HHA reports Aston Martin sales growth in 2019

Before unveiling the SUV DBX four-wheel drive model in the Middle East, the company showcased the car to its top customers.
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Updated 19 February 2020
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HHA reports Aston Martin sales growth in 2019

Haji Husein Alireza & Co. Ltd. (HHA), the exclusive agent of the luxury Aston Martin Lagonda brand, announced that it has achieved a significant growth in its sales at the end of the year 2019 compared to the same period last year.

Before unveiling the SUV DBX four-wheel drive model in the Middle East, the company showcased the car to its top customers on special occasions. DBX is considered to be the first sport utility vehicle introduced by Aston Martin.

The model is powered by a four-liter, twin-turbocharged V8 engine and features an output of 550 PS and 700NM of torque. It rockets to 100 kilometers per hour in 4.5 seconds. Its top speed is 181 mph. Deliveries are expected to begin in mid-2020.

Ali Hussein Alireza, managing director of HHA, said the positive sales results are due to the “unprecedented interest” in the DBX model since the first day of its presentation to customers, outselling many international dealers in markets of Asia, the US and Europe. “I would like to take this opportunity to express my sincere gratitude and appreciation to Aston Martin customers in Saudi Arabia for giving us this great confidence, which led us to this achievement that we are very proud of,” he added.

“Our car sales have been exponentially growing since the first month of the year 2019 with the launch of the DBS Superleggera model, until the end of December. The demand for Aston Martin models has increased after we had the opportunity to participate in Riyadh Season, where the new model was displayed and was highly impressive. We have received reservation requests that have put us at the forefront of sales worldwide,” Alireza said.

“With the positive expectations of the automotive market in Saudi Arabia for the year 2020, we are confident that our sales will also increase after we made investments in Aston Martin after-sales service centers in the Kingdom of Saudi Arabia, starting from Riyadh to Jeddah and the Eastern Province, in order to prepare an integrated network of service centers that have been established in accordance with the highest international standards and to keep pace with customer expectations,” he said.