Snapchat to launch over 100 new shows for Ramadan

Snapchat is promising ‘a lineup of engaging content on Discover and Spotlight’ during the month of Ramadan. (Supplied)
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Updated 31 March 2023
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Snapchat to launch over 100 new shows for Ramadan

  • Company promises ‘a lineup of engaging content on Discover and Spotlight’
  • Saudi Broadcasting Authority, MBC Group among media partners

DUBAI: The holy month of Ramadan is a time for enjoying local shows for many people in the Middle East.

Traditionally, these would be viewed on the TV through satellite channels, but the proliferation of the internet and social media has seen people turn to other devices for their daily dose of entertainment.

Last year, for example, there was a 167 percent increase in Google searches for “series” in Egypt, Saudi Arabia and the UAE, according to the tech company’s regional arm.

Now, Snapchat has announced it is launching more than 100 new shows during the holy month in partnership with media companies and content creators.

“This Ramadan, we are partnering with some of the region’s most trusted media partners and fan favorite creators to showcase a lineup of engaging content on Discover and Spotlight,” said Hussein Freijeh, general manager of Snap Inc. for the Middle East and North Africa region.

Those partners include Saudi Broadcasting Authority, MBC Group, Augustus Media, 7awi and Rotana Media Group.

The show lineup includes “Netflorex,” “THAT,” “Marahel,” “Tash Returns,” “Studio 23,” “Ramez Never End” and “Madraset Banat Alyoum.”

The offering also includes content from regional and global creators such as Saudi-based comedian Bader Saleh, food creator and entrepreneur Ahmad Alzahabi and Amani Al-Khatahtbeh, founder of online community and show “Muslim Girl.”

Last year, Snapchat users spent 31 percent more time watching Ramadan content than they did in 2021, Freijeh said.

The new content will be available on Snapchat through its Discover and Spotlight sections.


New deal brings full Warner Bros. film catalog to OSN for ‘first time since 2016’

Updated 01 June 2024
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New deal brings full Warner Bros. film catalog to OSN for ‘first time since 2016’

  • The multi-year agreement also includes the exclusive rights to first-run Max Originals
  • Titles include recent movies such as “Barbie,” “Wonka” and “Dune: Part Two,” plus upcoming Max Original TV shows “Dune: Prophecy” and “The Penguin”

DUBAI: OSN has acquired the rights to all first-run Max Originals and the full Warner Bros. Pictures feature film library.

As part of an exclusive multi-year deal with Warner Bros. Discovery, subscribers to OSN’s traditional TV and streaming services will be able to watch new films after their theatrical and home entertainment release windows.

The titles include recent movies such as “Barbie,” “Wonka” and “Dune: Part Two,” as well as upcoming Max Original TV shows such as “Dune: Prophecy,” a prequel to the recent films, and “The Penguin,” a spin-off from 2022 superhero movie “The Batman.” The agreement also includes new shows such as “Rescue: Hi-surf” and “Emperor of Ocean Park.”

“This deal is significant as it will bring the full Warner Bros. Pictures film catalog and exclusive features to OSN for the first time since 2016, widely expanding our content offering for MENA audiences to bring some of the biggest global titles and latest blockbusters,” Joe Kawkabani, Group CEO at OSN, told Arab News.

The agreement builds upon an existing multi-year deal between OSN and Warner Bros. Discovery, and means OSN is the only company in the region offering HBO content. He said: “By also securing the rights to premiere all new, first-run Max Originals in the region, we have further strengthened our proposition.”

The content included under the deal will “complement our existing catalog of HBO Original content,” in keeping with the company’s “larger content strategy and commitment to bringing the best and most premium content to our customers first,” Kawkabani said.


Digital advertising showcase ‘Ignite the Ads’ attracts professionals from the Kingdom and beyond

Updated 01 June 2024
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Digital advertising showcase ‘Ignite the Ads’ attracts professionals from the Kingdom and beyond

  • Riyadh’s King Abdullah Financial District Conference Center hosted event 

RIYADH: “Ignite the Ads,” a digital advertising event organized by the Digital Content Council and the Ministry of Communications and Information Technology in Saudi Arabia, brought together startups, entrepreneurs and advertising professionals at Riyadh’s King Abdullah Financial District Conference Center from May 28 to 31.

