Saudi mother-of-six finds sweet success with her ‘kingdom of bees’

Since launching her beekeeping career four years ago, Norah Shawi Al-Shimmari has found sweet success and been dubbed the ‘Beekeeper of the North.’ (Supplied)
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Updated 25 December 2021
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Saudi mother-of-six finds sweet success with her ‘kingdom of bees’

  • Honey, hard work help Saudi beekeeper taste sweet success

JEDDAH: Beekeeping as a hobby or business is not for the faint-hearted, as a mother-of-six from Hail in northern Saudi Arabia is proving in what has traditionally been a male-dominated industry.

Since launching her beekeeping career four years ago, 38-year-old Norah Shawi Al-Shimmari has found sweet success and been dubbed the “Beekeeper of the North.”
As the only female beekeeper in the Hail region, she is winning praise from fellow beekeepers and visitors, and has been honored by Abdul Rahman Al-Fadhli, minister of environment, water and agriculture.
Al-Shimmari, who describes herself as a hard-working self-learner, said: “I disagree with those who say that beekeeping is a man’s profession. A strong female can accomplish anything and can excel at any career.”
Al-Shimmari told Arab News that she decided to educate herself about the secrets of the beekeeping business, so bought a beehive and “began exploring the kingdom of bees from A to Z.”
She enjoys being “fully immersed in nature, dealing with bees, plants and fresh honey.”

I disagree with those who say that beekeeping is a man’s profession. A strong female can accomplish anything and can excel at any career.

Norah Shawi Al-Shimmari

Al-Shimmari said that she learnt by observing. “How can one queen lead thousands of workers in a bee colony? I started to explore more and learnt from my colleagues, professional beekeepers who have been in the business for years.”
She said: “Gaining skill and excelling in beekeeping is far from easy. It requires on-site experience, and you need to have a good source that will answer all your questions. I received support from all the beekeepers I sought out. They were keen to teach me from scratch, and explained how to overcome obstacles and solve problems step by step.”

HIGHLIGHTS

• As the only female beekeeper in the Hail region, 38-year-old Norah Shawi Al-Shimmari is winning praise from fellow beekeepers and visitors, and has been honored by Abdul Rahman Al-Fadhli, minister of environment, water and agriculture.

• Al-Shimmari was the only woman among 33 beekeepers who took part in the 2021 Hail Honey Festival in early November. The festival helps apiarists market their products and increase investment opportunities, and also delivers a substantial financial return for local beekeepers and producers.

Advice from online platforms also helped Al-Shimmari to improve her beekeeping skills, with demonstrations on how to provide the best environment for bees.
Starting out with one beehive as a hobby, she gradually increased to 50 beehives, and began providing her family and relatives with honey from her farm.
“Once the production started to rise, my family encouraged me to transform my hobby into a business. They saw the array of honey types I produced and how hard-working I am. So I created my honey brand named after my late father Shawi.”
Al-Shimmari produces 11 honey products and pollen, with eight types of honey from different flowers.
A female beekeeper in Saudi Arabia is a rarity, one of the factors that helped Al-Shimmari find business success in the area where she lives on the outskirts of the city of Hail. Her village of Al-Khita is known for its fertile farmland, but beekeepers in general are scarce.
Al-Shimmari moves her beehives around different locations so bees have access to athel, sidr and talh flowers, known for their attractive color and plentiful nectar.
“Beehives are heavy, and it needs two people, but I manage to relocate them during different seasons to collect nectar from special plants and flowers. That means I can get a variety of honey types,” she said.
Her working day starts at dawn when bees begin leaving their hive and searching for nectar.
“I also have my farm, where I keep all my hives and where many types of flowers are planted for bees to get nectar, including citrus trees, clover, roses, climbing plants and grape vines. Bees also get nectar from neighbors’ fruit trees.”
Meanwhile, the “Beekeeper of the North” dreams of expanding her business with hundreds of hives, and adds that she still draws inspiration from the Kingdom’s first female apiarist, Hanaa Al-Alamai, from Rijal Alma in the southern Asir region.
Al-Shimmari was the only woman among 33 beekeepers who took part in the 2021 Hail Honey Festival in early November. The festival helps apiarists market their products and increase investment opportunities, and also delivers a substantial financial return for local beekeepers and producers.
“I am so happy because of all the support that I have received during the festival from my fellow beekeepers, visitors and officials. My talent can be seen and recognized by everyone, so I hope to meet their expectations and more,” she said.


