A Finnish woman’s mission to show the world Saudi Arabia’s cultural heritage gems

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A stunning view of Haql shipwreck beach in Tabuk province. (Photo courtesy: Laura Alho)
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The 400-year-old Dhee Ain Marble Village in Al-Baha. (Photo courtesy: Laura Alho)
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Laura Alho aims to show the outside world what life in Saudi Arabia is really like and to showcase the beautiful places to visit in KSA.
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Al Namas Palace in Asir province.
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A tomb carved out of a sandstone outcrop in Madain Saleh, Madinah province.
Updated 22 April 2018
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A Finnish woman’s mission to show the world Saudi Arabia’s cultural heritage gems

  • Laura Alho's blog keeps people informed about the hidden gems of Saudi Arabia and the latest events and developments
  • "A great tour guide would always tell the truth to the tourists and not try to make up stories to cover up their mistakes," says Laura Alho

JEDDAH: As part of Saudi Arabia’s Vision 2030, tourist and heritage sites will be developed to encourage visitors from around the world. This is good news for Laura Alho, a travel writer and photographer who is said to be the first person to start promoting Saudi tourism to the outside world. 

Alho is a Finnish woman who came to Riyadh 10 years ago, exploring Saudi Arabia’s rich heritage ever since. She was attracted by the culture and history of the region.

She started her “Blue Abaya — Explore Arabia” blog in 2010 because she noticed a lack of channels informing people about things to do and where to travel in Saudi Arabia.

“I was just so positively surprised about all the amazing places I kept finding around Riyadh and also tired of hearing the negative comments about the country, that I decided the least I could do was to show people that it is not a bad place to live in.”

“The name Blue Abaya came from wanting to combine something from my country, Finland, in the blue color of our flag, with something from Saudi Arabia. Back then we didn’t have nearly as much going on in terms of events (concerts were non-existent) but I still I wanted to get the word out and help people to enjoy their time in Saudi Arabia as much as possible,” she said.

“Another aim for the blog was to show the outside world what life in Saudi Arabia is really like and to showcase the beautiful places to visit in KSA. What I kept seeing in the mainstream media was mostly negative, blown-out-of-proportion or false info about KSA. I think the country gets an unfair portrayal in the media and that motivated me to try to show the positive sides.”

She added: “I am proud to say I have changed thousands of people’s false perceptions about Saudi Arabia. I have received so many e-mails all these years from people wanting to visit the country after being inspired by my photography and reading my travel stories.”

 The website has gathered millions of views from all over the world and to this day the website and all the 11 different social media channels that Alho handles alone, keep people informed about the hidden gems of Saudi Arabia and the latest events and developments. 

Alho has two children, who have already traveled to 11 of the 13 provinces of Saudi Arabia despite their young age. She started blogging as a hobby but slowly travel writing became a full-time job and Alho has visited all of Saudi Arabia’s provinces now. “I’ve written guidebooks and travel guides about Saudi Arabia for eight years. My hard work has paid off and has had a huge impact on the expat community. Some places have become famous through my posts, like the Edge of the World in Riyadh, which is no longer an unknown place like it was 6 years ago,” she said.

Alho told Arab News that the most rewarding part about her journey in Saudi Arabia has been “all the awesome feedback I get from expatriates who told me how reading my articles made them decide to move to Saudi Arabia, or how my blog helped them make a more meaningful and fun time while they are living here. I’m also thrilled to hear from my Saudi followers who have rediscovered their country and have shared my posts on social media and visited some of the places they only knew existed by reading my site.”

With the new objective of opening up Saudi Arabia to more international tourists, Alho says more effort needs to be placed into developing the tour guide industry. “Currently one of the major challenges I’ve noticed throughout my travels in Saudi Arabia is the limited number of English-speaking tour guides specializing in accommodating to the tastes of international tourists.”

She added about the challenges she has faced with some tour guides in Saudi Arabia: “A great tour guide would always tell the truth to the tourists and not try to make up stories to cover up their mistakes. They should describe the places truthfully and not sugar-coat or give misleading information. Honesty is the best policy.”

