Saudi Total Petroleum Products Co. recently celebrated its 10th anniversary in Saudi Arabia. The event marked the establishment of a successful partnership between Total and its strategic partner in the Kingdom — Zahid Group. The relationship was highlighted by a number of success stories throughout the past decade.
The event took place at the Sofitel Jeddah hotel. Both partners’ management and stakeholders as well as various media representatives attended the event, hosted by the public figure, Yasser Al-Saqqaf.
Among the attendees were Hisham Atalla, managing director of STPP (Saudi Total Petroleum Products); Christian Cabrol, senior vice president of APMO (Asia and the Middle East); and Jean Papee, vice president of the Middle East in APMO and STPP chairman.
Also from Zahid Group, Zayd Zahid, CEO of Zahid Group and STPP board member; and Aladdin Sami, executive managing director of Zahid Group and board member of STPP, attended the event.
Cabrol highlighted the importance of the partnership between Total and Zahid Group. “The celebration today is a clear sign of the diligent effort of all employees of STPP to build successive successes over the past years,” he added.
Atalla said: “The motto of this celebration is ‘Because of you,’ which means that Saudi Total has achieved this level of success because of the work of its employees, partners and customers over the last 10 years.”
Zahid in his speech said that Zahid Group is proud of this strategic partnership and thanked all the employees of the company for their work during the past years.
The ceremony included musical performances in addition to a creative sand drawing activity demonstrating the history of Saudi Total.
Employees who completed five years were awarded trophies by Saudi Total.
Saudi Total is one of the fastest growing companies in the Kingdom, providing a number of leading companies of Saudi Arabia with automotive and engine lubrication solutions.
STPP adopts an aggressive expansion plan to promote and provide the best products and services in line with Saudi Arabia’s Vision 2030.
Saudi Total and Zahid Group celebrate 10 years of successful partnership
Saudi Total and Zahid Group celebrate 10 years of successful partnership
LuLu marks Founding Day with ‘Made in Saudi’ campaign
The Ministry of Industry and Mineral Resources honored LuLu Hypermarket in recognition of its pivotal role as the exclusive retail partner of the “Najoud Bikhairna 2026” initiative, commending its continued efforts in supporting and empowering national industries while showcasing the quality and competitiveness of locally manufactured products.
The initiative, led by the ministry in partnership with the Saudi Export Development Authority, represented by the Made in Saudi program, stands as a pioneering model of public-private sector collaboration in activating community-driven initiatives with sustainable impact. Through this program, more than 280,000 Saudi-made products were distributed to 10,000 families across various regions of the Kingdom during the holy month of Ramadan, reinforcing the presence of national products and strengthening the values of social solidarity among individuals and institutions alike.
The ministry’s recognition of LuLu Hypermarket coincided with the official launch of its Saudi Founding Day celebrations at the Dharat Laban branch in Riyadh, marked by the unveiling of a comprehensive promotional campaign dedicated to Saudi-made products. On this occasion, a wide range of special offers was introduced on local products, available across all LuLu Hypermarket branches throughout the Kingdom.
The inauguration ceremony was attended by Mohammed bin Dayel, general supervisor of the Made in Saudi program at the Saudi Export Development Authority, and Mohamed Haris, director of LuLu Saudi Arabia, alongside members of LuLu’s executive management team. The event featured a ribbon-cutting ceremony to officially open the specially designed Founding Day gateway.
Following the inauguration, guests toured several dedicated zones and exhibitions highlighting national products. The tour commenced at the grocery and “Made in Saudi” consumer goods sections, showcasing the diversity and quality of local brands. It also included the “Made in Saudi” dates pavilion, presenting a premium selection of the finest locally sourced dates in celebration of one of the Kingdom’s most iconic national symbols.
The visit continued to the fruits and vegetables section under the theme “From Our Land,” featuring an exceptional assortment of Saudi agricultural products, reflecting the richness and excellence of the local agricultural sector. Guests also explored the LuLu private label corner, which features products exclusively manufactured within the Kingdom for LuLu, reaffirming the company’s commitment to supporting local manufacturing.
The tour concluded with a presentation of “Made in Saudi” products within the chilled and frozen categories, underscoring the rapid growth and qualitative advancement of the Kingdom’s food manufacturing sector, and further reinforcing the strong market position and competitiveness of Saudi products.
