Bad week for Mexico tourism capped by mis-translations

An aerial view of the Pacific resort city of Acapulco, Mexico. (AP Photo/Eduardo Verdugo, File)
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Updated 08 August 2020

Bad week for Mexico tourism capped by mis-translations

  • The snafu has prompted former president Felipe Calderón to write in his Twitter account: “Stop making Mexico look ridiculous!”
  • Local media reports say the errors may have been introduced by a web services supplier angry about not being paid

MEXICO CITY: It has been a bad week for Mexican tourism promotion, and it got worse Friday when the English language version of the country’s tourism website appeared with hilarious mis-translations.
Entire states like Hidalgo and Guerrero apparently got machine translated as “Noble” and “Warrior.”
Worse for the VisitMexico.com site, there was systematic and inexplicable re-invention of the names of some fairly well-known tourist towns. The Caribbean resort of Tulum somehow became “Jumpsuit.” The nearby lagoon of Bacalar, on the Caribbean coast, was switched to the Gulf coast state of Tabasco.
The snafu came one day after the US State Department cited the high number of COVID-19 cases in Mexico for issuing a “do not travel” advisory for the country, its highest level of warning. Hours earlier, the resort of Acapulco was forced to pull “anything goes” tourism ads that showed people partying without masks and the words “there are no rules.”
But the problems at VisitMexico.com drew howls of hilarity — and anger. The Pacific coast resort of Puerto Escondido became “Hidden Port,” a literal translation, and the northern city of Torreon became “Turret,” which is kind of close.
Some name changes were just inexplicable and appeared to have as much to do with invention as simple translation. The central Mexican town of Aculco somehow became “I Blame,” and the northern Gulf coast city of Ciudad Madero became “Log.”
“Stop making Mexico look ridiculous!” former President Felipe Calderón wrote in his Twitter account.
Mexico’s Tourism Department issued a statement apologizing for the apparently out-sourced errors, but then made it sound like something sinister had been involved.
“The Tourism Department expresses its most sincere apologies to the public and users for the effects that have occurred on the website VisitMexico,” the statement said. “Moreover, we make it known that these acts aim to damage the image of the website and the department, and so therefore a criminal complaint has been filed and appropriate legal actions will be taken against those responsible.”
The department did not explain that claim, but local media reported the dispute might involve a web services supplier angry about not being paid.
On Thursday, officials took down a pair of Acapulco video ads touting the faded resort’s reputation as a nightclubbing spot — despite the fact nightclubs are currently closed to enforce social distancing. They said the ads weren’t appropriate during the coronavirus pandemic.
“We have stopped being a postcard from the past, today we have changed the rules,” says a narration in one of the videos. “In fact, there are no rules,” says another voice, as people can be seen eating bizarre meals and going out to night clubs. “Eat whatever you want, have fun day and night and into the early morning hours ... find new friends and new loves.”


Wuhan film captures horror and humanity at coronavirus ground zero

Updated 15 September 2020

Wuhan film captures horror and humanity at coronavirus ground zero

  • “76 Days” is premiering at the Toronto film festival
  • It is the first major documentary from the disease’s original epicenter to hit theaters

LOS ANGELES: Back in February, when few Americans were aware of a distant and oddly named phenomenon called coronavirus, two Chinese filmmakers strapped on hazmat suits and embedded themselves in Wuhan’s overrun hospitals.
There, they captured harrowing footage of terrified citizens hammering on hospital doors, medics collapsing from exhaustion, and relatives begging in vain to say goodbye to infected loved ones.
Now, those images have been edited together by New York-based director Hao Wu (“People’s Republic of Desire“).
Premiering at the Toronto film festival Monday, “76 Days” — named for the duration of the central Chinese city’s draconian lockdown — is the first major documentary from the disease’s original epicenter to hit theaters.
Shot in a claustrophobic, cinema verite style — without voice-over or direct-to-camera interviews — the film relies on the intimacy of the footage of doctors and patients grappling with a terrifying new reality.
Wu first contacted the two filmmakers, one of whom is anonymous for his own safety, after witnessing China’s early lockdown first-hand during a family visit for Chinese New Year.
The footage they sent him revealed how, in the chaos of the disease’s early weeks, they were able to get remarkable access — but at considerable personal risk and suffering.
“It was a horrible, horrible shooting experience for them,” Wu told AFP. “They were fainting, it was really warm. A few times [filmmaker Weixi Chen] wanted to throw up inside [his] goggles, but he couldn’t because once you throw up, once you remove your PPE, you have to get out, you could not come back again.”
“It was like shooting in a war zone,” he added.
Wu also had a personal motivation for pursuing the project.
His grandfather died from cancer soon after the outbreak, unable to find a hospital bed as resources strained under the weight of Covid-19.
“In the beginning I was angry with the Chinese government — I really wanted to find out who’s at fault, what caused this,” said Wu.
But once the pandemic spread — with exponentially greater tragedy — to other countries like the US, the desire to place blame was replaced by a desire to document how “as human beings live through this, how we can share this experience.”


Ironically, despite Beijing’s tight controls on information, access was in some ways easier in China. Privacy and litigation concerns proved far more of a barrier to filming in New York hospitals, Wu found.
Wuhan hospitals desperately lacking personal protective equipment initially welcomed coverage that could boost donations and volunteers, he added.
The film eschews politics and blame to focus on personal stories of tragedy and bravery, hope and despair, which repeated around the world after emerging in China.
Medics tenderly hold the hands of patients locked away from their families, and are distinguishable to viewers only by the colorful doodles they scrawl upon each other’s head-to-toe hazmat suits.
But it remains unclear whether the movie will ever be seen in China, where news about the pandemic has been tightly controlled since day one — leading to many in the West, including US President Donald Trump, accusing Beijing of a vast cover-up.
“I would love to show it in China, because I feel that for the entire country with Covid, it has been such a scar on the nation’s psyche,” said Wu, who hopes it could help his ancestral home to mourn its losses.
“Obviously right now most Chinese feel proud the country has been able to control it. But it is a trauma.”