SAGIA issues licenses to 4 Swiss companies

SAGIA Gov. Ibrahim Al-Omar, center, and Fady M. Jameel, deputy president, and vice chairman, Abdul Latif Jameel Co., left, during the event in Bern.
Updated 01 October 2018
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SAGIA issues licenses to 4 Swiss companies

The Saudi Arabian General Investment Authority (SAGIA) has awarded investment licenses to four Swiss companies, which will enable the launch of their operations in the Kingdom.

SICPA-Jameel, Roche Diagnostics Saudi Arabia, MEDLOG and ABB Substations Contracting Co. received their licenses on the sidelines of the 11th session of the Saudi-Swiss Joint Commission, held recently in the Swiss capital Bern.

Welcoming the awarding of the licenses, SAGIA Gov. Ibrahim Al-Omar, said: “These excellent developments in Switzerland underline the importance of building strong economic partnerships. We want to use these partnerships to help illuminate and enable investment opportunities for companies and investors across a number of promising sectors, while also helping to realize the Kingdom’s Vision 2030, economic diversification and a new era for Saudi Arabia.”

In addition to continuously engaging and building strong relationships with leading companies and relevant stakeholders across the world, SAGIA, along with its partners, is focused on enhancing the competitiveness and attractiveness of the investment environment for foreign investors in the country.

Fady M. Jameel, deputy president, and vice chairman, Abdul Latif Jameel Co., said: “Our company is proud to be the investment partner of choice for this venture with SICPA Finance and bring this cutting edge ‘track and trace solutions’ technology to businesses and consumers in Saudi Arabia.”

SAGIA has led the way in creating significant legal, regulatory, commercial and financial reforms to protect investors and generate confidence in Saudi Arabia as an investment destination. Foreign investors enjoy an increased number of sectors open to foreign investment, including 100 percent ownership, streamlined procedures and reduced costs, access to resources and financing, and significant opportunities.

Al-Omar highlighted the enormous potential that the Saudi economy presents to foreign investors and the vast new horizons that Vision 2030 is providing to the private sector.

He said: “SAGIA is committed to driving more quality investments by being a beacon and a partner for companies all along the investment decision-making journey, and by ensuring greater ease in establishing and running business operations.”

He also noted that the investment licenses granted in Bern brought the number of Swiss projects invested in the Kingdom to 94. 

“We very much welcome the strong and valuable Swiss presence in Saudi Arabia and we look forward to celebrating 100 Swiss investments soon,” he said.

SICPA-Jameel will provide ‘track and trace solutions’ in the services sector, securing production, import, and exporting trade of sensitive goods.


LuLu marks Founding Day with ‘Made in Saudi’ campaign

Updated 25 February 2026
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LuLu marks Founding Day with ‘Made in Saudi’ campaign

The Ministry of Industry and Mineral Resources honored LuLu Hypermarket in recognition of its pivotal role as the exclusive retail partner of the “Najoud Bikhairna 2026” initiative, commending its continued efforts in supporting and empowering national industries while showcasing the quality and competitiveness of locally manufactured products.

The initiative, led by the ministry in partnership with the Saudi Export Development Authority, represented by the Made in Saudi program, stands as a pioneering model of public-private sector collaboration in activating community-driven initiatives with sustainable impact. Through this program, more than 280,000 Saudi-made products were distributed to 10,000 families across various regions of the Kingdom during the holy month of Ramadan, reinforcing the presence of national products and strengthening the values of social solidarity among individuals and institutions alike.
The ministry’s recognition of LuLu Hypermarket coincided with the official launch of its Saudi Founding Day celebrations at the Dharat Laban branch in Riyadh, marked by the unveiling of a comprehensive promotional campaign dedicated to Saudi-made products. On this occasion, a wide range of special offers was introduced on local products, available across all LuLu Hypermarket branches throughout the Kingdom.
The inauguration ceremony was attended by Mohammed bin Dayel, general supervisor of the Made in Saudi program at the Saudi Export Development Authority, and Mohamed Haris, director of LuLu Saudi Arabia, alongside members of LuLu’s executive management team. The event featured a ribbon-cutting ceremony to officially open the specially designed Founding Day gateway.
Following the inauguration, guests toured several dedicated zones and exhibitions highlighting national products. The tour commenced at the grocery and “Made in Saudi” consumer goods sections, showcasing the diversity and quality of local brands. It also included the “Made in Saudi” dates pavilion, presenting a premium selection of the finest locally sourced dates in celebration of one of the Kingdom’s most iconic national symbols.
The visit continued to the fruits and vegetables section under the theme “From Our Land,” featuring an exceptional assortment of Saudi agricultural products, reflecting the richness and excellence of the local agricultural sector. Guests also explored the LuLu private label corner, which features products exclusively manufactured within the Kingdom for LuLu, reaffirming the company’s commitment to supporting local manufacturing.
The tour concluded with a presentation of “Made in Saudi” products within the chilled and frozen categories, underscoring the rapid growth and qualitative advancement of the Kingdom’s food manufacturing sector, and further reinforcing the strong market position and competitiveness of Saudi products.