IMAX announces plans to produce films in Saudi Arabia

IMAX Richard Gelfond, chief executive officer of Imax Corp stated that it plans to help develop both narrative documentaries as well as international blockbuster co-productions within the Kingdom. (Getty images)
Updated 12 May 2018
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IMAX announces plans to produce films in Saudi Arabia

  • IMAX intends to build 20 to 30 IMAX theaters in Saudi Arabia in the coming years.
  • CEO Richard Gelfond stated that it plans to help develop both narrative documentaries as well as international blockbuster co-productions within the Kingdom.

CANNES: Saudi Arabia’s General Culture Authority and the IMAX Corporation announced Saturday morning at the Saudi pavilion at the 71st Cannes Film Festival their plans to develop IMAX-format films to be produced within Saudi Arabia. IMAX, which works both in film production and theaters, also told Arab News that it intends to build 20 to 30 IMAX theaters in Saudi Arabia in the coming years.
In an exclusive interview with Arab News, IMAX CEO Richard Gelfond stated that it plans to help develop both narrative documentaries as well as international blockbuster co-productions within the Kingdom, with the intention of developing the infrastructure of film in Saudi Arabia as well as to tell the country's story both to the Saudi people and the world.
“I think we’ll probably start with a documentary project, but one of the great things about IMAX is that it takes people where they could never go, whether it’s the bottom of the ocean, whether it’s outer space, that’s what IMAX does at its best. I think we’ll try to find a project involving Saudi Arabia where we can show people in Saudi Arabia educationally how beautiful their own country is and what they can learn about it, as well as export it to other IMAX theaters to share it with the rest of the world,” Gelfond said.
Ahmad Al-Maziad, CEO of the General Culture Authority, told Arab News that the intention is to have IMAX utilized across the board, from major features to documentaries to international productions filming within Saudi Arabia.
“IMAX is a brand, and it’s a brand of quality. It’s a testament to what we need and want to do at GCA. I think we want to go for something that’s higher-end quality. We want to tell our own stories. What better to use the best quality and the best screens to develop a script, which might look like a documentary, but at the end of the day it’s a story. You take a historical journey through the landscape of Saudi, telling an amazing story from a couple thousand years ago. With that you’re creating a scripted documentary that showcases both the storytelling as well as the landscape that we have in Saudi Arabia,” said Al-Maziad.
IMAX intends to hire as much Saudi talent as possible on its projects within Saudi, as its intention is to work with the General Culture Authority to develop the landscape from the bottom up. At the festival on Friday, the GCA announced plans to offer a rebate of at least 35 per cent for foreign productions filmed within the country and 50 per cent of all money spent hiring Saudi talent.
“I think we have to decide on the first project and see what the scope is, but the idea would be to use Saudi talent in large part. It’s not just about watching one movie or three movies, it’s how do you develop the industry. We’ve been in business for 50 years and we’ve done that in other places, most notably in China. We really felt a stake there in developing the film infrastructure in the country, and we feel a similar stake to doing the same thing Saudi,” said Gelfond.
IMAX opened its first IMAX screen through Vox Cinemas in Riyadh, beginning with the release of Marvel’s "Avengers: Infinity War," which has sold out every showing, according to Gelfond. The plan is to develop more theaters throughout Saudi Arabia both with Majid Al Futtaim’s Vox Cinemas as well as AMC Cinemas, which are also planning to open throughout Saudi Arabia.
“AMC is our largest partner in the world, and we’re in discussions what AMC about a number of locations throughout Saudi Arabia. I’m going there next week, Wednesday and Thursday, for other discussions. We just want to do the best entertainment possible, world class, at the best locations possible. That will develop over time,” said Gelfond.
Gelfond said it is not decided how many of the planned 20 to 30 theaters will be Vox, and how many will be AMC, as it is currently in discussions with both parties now.
“I think it’s a very exciting opportunity. IMAX in the Middle East, we have 22 theaters open today, and some are incredible like at the Mall of the Emirates, and some are in more developing places like Jordan, Egypt and Lebanon. People, when they think of IMAX, they think of it as the busiest city and the biggest corner, but the goal is to bring the best cinema experience not only to rich people in big cities, but to a variety of people throughout the country. We’ve done that in the region, and I look forward to doing things in Saudi Arabia.”


Prince Faisal bin Farhan speaks with Swiss foreign minister

Updated 32 sec ago
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Prince Faisal bin Farhan speaks with Swiss foreign minister

  • two ministers discussed developments of common interest and efforts made by both countries in those areas

RIYADH: Saudi Foreign Minister Prince Faisal bin Farhan spoke on the phone with his Swiss counterpart Ignazio Cassis on Thursday.

During the call, the two ministers discussed developments of common interest and efforts made by both countries in those areas, Saudi Press Agency reported.

Cassis was in the Kingdom last month to attend the Special Meeting of the World Economic Forum held in Riyadh on April 28 and 29, during which he met with Prince Faisal.

Prince Faisal and Cassis also met earlier in the year in February during UN meetings in Geneva.


Saudi FM discusses preparations for Expo 2030 with BIE chief

Saudi Foreign Minister Prince Faisal bin Farhan receives the Secretary-General of the BIE Dimitri Kerkentzes in Riyadh.
Updated 02 May 2024
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Saudi FM discusses preparations for Expo 2030 with BIE chief

  • During the meeting, the two officials discussed the Kingdom’s preparations to host Expo 2030 in Riyadh
  • “We underlined the importance of careful planning to deliver a transformational World Expo in 2030,” Kerkentzes said

RIYADH: Saudi Foreign Minister Prince Faisal bin Farhan received the Secretary-General of the Bureau International des Expositions Dimitri Kerkentzes in Riyadh on Thursday.