Alho said that a lot of tourists understand that the country is still in the first stages of welcoming tourists, so not all facilities are there or function properly. A great tour guide also learns something about the guests’ home countries and culture in advance and shares interesting details about Saudi culture. “I think with the upcoming women driving, the tour guide industry will get a breath of fresh air with the work of dedicated and hardworking Saudi female tour guides coming to the field.” 

Alho said Farasan Islands is one of her most favorite places in Saudi Arabia. “I visited these islands for the first time in 2008. What I love most about this destination and what makes it so unique is the authentic ‘island-life’ feel of the place. The beaches, of course, are gorgeous and you can visit deserted islands and be the only people there.”

Farasan’s remarkable history goes back millions of years. It is theorized that people took this route out of Africa when the water levels were significantly lower than today. Another favorite is Al-Baha region, with its lakes, waterfalls, and mountains and also a rich history and the stunning Dhee Ayn “Marble Village.”

“Tabuk province has endless opportunities for exploring in the desert, there are fantastic landscapes equal to Wadi Rum of Jordan, mountainscapes like Jebel Lawz, canyons like Tayeb Esm, natural Springs of Moses by the Red Sea, Nabatean tombs, old railways and pilgrimage route sites, rock carvings and majestic valleys such as Wadi Deesah. Not to forget world-class diving locations and pristine islands along the Red Sea coast.”

Alho said she faces endless challenges touring sites, but it doesn’t stop her from trying to visit and telling her readers about her findings. “Finding reliable, up-to-date information is very difficult; it’s especially challenging to find out opening hours. In rural areas there is a lack of service-minded staff in service sector and it’s hard to find good quality furnished apartments and hotels, especially in the smaller cities.  However, I’ve witnessed great improvements in this field the past few years, there’s a positive change in all service providers throughout the Kingdom.

“Despite some challenges when traveling on my own in Saudi Arabia, it won’t stop me from going to new places. There is always a new beautiful location to be discovered and it makes it worth the while.

“The best experiences come when meeting the locals. They are very friendly and welcoming and always willing to help. I’ve found the most hospitable Saudis in the north, Al-Jouf, Hail, and Al-Qassim. They know how to take hospitality to another level.”


KSrelief provides 500 mobile homes for Syrian refugees in Jordan

Updated 44 min 42 sec ago
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KSrelief provides 500 mobile homes for Syrian refugees in Jordan

  • KSrelief’s sanitation project has provided 12.2 million liters of water for residents in Saada, Hajjah and Hodeidah

RIYADH: The Kingdom’s aid agency KSrelief has provided 500 new mobile homes for Syrian refugees in Zaatari camp in Jordan, the Saudi Press Agency reported on Friday.

The homes are for the most vulnerable families, including new arrivals and newlyweds.

Meanwhile, in Yemen, the aid agency’s sanitation project has provided over the past week 12.2 million liters of water for residents in Saada, Hajjah and Hodeidah.

Over 40,000 people in Yemen are benefitting from this initiative.

These projects are a part of the Kingdom’s humanitarian and aid efforts to assist people in need across the world.


Man arrested in Jazan for transporting 10 illegal migrants

Updated 17 May 2024
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Man arrested in Jazan for transporting 10 illegal migrants

  • Saudi border guard land patrols also foiled an attempt to smuggle 30 kg of hashish into Al-Raboah, Asir

RIYADH: Al-Afwaj security patrols in Al-Arida, Jazan, arrested a Saudi citizen for transporting in 10 Ethiopians, who illegally crossed the Kingdom’s border in his vehicle.
The 10 Ethiopians were referred to the relevant authorities and, subsequently, to the Public Prosecution.
Media spokesperson of the Ministry of Interior’s Al-Afwaj Regiment said that anyone found to be facilitating illegal entry to the Kingdom, including providing transportation and shelter, could face imprisonment for a maximum of 15 years, a fine of up to SR1 million ($260,000), as well as confiscation of vehicles and property.
Meanwhile, Saudi border guard land patrols in Al-Raboah, Asir, foiled an attempt to smuggle 30 kg of hashish.