The first two days of the conference were dedicated to businesses and advertising professionals to help them network and collaborate.

The last two days were open to all advertising professionals and focused on brand awareness, product and service education, social media, and word-of-mouth marketing.

Speakers included Lynnwood Bibbens, CEO of airport network ReachTV; Franklin Weil, CEO of e-commerce firm Myntr; Lujaen Alkanhal, head of social media at Saudi agency Extend | The Ad Network; and Ahmad Konash, CEO and co-founder of Saudi creative agency Onsor Mosha.

The conference covered a wide range of topics from female empowerment and advertising to Generation Z, to trust, data and artificial intelligence.

Sessions included “Decoding What Drives Gen Z and Alpha,” “The Power of True Stories in Creating Advertising Ideas,” “Women in Tech: Pioneering an Inclusive and Authentic Digital Frontier,” and “Transforming Perceptions of Branded Content in Saudi Arabia.”

In addition to panel discussions and keynote speeches, the conference featured various areas such as the Billboard Zone, which served as an exhibition place for businesses, and the Growth Zone, where those attending could interact with businesses to learn digital advertising skills.

The conference formed part of Saudi Arabia’s Ignite program that was launched in 2022 to foster digital content creation and production, new investments and support for next-generation connectivity and communications infrastructure.

Haytham Al-Ohali, vice minister at the Saudi Ministry of Communications and Information Technology, said that the Ignite digital content program grew 70 percent year-on-year to SR20 billion in 2023.


Israeli journalist threatened over probe into spy chief’s intimidation of ICC: Report

Updated 31 May 2024
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Israeli journalist threatened over probe into spy chief’s intimidation of ICC: Report

  • Gur Megiddo claimed authorities summoned him to issue a ‘polite threat’ about the consequences of his investigation
  • Revelation comes days after story of Mossad’s alleged attempt to pressure former prosecutor to drop ICC case against Israel

LONDON: An Israeli journalist has claimed he was threatened by senior security officials to ensure he dropped his investigation into claims that Mossad had intimidated a former prosecutor of the International Criminal Court.

In an article published on Thursday, Gur Megiddo, an investigative reporter at Haaretz, claimed that Mossad officials, a few years ago, sought to block any reporting on the matter using intimidating tactics.

This comes in the wake of a report by The Guardian earlier this week that Mossad’s former head Yossi Cohen had tried to intimidate then-ICC prosecutor Fatou Bensouda. Cohen had allegedly attempted to stop Bensouda from investigating Israel for war crimes and crimes against humanity in the occupied Palestinian territories.

That investigation, launched in 2021, culminated last week in Bensouda’s successor, Karim Khan, announcing he was seeking an arrest warrant for Israel’s Prime Minister Benjamin Netanyahu over the country’s conduct in its war on Gaza.

“At the beginning of 2022, I attempted to contact the former prosecutor through a third party who knew her,” Megiddo wrote.

“Bensouda never responded to the approach, but days after the attempt, when I wanted to publish the story, my phone rang and on the other end of the line was the voice of a senior security official. ‘Can you come to see me tomorrow?’ he asked.”

The journalist claimed that during the meeting with two officials, he was told to drop the case or face the “consequences” of his actions.

“It was a polite conversation, a polite threat,” Megiddo wrote. “The tone was calm, the content much less so. I was explained that if I publish the story, I would suffer the consequences and get to know the interrogation rooms of the Israeli security authorities from the inside.

“In the end, it was made clear to me that even sharing the information ‘with my friends abroad,’ referring to foreign media outlets, would lead to the same results,” he added.

Megiddo’s revelations appear to confirm The Guardian’s report, which was part of a wider investigation. This was conducted by the outlet with the Israeli-based magazines +972 and Local Call on Israel’s use of its intelligence agencies to allegedly surveil, hack, pressure, smear, and threaten senior staff at the ICC to derail its inquiries relating to Palestine.

He explained that after the meeting, he “took the threats very seriously” and decided to publish a redacted version of the story he was working on, reporting only on Cohen’s trips to the Congo.

He left out the part about the agency’s effort to persuade Congo’s president, Joseph Kabila, to assist with efforts to pressure Bensouda and disrupt the proceedings in The Hague.

