Saudi Arabia hosts world’s largest coffee meet

Large crowds of coffee and chocolate enthusiasts filled the Riyadh International Convention and Exhibition Center for the Middle East Coffee Conference.
Short Url
Updated 25 December 2019
Follow

Saudi Arabia hosts world’s largest coffee meet

Saudi Arabia hosted the world’s largest gathering of coffee and chocolate enthusiasts at the recently concluded 2nd Middle East Coffee Conference, held in conjunction with the 6th International Coffee and Chocolate Exhibition.

More than 90,000 attended the twin events, which featured talks from leading coffee experts, including Darrin Paul Daniel, executive director of Cup of Excellence and Alliance for Coffee Excellence, as keynote speaker on the future growth of the industry, sustainability challenges as well as innovations and trends in production, consumption and marketing coffee products and related businesses.

The conference also featured the Middle East Coffee Awards, a one-of-its-kind awards to recognize excellence, success and innovation in the coffee industry in the region. Global giant Starbuck won the “Fastest Growing International Brand in the Middle East” award while “The Roasting House” was named the “Fastest Growing Local Brand in KSA.” Seven Coffee received the “Fastest Growing KSA Coffee Startup” award.

During the exhibition, the Saudi Barista Championship was held and proclaimed Ahmed Baha as the champion. He will represent the Kingdom at the World Barista Championship.

The global gathering of coffee experts in Saudi Arabia augurs well for the Kingdom, which continues to strengthen its position as the fastest growing coffee market in the Middle East, with a 9.6 percent annual growth rate.

“Because of the Kingdom’s thriving coffee business, the Middle East Coffee Conference and the International Coffee and Chocolate Exhibition were both huge successes, hosting more visitors than in previous editions,” said Suman Shenoy, communications director of Heights, organizers of the events.

The event will have smaller versions that will take place in Jeddah and Alkhobar in February and March, respectively.


25,000 attend Social Development Bank’s DeveGO25 forum

Updated 27 December 2025
Follow

25,000 attend Social Development Bank’s DeveGO25 forum

The Social Development Bank concluded the second edition of the Entrepreneurship and Modern Business Practices Forum — DeveGo 2025 — announcing the achievement of high-impact outcomes that further reinforced the forum’s position as the largest national platform in the region dedicated to entrepreneurship, innovation, and freelance work in Saudi Arabia and beyond. 

The forum witnessed broad participation from local and international experts, investors, entrepreneurs, and representatives of local, regional, and international institutions.

Over three days at the King Abdulaziz International Conference Center, the forum drew 25,000 participants and visitors, who benefited from over 45 specialized workshops and over 2500 advisory sessions delivered by more than 70 consultants and experts. 

The sessions covered key areas including entrepreneurial planning, business models, venture capital, digital platforms, freelancing, and emerging technologies. 

The forum also featured 20 panel discussions with leading local and international speakers, addressing major global trends in entrepreneurship, including the future of artificial intelligence, the creative economy, digital transformation, and venture investment. 

The forum saw the launch of the Saudi Empretec Fellowship, in the presence of Rebeca Grynspan, secretary-general of the UN Conference on Trade and Development. 

The partners in success within the Social Responsibility Portfolio supporting entrepreneurs were honored. 

It also saw the honoring of 13 winners of the Handicrafts Competition, representing various regions of the Kingdom, the announcement of winners of the Salam Award for Promising Projects, and the recognition of leading entrepreneurial projects fund under the Enterprises Track. 

In addition, the NEXT UP Challenge concluded on the third day of the forum with 20 startups presenting their projects to more than 500 investors, enhancing opportunities for networking and partnership building.

As part of efforts to strengthen the support ecosystem, the forum witnessed the signing of 51 agreements, along with the launch of a suite of new financing products. These included the Capital Expansion Product with a ceiling of up to SR10 million, the Payroll Product with a ceiling of SR2 million, and the Rental Product with a ceiling of SR1.5 million, aimed at supporting enterprises in asset development and covering operational costs. 

This reflects the bank’s direction toward offering more specialized financing tools that respond effectively to market needs.

The forum concluded by reaffirming its role as a unifying national platform for entrepreneurship, where accompanying activities and events provided direct engagement opportunities between entrepreneurs, investors, and experts. 

The forum also highlighted success stories and practical experiences that reflect the scale of entrepreneurial momentum in the Kingdom and the growing role of the Social Development Bank in supporting a national economy driven by innovation and knowledge.