LONDON: The stage is set for the first major fashion week in the Kingdom and as designers from across the region frantically sew on the final sequin and trim those pesky hemlines, Arab News shares exclusive insights from Princess Noura bint Faisal Al-Saud, honorary president of the event organizers, Arab Fashion Council (AFC), who shed light on the importance of this seminal sartorial event in Saudi Arabia.
With the market for luxury brands well established in the Kingdom, some of the biggest names in international fashion are attending the event, which kicked off last night with a glittering opening ceremony. Italian fashion house Roberto Cavalli, French couturier Jean-Paul Gaultier and Russian designer Yulia Yanina will all be in attendance, as will British luxury department store Harvey Nichols, which is hosting a series of trunk shows with the AFC.
Attendees can expect an eclectic array of designs reflecting the cosmopolitan character of Arab style and will get a front row seat as the fashion industry’s who’s who from across the Middle East showcase their latest innovations.
“A lot of things have been changing in Saudi Arabia…. now we can invite everyone to come here and be a part of this change. We have so many talented designers in this country and such a love for fashion. Now we can show that to the world,” Princess Noura told Arab News.
“What we’re doing is a fashion event, but it’s beyond that: We’re opening doors to so many other things as well,” she added. The hope it that the inaugural Arab Fashion Week in Riyadh will set a precedent, bringing the country’s burgeoning style sector to the world’s attention while raising the profile of other industries in the Kingdom.
By inviting people from every part of the world to see Saudi Arabia, the event seeks to promote tourism, attract foreign investment and create employment opportunities, all of which are “pillars of Vision 2030,” Princess Noura said.
“It’s not just about women buying clothes. It’s about the knowledge they can gain by being creative, challenging people to think outside the box and bolstering creative industries across the board.”
Last December, the country stepped into the style spotlight when the AFC announced plans to open offices in Riyadh, claiming a spot on the Middle East’s fashion map amid bold statements that Saudi Arabia was to be a new hub for the region.
But it was news that the next Arab Fashion Week would be hosted in Riyadh that went global earlier this year, catching the international fashion community off guard as they rushed to secure a seat for the set of shows.
Demand for the event exceeded expectations, promoting organizers to postpone so they could increase capacity. Interest from the international community has been “really optimistic” and bodes well for an event that will “mark history,” Princess Noura said.
The first Arab Fashion Week in Riyadh is set to run from April 10-14 and is taking place in the city’s Ritz-Carlton hotel. With more than 13 fashion designers taking part — including renowned Lebanese-Italian talent Tony Ward and brands from Kazakhstan, Egypt and the UAE — it is the ideal opportunity to introduce the region’s brightest fashion stars to the Saudi market.
This will no doubt go a long way in supporting plans to develop a fashion city in Riyadh, creating a destination “with all the fashion brands in one place” as part of a push to encourage more global fashion houses to establish a presence in the Kingdom, according to Princess Noura.
“A lot of Arabs travel to Europe and the US to buy clothes. The idea is that they will be able to do this in their own country,” she said. “It’s a really exciting market for brands… Arab people care about wearing stylish clothes every day. We love to dress up, to show our sense of fashion, and that is really appealing for designers.”
By attracting foreign brands to establish a presence in the Kingdom, she hopes to “bring something new to the country” while building on a wealth of homegrown talent that lays the foundation for a flourishing fashion industry that could reach across the region.
“I’d like to see brands here that don’t exist in many other parts of the world and (I would like) to have manufacturing done in Saudi Arabia, creating more jobs for women,” Princess Noura said.
She isn’t the only one with high hopes for the country. Jacob Abrian, the 26-year-old CEO of the AFC, has similar dreams for the Kingdom.
“I’m so proud of Vision 2030. Not only does it support Saudi Arabia, but it will make it the hub of the Arab world… I’m proud to say that (the country) is going to surprise everyone around the world in a top-notch manner,” he told Arab News.
Arab Fashion Week comes to Riyadh
Arab Fashion Week comes to Riyadh
Fantasia Barrino-Taylor flaunts Monot in New York
DUBAI: Helmed by Lebanese designer Eli Mizrahi, New York-based label Monot dressed US actress Fantasia Barrino-Taylor for a red carpet appearance at the 2024 Time100 Gala.
Barrino-Taylor showed off a custom look by the label, which featured head-to-toe sequins and wrist cuffs that flared dramatically to cover her hands. The backless number was figure hugging and Barrino-Taylor complemented the outfit with a black, sequined head wrap.
Mizrahi is no stranger to star power and made headlines in 2020 when he enlisted the likes of British supermodel Kate Moss, Italian star Mariacarla Boscono, British model Jourdan Dunn, US celebrity Amber Valletta and China’s Xiao Wen to star in a Monot campaign shot in Saudi Arabia.
