Maya Reaidy crowned Miss Lebanon 2018

Newly crowned Miss Lebanon 2018, Maya Reaidy. (AFP)
Updated 01 October 2018
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Maya Reaidy crowned Miss Lebanon 2018

  • University student Maya Reaidy was crowned Miss Lebanon 2018
  • The show featured 30 candidates from different cities and regions of Lebanon

DUBAI: There’s a new beauty queen on the throne in Beirut as university student Maya Reaidy was crowned Miss Lebanon 2018 in a glittering event on Sunday night.

The show, held at the Forum de Beyrouth, featured 30 candidates from different cities and regions of Lebanon.

Reaidy won out over Mira Toufaily, who was crowned first runner-up and won over viewers with her story of being brought up by SOS Lebanon, a non-profit organization that supports children who are deprived of parental care or are at risk of losing it. Other runners-up included Yara Abou Monsef, Vanessa Yazbeck and Tatiana Saroufim respectively.

The 22-year-old pharmacy student at the Lebanese American University was hand-picked by a judging panel comprised of George Kordahi, Nancy Ajram, former Miss Lebanon Nadine Njeim, actor Adel Karam, designer Nicolas Jebran and former Miss Universe Demi-Leigh Nel-Peters, among others.

The top prize is worth $500,000 and includes apartments, jewelry, multiple vehicles and various trips abroad. Reaidy will also represent Lebanon at the Miss Universe 2018 competition, which will be held in Thailand on Dec. 16, while the runner-up will represent the country at the Miss World 2018 pageant.

During the crowning ceremony, the Lebanese beauty took to the stage in a sky blue feathered dress designed by Jebran and clutched a huge bouquet of white flowers as she donned a sparkling crown created by jewelry designer Doumit Zoughaib.

Sunday night’s ceremony was hosted by Marcel Ghanem and Annabella Hilal and featured musical performances by US rapper French Montana, Lebanese-Canadian singer Massari and Lebanon’s very own Maya Diab.

After the show, Lebanese social media users took to Twitter in droves to draw comparisons between the latest winner and Georgina Rizk — the only Lebanese beauty queen to have won the title of Miss Universe in 1971.

“Let history repeat itself,” one user posted alongside a side-by-side shot of the two winners.


Imaan Hammam stars in festive campaign for Estee Lauder

Updated 16 December 2025
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Imaan Hammam stars in festive campaign for Estee Lauder

DUBAI: Dutch-Egyptian-Moroccan model Imaan Hammam is starring in a new festive-season campaign for Estee Lauder.

The model took to Instagram recently to share three photos from the campaign, in which she poses in a red gown alongside models Karlie Kloss and Paulina Porizkova, amid oversized Christmas decorations and baubles.

Hammam was announced as a global ambassador for the US cosmetics giant in 2023.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

A post shared by Imaan Hammam (@imaanhammam)

She spoke about the appointment in an interview with Estee Lauder: “This is the most amazing opportunity to represent and empower girls around the world.

“As a Moroccan-Egyptian woman, I am incredibly honored to take on this role as with such a long-standing brand that promotes diversity and women’s empowerment in the beauty space.”

In 2024, she was the face of a campaign promoting Estee Lauder’s collaboration with acclaimed Indian designer Sabyasachi Mukherjee.

The brands launched a lipstick collection — each lipstick is encased in packaging adorned with the signature Sabyasachi Tiger medallion, crafted from 24 karat gold.

One of the most in-demand models in the industry, she was scouted in Amsterdam’s Centraal Station before making her catwalk debut in 2013 by walking in Jean Paul Gaultier’s couture show.

Hammam has appeared on the runway for major fashion houses including Burberry, Fendi, Prada, Marc Jacobs, Moschino, Balenciaga and Carolina Herrera.

And starred in international campaigns for DKNY, Celine, Chanel, Versace, Givenchy, Giorgio Armani, Tiffany & Co. and more.

The model is also making waves outside the world of fashion with her cultural archival platform, Ayni.

Launched earlier this year, Ayni is a social media platform dedicated to preserving and celebrating Arab artistic expression by highlighting significant contributions to film, art, music and literature.

In a video she previously shared on the Ayni Instagram account, she said: “For me, it’s always been so much deeper than just fashion. It is about staying connected to my roots, telling stories that move me and shining a light on the voices that need to be heard.”

She said her hope for Ayni is for it to grow beyond a personal vision and become a “real community.”