Amazon India unveils Hindi website, app in battle with Flipkart

Amazon is looking to win over the next 100 million customers in India. (Reuters)
Updated 04 September 2018
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Amazon India unveils Hindi website, app in battle with Flipkart

NEW DELHI: Amazon.com on Tuesday launched a Hindi version of its mobile website and app for Android smartphones in a bid to make deeper inroads into India’s fast-growing e-commerce market, stepping up its battle with Walmart’s Flipkart unit.
None of India’s other leading e-commerce portals — Flipkart, Snapdeal or Paytm Mall — currently have a local language version of their apps or websites, and the move to launch a Hindi app and website could give Amazon access to tens of millions of new customers in India’s small towns and villages.
“What we believe is, Amazon.in in Hindi is a critical step to actually address the next 100 million customers,” Manish Tiwary, Vice President, Category Management at Amazon India told reporters at a news conference.
Amazon is looking to win over the next 100 million customers in the country, its India head Amit Agarwal told Reuters in April. The country’s e-commerce market is tipped to grow to $200 billion in a decade, according to Morgan Stanley.
Flipkart, along with its fashion units Myntra and Jabong, is slightly ahead of Amazon in India’s online retail, according to Forrester estimates.
Amazon also has plans to support more local Indian languages on its shopping app and mobile website and will also extend the service to mobile platforms beyond Android, said Kishore Thota, Amazon India’s head of customer experience and marketing, without giving a timeline.


Free trade negotiations between GCC, India mark new phase of partnership, says sec-gen

Updated 24 February 2026
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Free trade negotiations between GCC, India mark new phase of partnership, says sec-gen

RIYADH: The Gulf Cooperation Council’s secretary-general affirmed that the negotiations for a free trade agreement between the GCC and India, and the signing of the joint statement, represents a new phase of strategic partnership.

Jasem Mohamed Al-Budaiwi said that this contributes to enhancing close cooperation and strengthening economic and trade ties, according to the Saudi Press Agency.

This came during the signing ceremony of the joint statement on launching the free trade agreement negotiations between the Al-Budaiwi and India’s Minister of Commerce and Industry, Piyush Goyal, which took place in New Delhi, on Tuesday.

During the signing ceremony, Al-Budaiwi said that the Terms of Reference, signed on Feb. 5, provide a comprehensive and clear framework for these negotiations. The two nations agreed to discuss enhancing cooperation in vital strategic areas, including trade in goods, customs procedures, and services.

Additionally, the framework covers Sanitary and Phytosanitary measures, intellectual property rights, cooperation on Micro, Small, and Medium Enterprises, along with other topics of mutual interest. This reflects the comprehensive nature of the agreement and its ability to keep pace with the future economy.

Al-Budaiwi expressed hope that these negotiations would lead to a comprehensive and ambitious free trade agreement that works to remove customs and non-customs barriers, enhance the flow of quality investments in both directions, and achieve further liberalization in trade and investment cooperation between the GCC and India for mutual benefit. 

This would provide a stimulating economic environment and an investment climate that opens broad horizons for the business sector, supports supply chains, and accelerates the pace of economic growth in line with the ambitious developmental visions of the GCC states. 

The top official affirmed the full readiness of the General Secretariat to host the first round of negotiations at its headquarters in Riyadh during the second half of this year.

The two sides held a meeting during which they reviewed the existing cooperation relations between the GCC and India and discussed ways to develop and elevate them to broader horizons, serving mutual interests and enhancing opportunities for strategic partnership between the two sides, particularly in the economic, investment, and trade fields.

They praised the role undertaken by the negotiating teams from both sides, appreciating the efforts contributing to reaching a comprehensive agreement that enhances economic integration and supports the smooth flow of trade between the two nations.