The label has garnered a legion of celebrity fans, with US Olympian Simone Biles, model Kendall Jenner, Brazilian influencer Camila Coelho and US model Emily Ratajkowski donning Monot looks in the past.
“The Color Purple” star Barrino-Taylor also made headlines when she attended the Astra Film Awards in Los Angeles in January in a mandarin orange gown by Saudi designer Yousef Akbar.
Barrino, who is also a singer, most recently starred as protagonist Celie in “The Color Purple,” a musical period drama film directed by Blitz Bazawule. The film’s screenplay is based on the stage musical of the same name, which in turn is based on the 1982 novel by Alice Walker. It is the second film adaptation of the novel, following the 1985 film directed by Steven Spielberg and produced by Spielberg and Quincy Jones.
The movie tells the story of Celie, who is torn apart from her sister and her children and faces many hardships in life, including an abusive husband. With support from a sultry singer named Shug Avery, as well as her stand-her-ground stepdaughter, Celie ultimately finds strength.
Barrino showed off Akbar’s gown at an event in Los Angeles and paired it with chunky gold jewelry and slicked back hair.
Guerlain’s Ann-Caroline Prazan on mixing cultures, Mideast inspiration
DUBAI: Ann-Caroline Prazan, the director of art, culture, and heritage at French luxury beauty brand Guerlain, shared her affection for the Middle East and shed light on why she is so keen to mesh together cultures when creating new products.
“The Guerlain family is totally in love with the region. I am in love with this region because it is like a paradise,” she told Arab News. “People here love fragrances and they are such experts. When Guerlain creates a fragrance for the Middle East, it is always with a French touch.”
For Prazan, who joined the Guerlain team in 2000, understanding the brand’s story has been pivotal, motivating her to craft fragrances over her 24-year tenure, prioritizing longevity over trends.
“It is important to understand the past to create a future,” Prazan said. “You know, a house is like a big tree. You need to know the roots to create the leaves and to create new flowers. Without roots, you cannot do anything if you do not understand the brand.”
“Innovation is our obsession,” she added. “Guerlain created the first lipsticks, the first lip liners, the first modern perfume, the first moisturizing Nivea cream was by Guerlain.”
Her regional knowledge shapes Guerlain’s tailored fragrances for its customers.
“You have the best perfumers here, local perfumers. What was interesting is to mix the roots with the leaves to mix different cultures. And for me, when you mix different cultures, when you mix traditions and modernity, you can create beautiful products,” she explained.
Guerlain has collaborated with regional creatives before. In 2023, the brand worked with Lebanese artist Nadine Kanso to design a fragrance bottle for the label, making her the first Arab designer to collaborate with the LVMH-owned perfume and beauty house.
She designed 30 limited edition bee-inspired bottles, decorated with 1,720 crystals, with Arabic calligraphy that read “Love.”
At an event in Dubai last week, the label chose to work with contemporary Tunisian artist Nja Mahdaoui, who showcased his abstract Arabic calligraphy with engraved Cherry Oud bottles serving as place cards for the invitees.
The brand also created a number of bottles, showcased at the event in Dubai, that celebrate Arab design elements.
The Parfumerie D’Art collection features the Bee Bottle by Baqué Molinié. Unveiled to mark Eid Al-Fitr this year, the bottle features hand-placed mother-of-pearl beads and moonstones, designed by the Parisian atelier as a tribute to the “wonders of Arab architectural art,” according to a released statement.
Emirati designer Hamda Al-Fahim dresses Anya Taylor-Joy for Tiffany event
DUBAI: US actress Anya Taylor-Joy this week was spotted at the Tiffany & Co. celebration of the launch of Blue Book in Beverly Hills wearing a dress by Emirati designer Hamda Al-Fahim.
The actress from “The Queen’s Gambit,” who is the ambassador for the American luxury jewelry label, impressed her fans in a head-turning dark golden brown dress that featured a corset-styled bodice paired with a fitted velvet skirt that flowed down, culminating in a short train trailing behind her.
The dress is called the Velvet Canyon and is from Al-Fahim’s Earthy collection.
Al-Fahim took to Instagram to share pictures of the star championing her design with her 498,000 followers.
“Anya Taylor-Joy (looks) stunning in our Velvet Canyon,” she wrote on her Stories.
For her jewelry, Anya chose a glitzy diamond necklace embellished with red rhinestones, accompanied by matching earrings and a ring. She completed the ensemble with a statement chunky silver bracelet.
She styled her blonde hair with a side part, which cascaded in soft waves past her shoulders.
Taylor-Joy was accompanied by a star-studded lineup of celebrities, including Olivia Wilde, Emily Blunt, Gabrielle Union, Quinta Brunson, Rosie Huntington-Whiteley, Reese Witherspoon, Laura Harrier, Suki Waterhouse and Aimee Song, among others.
