Who’s Who: Metab Abdul Aziz Al-Ajmah, director of brand strategy at Mobily

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Updated 13 June 2021
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Who’s Who: Metab Abdul Aziz Al-Ajmah, director of brand strategy at Mobily

Metab Abdul Aziz Al-Ajmah is the director of brand strategy at Mobily, one of the biggest telecommunications services in Saudi Arabia.

Al-Ajmah has been overseeing brand strategy development, brand management and brand touchpoints including packaging.

Prior to that, Al-Ajmah worked with Thiqah Business Solutions as senior product manager from 2018 to 2020.

In 2017, he joined the National Housing Co. where he first worked as a B2C brand manager and developed and executed marketing and communication plans. He was promoted in 2018 to the position of brand and communications manager where he stayed until December 2018.

Before that, Al-Ajmah worked with Nadec in Saudi Arabia in 2012. He started as assistant brand manager, first for juices, then in the same position in the dairy category of the company.

In 2014, he took the position of brand manager in Nadec where he stayed until 2017.

Al-Ajmah received his bachelor’s degree in marketing from King Fahd University of Petroleum and Minerals in Dhahran in 2012.

In 2019, he received his MBA from King Saud University, Riyadh. In 2020 he received the Driving Strategic Innovation (DSI) from IMD in Switzerland.

Also in 2019, Al-Ajmah attended the Leadership Development Program (LDP) at the Center for Creative Leadership in Belgium.


Saudi Arabia leads condemnations of attack on UNRWA headquarters in occupied Jerusalem

Updated 15 sec ago
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Saudi Arabia leads condemnations of attack on UNRWA headquarters in occupied Jerusalem

RIYADH: Saudi Arabia on Thursday condemned the Israeli settlers’ attack on the United Nations Relief and Works Agency for Palestine Refugees (UNRWA) headquarters in occupied Jerusalem.

The Kingdom said it holds the “Israeli occupation” responsible for the recurring crimes against innocent civilians and aid workers, according to a statement issued by the Saudi foreign ministry.

It urged the international community to take serious action in halting Israel’s human rights violations. “The occupation must be held accountable for its ongoing crimes that violate international law,” the statement read.

 

 

UNRWA chief Philippe Lazzarini earlier said a group of Israeli protesters attacked the agency’s headquarters in occupied East Jerusalem after calls for protests against UNRWA by an Israeli municipal official.

Jordan condemned the attack as “blatant defiance of international law, which aims to protect United Nations facilities.”

It called on the international community to enforce the implementation of the international humanitarian law “immediately and effectively” and oblige Israel to comply to prevent attacks on relief workers who “play a major humanitarian role in providing aid and services to Palestinians in the occupied Palestinian territories.”


KSrelief providing ongoing medical care in Yemen

Updated 09 May 2024
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KSrelief providing ongoing medical care in Yemen

RIYADH: Saudi Arabia’s aid agency KSrelief is providing ongoing cardiac surgery and catheterization for children and adults at Prince Mohammed bin Salman Hospital in Yemen’s Aden governorate.

The project runs until May 15, with 23 medical specialists participating in cooperation with the Saudi Development and Reconstruction Program for Yemen, the Saudi Press Agency reported on Thursday.

The medical team has already performed 35 cardiac catheterizations and eight open-heart surgeries, all of which were successful.

Meanwhile, KSrelief has completed another medical project which included 226 procedures for people with burns, deformities, and sports injuries.

This initiative took place from April 27 to May 5, 2024, in Yemen’s Aden governorate.

In addition, there were 1,026 individuals treated at the dermatology clinic, 2,317 at the family medicine clinic, and 587 at the dentistry clinic.

Training was also provided for 78 staffers in sports rehabilitation.


KSrelief to restore homes damaged in Aleppo earthquake

Updated 09 May 2024
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KSrelief to restore homes damaged in Aleppo earthquake

RIYADH: The Kingdom’s aid agency KSrelief signed a pact on Wednesday to restore the homes of families affected by the earthquake in Aleppo, Syria.

In collaboration with a civil society institution in Syria, this project aims to restore 743 homes to benefit over 4,500 people, the Saudi Press Agency reported.

Renovations will include the provision of new water tanks and ventilation systems.

KSrelief’s Assistant Supervisor-General for Operations and Programs Ahmed bin Ali Al-Baiz signed the pact at the center’s headquarters in Riyadh.


Saudi Armed Forces participate in military exercise in Turkiye

Updated 09 May 2024
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Saudi Armed Forces participate in military exercise in Turkiye

  • The field exercise phase of EFES 2024, which begins on Friday and continues until May 30, follows a command center phase that began on April 25 and ended on Wednesday

RIYADH: The Saudi Arabian Armed Forces are taking part in a multinational military exercise in the Turkish city of Izmir, the Kingdom’s Defense Ministry said on Wednesday.

Upon arrival in Turkiye ahead of the field-exercise phase of EFES 2024, the Saudi units were greeted by the military attache at the Saudi embassy in Ankara, Commodore Adel Al-Kalthami, the director of the exercise from the Kingdom, Brig. Gen. Nasser Al-Suhaimi, and officers from branches of the Armed Forces.

The exercise involves two main phases, the first of which was a command-center exercise at the Multinational War Center in Istanbul and the Joint Command Training Center in Izmir, which began on April 25 and concluded on Wednesday. The second phase, involving live-firing field exercises at Izmir’s Doganbey Firing and Exercise Area, begins on Friday and continues until May 30.

The head of the Saudi Armed Forces Education and Training Authority, Maj. Gen. Adel Al-Balawi, said participation of the nation’s forces in the exercise reflects the care and support of the Saudi leadership for the development of their capabilities and the enhancement their organizational, training and armaments skills.

The exercise provides an opportunity for forces from participating nations to exchange skills, train together in the planning and coordination of joint operations in various environments, raise their combat efficiency, and enhance military cooperation, he added.

During the exercise the Saudi units and their counterparts from other countries will carry out many field maneuvers on land and sea, including sea-landing operations, search and rescue missions, and responses to threats posed by drones, using light arms loaded with live ammunition and other weaponry, Al-Balawi said.


Saudi king, crown prince offer condolences to Brazilian president over flood victims

Updated 09 May 2024
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Saudi king, crown prince offer condolences to Brazilian president over flood victims

RIYADH: Saudi Arabia’s King Salman sent a message of condolences and sympathy to Brazilain President Luiz Inacio Lula da Silva, following the floods that swept the state of Rio Grande do Sul that killed and injured several people and left a number missing, the Saudi Press Agency reported on Wednesday.
“We learned of the news of the floods that swept through the state of Rio Grande do Sul, south of the Federal Republic of Brazil, and the resulting deaths, injuries, and missing persons,” the king said.
He added: “We share Your Excellency’s pain of this tragedy, and we send to you, to the families of the deceased, and to your friendly people, our warmest condolences and sincere sympathy, wishing that the missing will return safely and the injured a speedy recovery.”
Crown Prince Mohammed bin Salman also sent a similar cable to the Brazilian president.
Heavy rains and flooding in the southern state of Rio Grande do Sul since last week also have left 128 people missing, authorities said. More than 230,000 have been displaced, and much of the region has been isolated by the floodwaters.
(With AP)