Saudi Arabia’s envoy opens ‘Al-Mangour: Loved and Beloved’ exhibition in US

Princess Reema bint Bandar, Saudi Arabia’s US ambassador, opened the exhibition “Al-Mangour: Loved and Beloved” in Washington.
Updated 6 sec ago
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Saudi Arabia’s envoy opens ‘Al-Mangour: Loved and Beloved’ exhibition in US

  • The work by Saudi Arabia artist Ahmad Angawi was presented by the Saudi Embassy and the International Finance Corporation
  • Al-Mangour is a traditional Hijazi craft that consists of wooden latticework forming a mesh-like screen

RIYADH: Princess Reema bint Bandar, Saudi Arabia’s US ambassador, opened the exhibition “Al-Mangour: Loved and Beloved” in Washington on Wednesday.

The work by Saudi Arabia artist Ahmad Angawi was presented by the Saudi Embassy and the International Finance Corporation.

The exhibition, held at the IFC’s headquarters, showcases the beauty of Al-Mangour, the traditional Hijazi craft that consists of wooden latticework forming a mesh-like screen.

The craft reflects the spiritual relationship between humans through a story of two halves that form one unit — the “loved and beloved.”

The exhibition included musical performances and traditional cuisine.

In her speech, Princess Reema stressed the importance of traditional arts in strengthening cultural identity and solidifying national heritage, and building bridges with other nations.

She lauded Angawi for preserving and developing the traditions of the Hijaz region.

Among those in attendance were the IFC’s Director Makhtar Diop, officials, diplomats and artists.


Saudi ambassador presents credentials to emperor of Japan

Updated 3 min 14 sec ago
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Saudi ambassador presents credentials to emperor of Japan

RIYADH: Saudi Arabia’s ambassador to Japan, Ghazi Faisal Binzagr, on Thursday presented his diplomatic credentials to Emperor Naruhito during a reception at the Imperial Palace in Tokyo.

The envoy, who took up his post in January, conveyed to the emperor the greetings and appreciation of King Salman and Crown Prince Mohammed bin Salman, and their best wishes to the government of Japan and its people for their continued progress and prosperity, the Kingdom’s foreign ministry said.


MDLBEAST building a creative tribe through music, says chief creative officer

Updated 11 min 53 sec ago
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MDLBEAST building a creative tribe through music, says chief creative officer

  • Ahmad AlAmmary talks about MDLBEAST vision, his own musical background for 6th season of ‘The Mayman Show’

Riyadh: MDLBEAST is building a tribe for the region’s music lovers through its initiatives such as the Soundstorm festival, the platform’s Chief Creative Officer Ahmad AlAmmary, also known as DJ Baloo, said. The Saudi veteran DJ and producer with over 20 years of experience under his belt sat down with Arab News’ “The Mayman Show” for the launch of its sixth season, talking about MDLBEAST’s ambitions and his own background.

His role taps into his ability to find solutions on many levels, he shared.

 

 

“It’s been my role since the onset of this whole project. My background sits between design thinking, brand development, and brand strategy, and music,” the COO said, adding that the role feels like a perfect fit for him.

“Creatively, you know, every day is its own day. There’s no system for creativity. Its context is whatever comes your way, whatever problem you’re solving — that’s where your creativity sits,” he said.

AlAmmary said it was MDLBEAST’s goal to become involved in all facets of the creative music industry since its launch in 2019.

 

 

“From the onset, the big splash was Soundstorm, but we had every intention of launching our record labels, our music conferences, and XP Music Future,” he said.

The platform launched around the start of the COVID-19 pandemic, which provided an opportunity for it to focus on entertaining.

“So, whether or not you (could) go to an event, we were still around there to … provide the music and to provide the entertainment,” AlAmmary said.

After pandemic restrictions eased, it allowed him and the team to stay on the path they paved. MDLBEAST started with flagship live events and some record labels.

 

 

“We had … launched MDLBEAST Records, Qabo, Wattar, Maestro-Lab and, most recently, Mahoul Records. Each of these labels, for example, serves … a niche. Above and beyond, our conference is a really unique experience that gathers people from around the region. We have a day and night experience. During the day, it’s all about learning and networking, connecting, and collaborating. And at night, that turns into a regional music showcase,” AlAmmary said.

MDLBEAST highlights up-and-coming brands that are leading the underground scene of Saudi music across a variety of genres, the COO said.

“It’s just been, you know, a lot of fun … but also a lot of … work. We’re turning around projects left and right,” he said, adding that the platform is now “diving into venues” with the launch of Beast House, for example, “Riyadh’s first music and creative members club,” according to the MDLBEAST website.