During the meeting, the two officials discussed the Kingdom’s preparations to host Expo 2030 in Riyadh and coordination to ensure that the exhibition would be “exceptional,” Saudi Press Agency reported.

Writing on social media platform X, Kerkentzes said: “We underlined the importance of careful planning to deliver a transformational World Expo in 2030.”

The BIE chief met with Crown Prince Mohammed bin Salman on Wednesday.

World Expo 2030 will be hosted in Riyadh after the Kingdom defeated challenges from South Korea and Italy to host the prestigious event in November 2023.


Female students take top prizes at university’s Engineering Hackathon

Updated 02 May 2024
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Female students take top prizes at university’s Engineering Hackathon

  • 88 teams from the Eastern Province took part in the event at Imam Abdulrahman bin Faisal University
  • Team Al-Farahidi took first place with its Aram project, which aims to help prevent sleepwalking

RIYADH: Teams of female students took the top three prizes at Engineering Hackathon 24, which concluded on Wednesday at Imam Abdulrahman bin Faisal University in Dammam.

A total of 88 teams of male and female students from the Eastern Province took part in the event, which began on April 27, the Saudi Press Agency reported.

Murad Al-Thubaiti, dean of the university’s College of Engineering, welcomed the high level of participation by students from universities across the province, and said 16 teams were chosen as finalists to present their projects, which covered a variety of specializations.

Team Al-Farahidi took first place with its Aram project, which aims to help prevent sleepwalking. The members were Nada Al-Dosari, Sarah Al-Nami, Manal Al-Tamimi and Nihal Al-Suhaibani.

Second spot went to Al-Khawarizmi, a team comprising Fatima Shuwaiheen, Fatima Al-Baik, Hawraa Al-Suwaiket, Walaa Al-Sulays and Amani Al-Saeedi, who designed a device that helps isolate cardiac signals from background noise.

Team Al-Battani was awarded third place for its system to help surgeons deal with stress. Its members were Hawraa Al-Wael, Dahhouk Al-Sabaa and Zainab Bou Moza.

Al-Thubaiti said activities such as the hackathon are an essential element for the development of students’ personalities and helping them prepare for the future.


Illegal workers in Riyadh region arrested after changing expiry dates on food products

Illegal workers at a farm in the Riyadh region were arrested after they were caught changing the expiry dates on products.
Updated 02 May 2024
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Illegal workers in Riyadh region arrested after changing expiry dates on food products

  • Seized products included 248,000 chicken stock cubes weighing 8 grams, 4,600 potato chip products, 2,900 soy sauces, and 1,500 pasta sauces
  • A laser device used to print new production dates was also seized

RIYADH: Illegal workers at a farm in Riyadh region’s Huraymila governorate were arrested after they were caught by the Saudi Ministry of Commerce changing the expiry dates on products, Saudi Press Agency reported on Thursday.

A 3.00 a.m. raid was carried out in cooperation with Riyadh region police and Huraymila governorate police after expired products that were seized in the possession of expatriates a few hours earlier were traced back to the farm.

Seized products included 248,000 chicken stock cubes weighing 8 grams, 4,600 potato chip products, 2,900 soy sauces, and 1,500 pasta sauces. The products were later destroyed. A laser device used to print new production dates was also seized.

The workers were referred to the competent authorities so that deterrent measures could be taken against them in accordance with the provisions of the anti-commercial fraud law.

The ministry said that violators of the anti-commercial fraud law could be imprisoned for up to three years, fined up to SR 1 million ($266,623), or receive both punishments. They could also be deported, the ministry added.


Saudi Arabia calls for unified Arab efforts to confront environmental challenges

Updated 02 May 2024
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Saudi Arabia calls for unified Arab efforts to confront environmental challenges

  • Minister Abdulrahman Al-Fadli spoke of biodiversity and the Arab region’s natural resources
  • Al-Fadli said that the region was capable of utilizing technology and innovation

RIYADH: Saudi Minister of Environment, Water and Agriculture Abdulrahman Al-Fadli has stressed the importance of regional action to combat environmental challenges facing the Middle East and North Africa region and the world, the Saudi Press Agency has reported.

Speaking during the 38th meeting of the Arab Organization for Agricultural Development in Riyadh, the minister spoke of biodiversity, the area’s natural resources and the range of agricultural environments, while stressing the challenges facing the region. He called for a united effort to reduce the impact on the region’s peoples.

Al-Fadli said that the Arab region was capable of utilizing technology and innovation, as well as seizing opportunities to invest in agriculture and improve practices to become more productive, efficient and sustainable in the use of water and natural resources.

He said enhancing trade, regional and international cooperation, and the benefits of international organizations were sources of optimism.

The minister said that the Arab region could take advantage of opportunities in technology, innovation and investment in agriculture by improving practices to make the utilization of water and natural resources more productive, efficient and sustainable.

Ibrahim Al Dukhairi, the director general of the organization, pledged his support for sustainability and agricultural development in the region, along with the development of the Arab landscape and food security.

He pointed out the significance of strategies to launch the necessary initiatives and partnerships to achieve the region’s goals.