Preliminary legal procedures have been completed, and the seized items were handed over to the relevant authority.
Elsewhere, Saudi Border Guard land patrols in Al-Aridah, Jazan, foiled an attempt to smuggle 140 kg of qat. Preliminary legal procedures have been completed, and the seized items were handed over to the relevant authorities.
Patrols of the General Administration of Mujahideen in the Eastern Province arrested a citizen for selling amphetamines.
Citizens and residents with information on drug smuggling or trafficking A few asked to  call 911 in Makkah, Riyadh and the Eastern Province, and 999 in the rest of the Kingdom. They can also contact the General Directorate of Narcotics Control at 995 or email: [email protected]. All reports are treated confidentially.

 


Saudi Red Sea Authority issues marina licenses

Updated 16 May 2024
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Saudi Red Sea Authority issues marina licenses

RIYADH: The Saudi Red Sea Authority has issued licenses for three tourist marinas: Al-Ahlam Marina in Jeddah and Jazan, and the Red Sea Marina in Jeddah.

The authority is issuing licenses to regulate marine tourism in an effort to achieve the goals of the Kingdom’s Vision 2030 in building the coastal tourism sector.
In regulating the operation of marinas, the authority can improve the quality of services provided to tourists and visitors, and preserve and sustain the marine environment.
Regular field visits are carried out by the authority to tourist marinas in Jeddah, Jazan, Al-Lith and Yanbu, to provide technical and consultative support.
Marina operators must ensure compliance with international standards to receive a license from the authority.
Saudi Red Sea Authority began its journey toward building and regulating the coastal tourism sector in 2021, with the objective of enhancing integration among relevant entities by issuing licenses and permits, and formulating essential policies and strategies, assessing infrastructure requirements, preserving the marine environment, attracting investments, and fostering navigational and marine tourism activities.

 

 

 


How a Saudi healthcare startup is using AI to transform the diagnosis of chronic diseases

Updated 17 May 2024
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How a Saudi healthcare startup is using AI to transform the diagnosis of chronic diseases

  • The work of SDM highlights the impact AI can have on the accessibility and increased accuracy of diagnostics 
  • The firm has already served more than 30,000 patients over the last two years at clinics across Saudi Arabia 

RIYADH: Healthcare startup SDM is using artificial intelligence to make healthcare efficient, accessible and potentially life-saving by detecting the stages of chronic diseases such as diabetes through retinal imaging analysis of the eye.

“When you hear the phrase ‘your eye is a window to your body,’ it’s actually the retina that is the window to any systemic diseases,” Dr. Selwa Al-Hazzaa, CEO and founder of SDM, told Arab News.

Since launching in 2018, SDM has worked on filling the gaps in the health sector as a developer of digital technology solutions to promote well-being and accessibility in remote communities across the Kingdom and beyond.

Dr. Selwa Al-Hazzaa, CEO and founder of SDM. (Supplied)

Al-Hazzaa, along with her co-founder and managing director, Naif Al-Obaidallah, have had a longstanding passion for making healthcare accessible and low-cost, with the belief that “everyone should have access to healthcare.”

Al-Obaidallah told Arab News: “Everyone should have a right to see a doctor or get treated.”

A trailblazer in the field of AI medicine, SDM combines AI technology with Al-Hazzaa’s 40 years of experience, partnering with nonprofits to carry out a comprehensive mass detection of chronic diseases through the retina.

“I had a dream that I wanted patients to be examined and get good quality care without actually coming to Selwa Al-Hazzaa in a specialized hospital,” she said. “I kept asking myself: Why can’t I take my experience, put it in a package, and give it to the community?

“By the time many patients come to me, it’s already too late and they’re blind. There had to be a way that I could reach the community. And this was when SDM was born.”

 

 

The result was an accessible and automated healthcare service that does not require physicians to be on site, thereby reaching tens of thousands of people across the Kingdom.

The World Health Organization estimates there are 7 million diabetics in Saudi Arabia. Within the region, eye disease is the main cause of blindness and 10-12 percent of the population in Saudi Arabia with diabetic eye disease go blind if the condition is not treated.

Only an estimated 24 percent of patients have been screened for diabetic eye disease in Saudi Arabia, while 76 percent remain unexamined.

The work SDM is doing highlights the impact AI can have on healthcare and the mass outreach of health diagnostics at reduced cost and increased accuracy. SDM has already served more than 30,000 patients in more than 13 centers around the Kingdom over the last two years.

“Our focuses are specifically on rural areas, places that don’t have access to highly specialized doctors,” said Al-Obaidallah. “In a given day, sometimes we’ve seen over 150 patients. And that’s all using AI and deep learning. It’s a very trusted way of diagnosing.”

