Sole brother No.1: Footwear designer Amina Muaddi, rapper ASAP Rocky collaborate on new collection

Amina Muaddi’s label and the singer’s creative agency AWGE are partnering on a collection that is set to launch on Dec. 11. (AFP)
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Updated 11 December 2020
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Sole brother No.1: Footwear designer Amina Muaddi, rapper ASAP Rocky collaborate on new collection

DUBAI: Jordanian-Romanian footwear designer Amina Muaddi is starting a new business venture with US rapper ASAP Rocky. 

Muaddi’s label and the singer’s creative agency AWGE are partnering on a collection that is set to launch on Dec. 11, the designer said.

The collection by the longtime friends features the Paris-based designer’s signature flared pumps, lace-ups in black and rainbow and cinderella-like heels. 

Muaddi’s creations have garnered a following of famous fans, including Dua Lipa, Gigi Hadid, Kylie Jenner, Kendall Jenner and Hailey Baldwin Bieber.

This year has been especially fruitful for Muaddi. In July, she released a limited-edition footwear capsule collection with Rihanna’s Fenty. Fenty x Amina Muaddi was honored this week as Collaborator of the Year at the 34th edition of the FN Achievement Awards.

 

In November, she unveiled two new creations, a satin handbag and crystal-embellished earrings alongside her fall 2020 collection of shoes — just in time for the holiday season. 


Imaan Hammam shines in bridesmaid mode

Updated 29 December 2025
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Imaan Hammam shines in bridesmaid mode

  • Attends wedding of best friend and model Cindy Bruna

DUBAI: Supermodel Imaan Hammam recently attended the wedding of her best friend and fellow supermodel Cindy Bruna, who tied the knot with former basketball star and actor Blondy Baruti in an intimate ceremony in Paris.

Bruna, a French-Congolese model best known for her work with Victoria’s Secret and major fashion houses, married in a private celebration attended by close friends and family. She wore a custom gown by Lebanese designer Elie Saab.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by Imaan Hammam (@imaanhammam)

Hammam was a part of the bridal party, serving as one of Bruna’s bridesmaids. The Dutch-Moroccan-Egyptian model wore a long, maroon-red gown with a sleeveless silhouette.

The dress was paired with matching elbow-length gloves in the same deep red shade, creating a coordinated and striking look that stood out but was in keeping with the formal event.

On Instagram she posted images with the caption: “Most special weekend celebrating my sis and Blondy. The most beautiful bride … truly. My heart is so full. We danced, we laughed, and we loved every moment.”

The floor-length gown featured clean lines and a streamlined cut, allowing the rich color to take centerstage. Hammam kept her styling minimal, letting the dress and gloves do most of the work.

Hammam and Bruna have been close friends for years, frequently appearing together at fashion events and on international runways.

Hammam is one of the most in-demand models in the industry. She was scouted in Amsterdam’s Centraal Station before making her catwalk debut in 2013 by walking in Jean Paul Gaultier’s couture show. 

Hammam has appeared on the runway for Burberry, Fendi, Prada, Bottega Veneta, Marc Jacobs, Moschino, Balenciaga and Carolina Herrera. And starred in international campaigns, including for DKNY, Celine, Chanel, Versace, Givenchy, Giorgio Armani and Tiffany & Co.

Earlier this year, she launched Ayni, an archival platform dedicated to preserving and celebrating Arab artistic expression from her perspective.

“For me, it’s always been so much deeper than just fashion. It is about staying connected to my roots, telling stories that move me and shining a light on the voices that need to be heard.”

She said her hope for Ayni is for it to grow beyond a personal vision and become a “real community.”