Ahmed Al-Sahhaf, CEO of MBC Media Solutions

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Updated 20 December 2020
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Ahmed Al-Sahhaf, CEO of MBC Media Solutions

Ahmed Al-Sahhaf was recently appointed CEO of MBC Media Solutions (MMS).

He has more than 15 years’ experience in the regional advertising and communications market.

Prior to his current position, he worked at Saudi Telecom Co. (STC) for more than 10 years. At STC, he worked as a marketing communication manager between January 2010 and 2013, director of marketing communication between January 2013 and April 2015, and general manager of consumer marketing communication from April 2015 to November 2020.

Al-Sahhaf obtained a bachelor’s degree in marketing and management at the American University of Sharjah in 2005. He received e-training in financial essentials and crisis management from the Harvard Business School in 2012. He also participated in a strategic marketing program and executive education at INSEAD in 2017. Al-Sahhaf also attended an authentic leadership development program at the Harvard Business School in 2017.

He worked at Nestle as a field operations executive between July 2005 and March 2006, and at Samba Financial Group as a money market dealer between April 2006 and 2007.

He then joined STC as communications and events section manager.

MBC Media Solutions began its operations in November 2020. This new commercial and ad sales unit will help MBC to work closely with clients, which include many of the world’s largest consumer brands, their marketing and advertising companies, and their media buying agencies.


Saudi defense minister calls on Southern Transitional Council to de-escalate in Yemen

Updated 58 min 47 sec ago
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Saudi defense minister calls on Southern Transitional Council to de-escalate in Yemen

  • In a statement addressed “to our people in Yemen” and published on X, Prince Khalid said Saudi Arabia’s intervention came at the request of Yemen’s internationally recognized government

DUBAI: Saudi Defense Minister Prince Khalid bin Salman called on the Southern Transitional Council (STC) to respond to Saudi-Emirati mediation efforts and de-escalate tensions in eastern Yemen, urging the group to withdraw its forces from camps in Hadramout and Al-Mahra and hand them over peacefully to local authorities.
In a statement addressed “to our people in Yemen” and published on X, Prince Khalid said Saudi Arabia’s intervention came at the request of Yemen’s internationally recognized government and aimed to restore state authority across the country through the Decisive Storm and Restoring Hope operations.
He said the Kingdom has consistently treated the southern issue as a “just political cause” that must be resolved through dialogue and consensus, citing the Riyadh Conference and Riyadh Agreement as frameworks that ensured southern participation in governance and rejected the use of force.
The minister warned that recent events in Hadramout and Al-Mahra since early December had caused divisions that undermine the fight against Yemen’s common enemy and harm the southern cause. He praised southern leaders and groups who, he said, have acted responsibly to support de-escalation and preserve social stability.
Prince Khalid reaffirmed that the southern issue would remain part of any comprehensive political settlement in Yemen and stressed that it must be resolved through trust-building and national consensus, not actions that could fuel further conflict.