrid against each other in a fiercely contested encounter that ignited within the opening two minutes and ended with a 2-1 victory to Real Madrid.

In the first minute of the game, Real Madrid won a free kick from a position that appeared harmless, but Federico Valverde had other ideas. The Uruguayan unleashed a thunderous long-range strike that flew into the net, sending the stadium into raptures almost immediately.

Despite the early breakthrough, Real Madrid did not dominate proceedings. Atlético controlled much of the shot count, pushing relentlessly as they attempted to overcome the forged “home” advantage enjoyed by their city rivals in Jeddah.

That advantage was not driven solely by Saudi supporters. Ahead of kick-off, official broadcaster Thmanyah Sports got hold of a Real Madrid fan from Iraq who praised the organisation of the event and thanked Saudi Arabia for providing fans from across the region the opportunity to watch their team live.

Atlético didn’t plan on sending those fans home with a smile. They forced Thibaut Courtois into action on multiple occasions, with his save from a corner mid-way into the first half proving key in preserving Real’s lead.

Real did get close to doubling their advantage in the 27th minute when Rodrygo found himself through on goal, executing a trademark Ronaldo chop to beat his marker before being denied by Jan Oblak.

Atlético resumed their push after the break. In the 49th minute, they looked to find Julián Álvarez with a dangerous cross, but Antonio Rüdiger reacted sharply to step in and clear.

Once again, it was Real Madrid’s individual quality that made the difference. Valverde split the defence with a perfectly weighted through ball, releasing Rodrygo, who calmly slotted past Oblak in the 55th minute.

Atlético responded with increased vigour almost immediately. A slick move down the right flank culminated in a cross from Giuliano Simeone, which Alexander Sørloth powered home beyond Raúl Asencio in the 58th minute to bring the contest back to life.

As Atlético pushed for an equaliser, the Real Madrid fans rallied behind their team with chants familiar to Jeddah. Borrowing from one of Al-Ahli’s most popular anthems — one that engulfed Middle Eastern football in recent years — the crowd sang in unison: “For Real we came, from every city.”

Atlético were not fazed, as they came agonisingly close to levelling soon after. Antoine Griezmann produced a spectacular overhead kick from close range, only for Courtois to make another vital save. Moments later, Marcos Llorente broke through on the right once more, but his effort drifted wide.

Llorente continued to threaten, curling another attempt — this time from outside the box — but once again failed to find the target as Atlético searched desperately for a way back into the game.

Ultimately, Real Madrid managed to emerge unscathed, as they held on for the 2-1 victory.

Sunday will see the Al-Inma Stadium host once again, as Barcelona and Real Madrid face off in the fourth consecutive El Clásico Spanish Super Cup final in Saudi Arabia. Barcelona won the first encounter in 2023, followed by a 4-1 victory by Real in 2024, before Barcelona rallied to a 5-2 victory in the 2025 edition.