Unlike traditional healthcare methods, SDM has developed technology to make detection automated, instant and seamless with results reaching the patient in a matter of minutes, clearing obstacles to treatment. (Supplied)

SDM has benefited from the support of “success partners” at NEOM, the Ministry of Communication and Information Technology, the King Abdullah University of Science and Technology, Saudi Telecom, Al-Faisal University and business incubator “The Garage.”

In order to grasp the revolutionary impact of what SDM is doing, it is necessary to understand how disease detection is traditionally conducted.

At the Kingdom’s diabetic centers, patients are typically seen by pathologists, endocrinologists, cardiologists and podiatrists. However, patients do not usually see ophthalmologists, who are technically surgeons and found in hospitals.

As a result, eye disease screening is often overlooked, potentially leading to complications down the line.

“The patient traditionally would only be sent to take the photo of the retina if they complained. But the symptoms only come in diabetes in the late stages,” said Al-Hazzaa.

“They would save the photos until the ophthalmologist came to visit, which would be maybe once a month or twice a month, depending on the collaboration with the ophthalmology clinics.”

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Unlike traditional healthcare methods, SDM has developed technology to make detection automated, instant and seamless with results reaching the patient in a matter of minutes, clearing obstacles to treatment.

When a patient comes into an SDM clinic, a trained technician photographs the back of their eye using a specialized instrument called a fundus camera. The image is then sent via a secure cloud for AI diagnostics.

“Within minutes, the report comes out either in English, which is then integrated for the doctor, and in Arabic, where the patient is actually given the PDF report in his or her hand,” said Al-Hazzaa.

“It is totally run by technicians, photographers, nurses, even primary care physicians — all these healthcare personnel, who have no experience whatsoever with eye diseases.”

Al-Hazzaa underlined the ease this technology provides for patients, healthcare providers who are taking the photos and the endocrinologists who see the patients following the examination.

The technology outperforms even the most experienced physicians in detecting problems, according to the SDM. (Supplied)

In terms of accuracy, Al-Hazzaa said the technology outperforms even the most experienced physicians in detecting problems.

“I can tell you the algorithmic solution is now much more sensitive than me,” she said. “The best I could do was 93 percent. The AI solution has actually reached over 95 percent.

“The unique thing is, not only are you using automation, which is convenient for the patient, convenient for the healthcare provider, but you’re also introducing automation at a sensitivity that is much greater than your board-certified retinologist, not just ophthalmologist.”

Like workers across many sectors, the uptake of AI tools among physicians has been slow to catch on, as many fear that mass adoption could ultimately cost jobs.

“They thought: ‘Here’s a machine that’s much more accurate than us, that’s faster than us, and it’s going to take our place.’ They were very reluctant,” said Al-Hazzaa.

“After one year of being in the diabetic center, the ophthalmologist actually came back to me and said: ‘Dr. Selwa, thank you. You improved our surgical skills because you have taken all the routine repetitive exams that we are no longer interested in’.”

Diabetic eye disease is not the only condition SDM is able to detect through the AI analysis of retinal imaging.

“With the picture of the retina, which is the back of the eye, you can detect at least 20 diseases,” said Al-Obaidallah.

Naif Al-Obaidallah, co-founder and managing director of SDM. (Supplied)

“We’re working on a lot of other diseases, whether it is glaucoma, hypertension, Alzheimer’s, which can be diagnosed and detected with a picture of your eye. It’s mind-boggling to see how the eyes can basically tell you everything about your body. And it’s done in a very basic way. There is no surgery needed.”

As part of its mission to make healthcare more accessible, SDM is working with a mobile diagnostics center in Madinah to reach patients in rural areas.

After some initial delay in securing regulatory approval, SDM’s innovative technology has since rapidly advanced.

“Artificial intelligence as a whole, maybe in some industries, it’s there and it’s in use,” said Al-Obaidallah. “But in healthcare, it’s still fairly new. So, when we work on something, we’re basically paving the way.

“We worked with the Council of Health Insurance on coding, the use of artificial intelligence in healthcare, specifically, in our exam, in our product.

