Cambridge Health Group reveals new brand identity, Reinforces commitment to patient-centric care across GCC

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Updated 30 October 2025
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Cambridge Health Group reveals new brand identity, Reinforces commitment to patient-centric care across GCC

Cambridge Health Group has unveiled its new brand identity at the Global Health Exhibition in Riyadh, marking a major milestone in the transformation of healthcare delivery across the region.

The group is the GCC’s leading provider of post-acute care, specifically inpatient and outpatient rehabilitation, long-term care, and home healthcare services.

Its new brand builds upon a long-standing reputation for clinical excellence, compassion, and innovation, while reflecting a forward-looking vision to become the region’s largest and most-trusted post-acute care provider. 

The brand reinforces the group’s mission to deliver exceptional care through empowered teams, patient-first values, and regional scale. 

The unveiling of the new identity marks the foundation for the group’s next phase of growth, following a period of continued momentum, with capacity expansion, licensing and integration, as highlighted in its majority-owner, Amanat Holdings’ H1 2025 financial results. 

The refreshed brand also underscores the group’s dedication to improving the quality of life for patients through innovation, partnership, and people-focused care, positioning the group for its next phase of regional growth and impact.

During the Global Health Exhibition, Cambridge Health Group chairman, Dr. Ali Aldhaheri, along with fellow board members, met several distinguished guests.

Among them were Fahad Abdulrahman Aljalajel, the minister of health for Saudi Arabia; Prof. Dr. Khaled Abdel-Ghaffor, deputy prime minister of health and population for Egypt; and Dr. Shamsheer Vayalil, chairman of Amanat Holdings PJSC.

Dr. Ali Aldhaheri said: “The unveiling of our new brand marks a defining moment for Cambridge Health Group as we continue to grow and strengthen our presence across the GCC. Our new identity reflects our position as a trusted regional leader in post-acute and rehabilitative care, and our focus on a future defined by innovation, excellence, and patient-centric healthcare.

“Our vision, ‘To be the region’s largest and most-trusted post-acute care provider, delivering exceptional care’, encapsulates our belief that our greatest strength lies in our people, our patients, our teams and our partners, who inspire us every day to deliver exceptional care and better outcomes.”

Wael Abdallah, Group CEO of Cambridge Health Group, said: “The evolution of the Cambridge Health Group brand represents a milestone in our journey to define post-acute care in the region. It embodies our commitment to providing compassionate, high-quality, and accessible care, while ensuring our teams have the resources and environment to deliver the best outcomes for our patients. With our strong presence across the UAE and Saudi Arabia, Cambridge Health Group is well-positioned to expand and elevate post-acute and long-term care throughout the GCC.”

Cambridge Health Group operates six facilities across the GCC, including two in Abu Dhabi, and others in Al Ain, Jeddah, Khobar, and Dhahran, with 715 operational beds and a workforce of more than 1,100 healthcare professionals. 

Founded in 2012, the group has grown to become the region’s largest and most established provider of post-acute care. 

It delivers long-term care, rehabilitation, home healthcare, and outpatient services through a compassionate, evidence-based and patient-centric model designed to deliver world-class outcomes, support recovery, and improve long-term well-being. 

It is majority-owned by Amanat Holdings PJSC, the region’s leading listed healthcare and education investor.


Thai Minister tours LuLu Hypermarket in Riyadh

Updated 08 December 2025
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Thai Minister tours LuLu Hypermarket in Riyadh

Thai Minister of Commerce Suphajee Suthumpun visited LuLu Hypermarket in Riyadh’s Al-Murabba neighborhood, as part of her official engagement in Saudi Arabia. She was welcomed by Mohammed Haris, director of LuLu Hypermarket Saudi Arabia, who hosted the minister and her 25-member delegation, including the vice minister and senior officials from the Ministry of Commerce. Said Abdul Anees, director of May Exports, LuLu’s sourcing office in Thailand, was also present with the LuLu team during the visit.
During the visit, the minister and her delegation explored LuLu’s specially curated showcase of Thai products, many of which are sourced directly through May Exports. The display featured a wide selection of food items, consumer goods, and specialty imports that reflect Thailand’s strong presence across LuLu stores in Saudi Arabia. The minister praised LuLu’s continued efforts in strengthening Thailand’s export reach and promoting high-quality Thai products to customers in the region.
The Thai delegation also held a meeting with LuLu’s senior management, where both sides discussed areas of mutual interest, supply-chain cooperation, and opportunities to further enhance trade ties between Thailand and Saudi Arabia through LuLu’s extensive retail network.