The revelations come amid a backdrop of declining media freedom in Israel. The +972 magazine and the Movement for Freedom of Information in Israel reported that in 2023, the military censor barred the publication of 613 articles — a record annual number since +972 began collecting data in 2011.

Earlier in May, authorities shut down the offices of Qatar’s media outlet Al Jazeera after passing a highly controversial law granting Israel the power to temporarily close foreign media outlets if deemed a threat to security.

Last week, equipment belonging to The Associated Press was briefly seized, prompting an intervention by the US government.


Google launches Gemini Advanced & Gemini mobile app in Arabic

Updated 31 May 2024
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Google launches Gemini Advanced & Gemini mobile app in Arabic

  • Android users can download a dedicated Gemini app while iOS users can access it through the Google app
  • ‘We’re excited to see how people will utilize generative AI to enhance their productivity and creativity,’ says Google’s regional marketing chief

DUBAI: Google has added Arabic support to the mobile app for Gemini, its multimodal artificial intelligence model. Users worldwide can access it for free through a dedicated app for Android devices, or from within the Google app on iOS.

An Arabic version of its latest conversational AI model, Gemini Advanced, is also now available through the app to subscribers with a Google One AI Premium plan.

“Businesses now have access to our latest Gemini model (Gemini Advanced) in Arabic to help increase their efficiency in complex and collaborative tasks,” Najeeb Jarrar, Google’s regional marketing director for the Middle East and North Africa region, told Arab News.

“With access to Gemini on mobile, we’re excited to see how people will utilize generative AI to enhance their productivity and creativity.”

The app also provides access to Gemini 1.0 Pro, a different AI model, for free, and to Gemini 1.5 Pro with a Google One AI Premium plan. The 1.5 Pro model is more capable at complex tasks such as coding, logical reasoning, following detailed and specific instructions, and collaborating on creative projects, Google said.

Users can access other Google apps and services from within the Gemini app through the use of extensions launched this year. The services provided by these extensions include access to real-time flight and hotel booking information, location-based information from Google Maps, and summaries of content from Google Docs or Gmail.

The Arabic version of Gemini, then called Bard, was launched in July last year. Google described Bard as an “AI experiment,” not a chatbot, and Jarrar said it would allow the company to explore a “new paradigm in computing.”

He told Arab News at the time: “We’re learning together how large language models can be helpful, and how to minimize poor experiences.”

Now, the Arabic capabilities have been added to the Gemini mobile app and Gemini Advanced. The AI is able to understand questions in more than 16 Arabic dialects and provide responses in modern, standard Arabic.

Google announced several new developments in its AI projects during its developer conference Google I/O 2024 this month. Arabic support for these new features is expected to be added soon.

“As we’re seeing more interest from the region, we’re committed to bringing more features in Arabic later this year,” Jarrar added.


Saudi tech startup in ‘augmented reality’ deal with Google

Updated 30 May 2024
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Saudi tech startup in ‘augmented reality’ deal with Google

  • Magic Leap working on ‘immersive experiences that blend the physical and digital worlds’

JEDDAH: A Saudi-owned tech startup has gone into partnership with Google, prompting speculation that the aim is to launch a new augmented reality device to rival those by Meta and Apple.

The startup, Magic Leap, is based in Florida and has expertise in optics and device manufacturing. It is working with Google on “building immersive experiences that blend the physical and digital worlds,” it said.

“We’ve shipped a couple of different versions of augmented reality devices so far, so we’re out there delivering things, and Google has a long history of platforms thinking,” Magic Leap’s chief technology officer Julie Larson-Green said. “So we’re thinking, putting our expertise and their expertise together, there’s lots of things we could end up doing.”

Google is an investor in Magic Leap, which is majority owned by the Public Investment Fund, Saudi Arabia’s sovereign wealth fund. The startup was an early innovator in augmented reality, but struggled to find a consumer niche and more recently started exploring arrangements to licence its technology or produce components for others.

If Google were to jump back into making an augmented reality device, it would be yet another dramatic twist in the company’s on-again, off-again relationship with the technology. It was also an early mover more than a decade ago, when it introduced its Google Glass smart glasses in 2012.

However, consumers recoiled at the product’s clunky design and privacy concerns, and Google retreated from the consumer market in 2015 and later abandoned the enterprise market as well.