Wilde flaunted a black figure-hugging dress with a plunging neckline, Blunt was radiant in a white sequin dress, Union opted for a custom-made Staud dress in black and white, Brunson wore a black velvet midi-gown from Roland Mouret and Huntington-Whiteley chose a white Carolina Herrera dress.
Al-Fahim is an Abu Dhabi-based designer known for her elegant and ethereal aesthetic, often featuring intricate embellishments, delicate fabrics and flattering silhouettes. Her creations combine femininity and sophistication, blending traditional craftsmanship with modern sensibilities.
Seen on red carpets, premieres and high-profile events worldwide, Al-Fahim’s creations have captured the attention of international celebrities including Rihanna and Jennifer Lopez.
Al-Fahim has also previously teamed up with US luxury handbag designer Tyler Ellis on a limited-edition capsule collection in 2022.
Birthday wishes pour in for Gigi Hadid
DUBAI: US Dutch Palestinian model Gigi Hadid turned 29 this week and the fashion and beauty crowd took to Instagram in droves to wish her a happy birthday.
Hadid’s younger sister, Bella Hadid, kickstarted the well wishes with a heartwarming message alongside a carousel of photos of the sisters, including several childhood snaps.
“Happy birthday princess of Genovia, I love you so much,” Bella captioned her Instagram post. “Life without you would be nothing, I would be nothing! You inspire me and make me feel strong.
“Watching you give birth and then raise the most perfect angel is the most magical gift a sister could ask for,” Bella wrote to the mother-of-one. “I feel so lucky. You are the best and coolest mama, best sister, best daughter, and best friend. Anyone who has the privilege to be in your orbit is lucky. I love you sissy, you make me feel proud to be your sister.”
Leading designers also took to the photo-sharing social media platform to celebrate the birthday girl, including Donatella Versace who wrote: “Happy Birthday to you, my girl @gigihadid. You are beautiful inside and out, Gigi. I hope you have the best day celebrating with Khai and all your loved ones. You deserve the best, always.”
Khai is Hadid’s three-year-old daughter with British singer Zayn Malik.
Fellow model Lily Aldridge, British designer and TV personality Tan France, stylists Elizabeth Sulcer and Gabriella Karefa-Johnson, celebrity makeup artist Partick Ta and many more all took to Instagram Stories to share touching messages.
Also paying tribute to the catwalk star on her special day was her father, Palestinian real estate mogul Mohamed Hadid, who shared a thoughtful birthday message on his feed.
“Happiest birthday to my beautiful smart elegant loving caring talented mother sister daughter one can ever be. Happy birthday my love,” he wrote.
Hadid has been occupied with her fashion label, Guest In Residence. Just last week, she unveiled the Spring/Summer collection both online and in stores. The collection introduces the brand’s inaugural cotton and silk blends, along with lightweight cashmere options.
Milan’s Istituto Marangoni to open campus in Riyadh
RIYADH: Milan-based Istituto Marangoni, in collaboration with the Saudi Fashion Commission, will open a Higher Training Institute in Riyadh offering courses specialized in fashion and luxury, with plans to inaugurate the institute in 2025.
According to a released statement, the institute’s mission in Saudi Arabia is to explore new avenues for local talent development and generate employment opportunities in the relevant industries.
“We are very excited to do a partnership with Istituto Marangoni. It's one of the leading global educational institutions focused on fashion and design. They have many campuses around the world, but for Saudi Arabia, it's the first time they are opening their campus. And they are also the first educational institution to come into Saudi Arabia as a foreign direct investment, which shows their commitment to the potential in the Saudi market, especially for creatives and businesses, and through this partnership, we'll be able to educate and provide employment to all the local creatives in the industry in Saudi Arabia,” Burak Çakmak, chief executive officer of the Fashion Commission under Saudi Arabia’s Ministry of Culture, told Arab News.
The new institute in Riyadh, to be accredited by the Technical and Vocational Training Corporation, will offer three-year advanced diplomas available in specific areas such as Fashion Design, Fashion Management, Fashion Product, Fashion Styling & Creative Direction, and also in the management of Fragrances & Cosmetics and Interior Design. Students will be able to choose whether to complete the advanced diploma in Riyadh, with the option of stepping into the fashion industry through a six-month internship during the last year of study, or complete studies for a bachelor’s degree at any international Istituto Marangoni campus.
The institute has campuses in Milan, Florence, Dubai, Paris, London and Miami.
In a released statement, Stefania Valenti, Global Managing Director of Istituto Marangoni, said: “We created this important partnership with the Saudi Fashion Commission because we believed that they are going to have a very strong agenda that is going to create a fashion (and) luxury system in Saudi (Arabia).
“We want to provide our knowledge and skills to the new generation, because there is a strong appetite here for the young generation, for the women, that they want to start to study in Saudi, they don't want to study abroad,” she added.