“We were basically the first company to work with the CHI on the new Saudi billing system, to introduce artificial intelligence as a billing code for hospitals and insurance companies to use.”

However, all of SDM’s services are provided free of charge in partnership with nonprofits.

“Everything is free. No one pays anything,” said Al-Obaidallah. “Our goal is for patients to have the right to diagnosis of chronic diseases.”

As part of its mission to make healthcare more accessible, SDM is working with a mobile diagnostics center in Madinah to reach patients in rural areas. (Supplied)

Beyond diagnostics, SDM also recently announced new software utilizing generative AI. “It’s basically a large language model, an LLM, which is a very hot topic,” said Al-Obaidallah.

“Recently, everyone’s been talking about generative AI. So, we’ve worked on a generative AI model that is more of a chatbot that you ask any question related to diabetes. And it would basically give you an answer.

“We’ve been feeding it with journals, publications, specifically, chosen by experts in the field to make sure that this gives you clear and straight answers.”

Looking five years into the future, Al-Hazzaa hopes to move from predictive AI to generative AI using LLMs.

“I know with confidence that SDM will not only be treating diabetic diseases, but we will be going into other chronic diseases such as predicting hypertension, stroke and Alzheimer’s,” she said.

“We will also be looking into other chronic ophthalmology diseases such as glaucoma, such as age-related macular degeneration.”


 


Innovators challenged to improve pilgrim experience for people with mobility issues

Updated 16 May 2024
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Innovators challenged to improve pilgrim experience for people with mobility issues

  • During a week-long event, 250 people on 39 teams are working to develop innovative products and services to serve the mobility needs of pilgrims

MAKKAH: Innovators and entrepreneurs have been challenged to find ways to enhance the pilgrim experience in Makkah for people with mobility issues.

To help them develop solutions, provide support and encourage collaborations, the General Authority for the Affairs of the Grand Mosque and the Prophet’s Mosque, Umm Al-Qura University and investment business Wadi Makkah Co. organized a week-long event that began at the company’s headquarters on Sunday.

The specific goal is to improve pilgrim services through the development of innovative ways to help people who find it difficult to complete Hajj rituals such as Tawaf (walking around the Kaaba in the Grand Mosque seven times) and Sa’i (moving repeatedly between the Safa and Marwah hills at the mosque). The challenge includes four categories covering the use of manual wheelchairs, electric vehicles, golf carts and trailers, and a fifth, open section for creative mobility ideas.

Ali Al-Shaery, the CEO of Wadi Makkah, said he was proud of the company’s participation in this collaborative effort, and highlighted the significant role it can play in improving pilgrims’ mobility.

“We are contributing to realizing the Vision of our beloved kingdom, enriching the experience of pilgrims, and increasing the number of pilgrims and Umrah performers by 2030,” he said.

“Through this challenge, we aim to provide participants with a knowledge boost, cultural enrichment and empowerment through specialized workshops and expert mentors.”

The general authority is giving participants a sense of the nature of pilgrim-mobility issues, he added, while mentors from Wadi Makkah are providing technical, innovative and entrepreneurial knowledge.

A panel of judges from various sectors related to Hajj and Umrah will select the most promising solutions proposed during the event, Al-Shaery said.

Ammar Attar, a faculty member at Umm Al-Qura University and coordinator of the mobility vehicles category of the challenge, said it was important to engage the academic community in efforts to tackle real-world issues.

“We aim to activate the role of faculty members, students and researchers in designing creative and innovative solutions that enrich the Tawaf and Sa’i experience,” he said.

He added that 250 people on 39 teams are working with the best tools to develop innovative products and services that can best serve the needs of pilgrims.

Ahmed Morsi, an entrepreneurship projects engineer with Wadi Makkah, said participants in the challenge have been provided with the tools they need to help come up with ideas that can significantly improve the pilgrim experience through the use of manual and electric wheelchairs, golf carts and trailers.

“Mentors have been provided to offer guidance and advice during the challenge period in developing ideas, designing products and building the first model, with the aim of assisting innovators, entrepreneurs and the Makkah community in creating a conducive environment and providing all essentials for achieving success stories that enhance the experience of pilgrims and Umrah performers,” Morsi added.

Prizes of SR10,000 ($2,666) will be awarded to the best projects chosen by judges in each of the five categories.