 

 

“We developed these smaller pop-up events, with more intimate settings,” AlAmmary said, explaining that the events take place in spaces that have been abandoned, giving MDLBEAST space to flex its creative muscles.

“We can take over and create an experience that is very unique,” he said. “We saw that with Tahlia in Jeddah and Irqah in Riyadh, the abandoned hospital … We’re looking at all of these different spaces and projects as … fun experiences that we can create for our people and platforms for musicians to shine.”

Speaking about his own background, AlAmmary says he owes his creative attributes to his very musical family.

 

 

“My eldest brother, Khalid, actually, he was kind of like the cultural center of our family. Everything from film to music, design, art, you know, we always had a deep interest in the arts because of his influence. Especially with me and house music — that’s where I learned it. I learned it from Khalid,” he said.

The DJ and producer developed an interest in music at an early age.

“By the time I was 17, I already had a collection of music,” he said. “Years later, you know, I started to get things like a residency in Bahrain … I would just travel to Beirut and the gigs would appear.”

 


3rd European Film Festival set to launch in Saudi

Updated 18 min 44 sec ago
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3rd European Film Festival set to launch in Saudi

  • VOX Cinemas will host 21 European films over the one-week event
  • The line-up features movies that have won awards including Oscars and the Palme d’Or, the highest prize awarded at the Cannes Film Festival

RIYADH: The third European Film Festival begins next week, taking place in both Riyadh and Jeddah for the first time.
The event, which will run from May 29 to June 6, is being launched by the European Union Delegation to the Kingdom in conjunction with the embassies of EU member states and Arabia Pictures.
It will be hosted at VOX Cinemas Century Corner in Riyadh and the newly opened VOX Cinemas Jeddah Park in Jeddah.
This year the festival is bigger than ever, with 21 European films from countries including Austria, Belgium, Bulgaria, Cyprus, Czech Republic, Denmark, Estonia, Finland, France, Germany, Greece, Ireland, Italy, Lithuania, Netherlands, Poland, Portugal, Slovakia, Slovenia, Spain and Sweden.
The line-up features movies that have won awards including Oscars and the Palme d’Or, the highest prize awarded at the Cannes Film Festival.
EU Ambassador to Saudi Arabia Christophe Farnaud said: “I am glad that the European Film Festival has become a landmark event on the Kingdom’s cultural calendar. The festival has been expanding year by year and this time around we are not only showcasing more movies, but also bringing the festival to Jeddah. I hope that this will allow even more Saudi film enthusiasts to attend the festival’s many film screenings and side events.”
Ahmed Teama, CEO of Arabia Pictures, expressed his pleasure at extending the collaboration with the EU Delegation to Saudi Arabia for a third consecutive year.
He lauded the festival as one of the most significant cinematic events in the Kingdom, highlighting its unique appeal to a devoted audience of international cinema enthusiasts.
Aimed at facilitating cultural exchange and promoting European cinema, the festival will also foster contacts between European and Saudi filmmakers.
Among the guests will be Oscar-winning Austrian film director Stefan Ruzowitzky, who will give a special masterclass.
Also attending will be director Kyriakos Tofaridis and screenwriter/director Mijke de Jong as well as Robert Higgins and Patrick McGivney, from Cyprus, the Netherlands and Ireland respectively, who will meet the audiences and run an open conversation with filmmakers and film enthusiasts.
All side-events are free of charge and will take place at VOX Cinemas Century Corner in Riyadh.
Cinema enthusiast Meshal Al-Mutairi told Arab News: “I have seen movies during previous EU film fests and like their movie selection.”
For more information about the festival program or to buy tickets, visit https://arabiapictures.sa/EuroFest or https://ksa.voxcinemas.com


Saudi foreign minister holds talks with Austrian, Ethiopian counterparts

Updated 18 min 25 sec ago
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Saudi foreign minister holds talks with Austrian, Ethiopian counterparts

RIYADH: Saudi Arabia’s Foreign Minister Prince Faisal bin Farhan on Thursday received his Austrian counterpart Alexander Schallenberg in Riyadh, the Kingdom’s foreign ministry said.

At the beginning of the meeting, Prince Faisal welcomed Schallenberg and his accompanying delegation, wishing them a pleasant stay.

The two sides reviewed ties between the Kingdom and Austria, and ways to support and enhance relations, in addition to exchanging views on regional and international issues.

Prince Faisal also received the Ethiopian Foreign Minister Taye Atske Selassie for talks on developing bilateral ties and joint cooperation, the foreign ministry said.